Developing a Strategic Plan

Rachelle Conners

MMHA 6999/2/Week 2

Dr. Daniel Pfeffer

Hillsboro County Home Health Agency

Introduction

The main purpose of this paper is to provide an overview of the strategic management plan of Hillsboro County Home Health Agency.

Mission statement

The main mission of HCHHA is to serve the individual people in their environments and it is concerned with good people and people with disabilities or illness. We strive to prevent diseases and to reduce the ill effects of an unavoidable disease. We also provide high-quality nursing and therapeutic care for sick people and people with disability. We also provide encouragement to individuals, special groups, families, and the general community so that we can promote the health (Ozel & Horner 2016).

Vision statement

To provide quality medical care to every individual

Core values

i. To encourage teamwork

ii. To enhance collaboration

iii. To enhance good leadership

iv. To build professionalism

v. To provide patient-centered care

SWOT Analysis

Strengths

i. Having quality physicians

ii. Presence of good leadership

iii. Regional recognition

Weaknesses

i. Presence of one hospital system

ii. Lack of income diversification

iii. Presence of politics in the management

Opportunities

i. Market share is increasing

ii. Using more advanced information technology

iii. Relocation of a major medical competitor

Threats

i. There is the case of decreasing in reimbursement

ii. Health care reforms at the slow pace

iii. Presence of self-referrals

Long-term strategies priorities

· Increase in child health programs initiatives

· Improvement of financial performances

· Qualify for medical care reimbursement

· Continue using the electronic health records system

· Reduction of staff turnover in the home care division

Operational and tactics plan

i. Increase in child health program initiatives

· Develop a child health information strategy

· Create a child health workforce development

· Leadership in children

· Improvement of child health research and evaluation

ii. Improvement of financial performances

· Diversification into other ventures

· Creating a revenue integrity department

· Increasing the staff to address the issue of revenue cycle challenges

· Acquiring an automated chargemaster management system

iii. Qualify for medical care reimbursement

· Increasing number of patients seeking health services

· Establishment of the comprehensive home health initiative

· Coming up with home care education

· Expanding home care facilities (Porter & Hodder 2017).

iv. Continue using electronic health record systems

· Performing of workflow analysis

· Implementation of evidence-based practice using clinic guidelines

· Selecting a vendor or contractor

· Investing in purchasing of equipment

v. Reduction of staff turnover in some home care

· Establishment of employee orientation

· Creation of the good working environment

· Increasing of nurses remuneration by 30% every 4 years

· Implementation of new hire support programs (Ye, H & Kim 2016).

Evaluation plan

· Resources allocation

· Identification of method of evaluation

· Organized data and measurement instrument

· Development of evaluation questions

Change management plan

Size of change and impact

· Improve patients care

· Costs reduction

· Improve efficiency

Organization’s readiness for change

· By analyzing

· Assessment needs

· Selections of tools

Change management strategy

· Can be done using Kotter’s step process

Team structure and responsibilities

· Qualified staffs for quality services to its members

Champions roles and responsibilities

· General activities overseeing

Planning and implementation

· Allocate resources

· Steering committees establishment

Communication plans

· Creating appropriate communication channels

· Create a communication office and customer care

Resistance management plan

· Use force field analysis

Training plan

· Organizing training seminars and workshop

· Development of manual training

· Appointment of a training officer

Incentives and celebration of key milestones of success

· All paid holidays and vacations

· Yearly bonuses

Schedule activities

· Using the critical path

Budget change management

· Creation of control system

· Collaboration with financial officers for budget allocation

References

Ozel, H., Ozguven, E. E., Kocatepe, A., & Horner, M. W. (2016). Aging Population–Focused Accessibility Assessment of Multimodal Facilities in Florida. Transportation Research Record: Journal of the Transportation Research Board, (2584), 45-61.

Ye, H., & Kim, H. (2016). Locating healthcare facilities using a network-based covering location problem. GeoJournal, 81(6), 875-890.

Porter, J., & Hodder, L. C. (2017). Covering the Care: A Focus on the NH Marketplace.