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Neo-Nazi Music Subculture
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11
Neo-Nazi Music Subculture
Steven Windisch and Pete Simi
Introduction
The U.S. white supremacist movement is comprised of multiple overlapping groups such as the
Ku Klux Klan, neo-Nazis, Christian Identity, racist skinheads, Posse Comitatus, and segments of
the antigovernment militia, patriot, and sovereign citizen movements (Blee, 2002; Simi, 2010).
White supremacists are not defined by a formal cohesive structure but, rather, are characterized
by numerous groups and individuals scattered throughout the U.S. and abroad. Although there
are differences among the various branches in the white supremacist movement, they typically
agree on several core tenets (Burris, Smith and Strahm, 2000). One of the most pervasive is the
belief that the Aryan race is being polluted by race mixing and multiculturalism. In this way,
white supremacists see themselves as victims of a world that is on the threshold of racial conflict
(Blee, 2002).
Many white supremacists believe a racial conflict will develop into a war between whites
and nonwhites. The idea of a future racial holy war (“RAHOWA”) unites Aryans around
genocidal fantasies against Jews, African Americans, Hispanics, homosexuals, and anyone who
stands in opposition to their advancement (Michael, 2006). In addition, white supremacists also
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endorse conservative beliefs and traditional male-dominant heterosexual families and oppose
homosexuality (Simi and Futrell, 2015).
A review of the history of white supremacist movements reveals their leaders have relied
extensively on media technologies to spread the movement’s unifying ideologies, including
numerous print mediums, films, radio broadcasts, audio recorded speeches, and music as well as
the internet (McVeigh, 2009). These forms of propaganda include emotion-laden information
targeted at a particular audience, which is designed to utilize significant influence in terms of
both beliefs and practices (see McCauley and Moskalenko, 2011; Victoroff, 2005; Hoffman,
2006). Propaganda creates a narrative intended to resonate with target audiences to achieve
various goals including persuading individuals to initiate and sustain organizational commitment
(Payne, 2009; Ellul, 1969).
Over time, the white supremacist movement has experienced success in film and print.
For instance, D. W. Griffith filmed the silent movie Birth of a Nation, which portrays the Ku
Klux Klan as a heroic force against Reconstruction following the Civil War. During its initial
showing in 1915, Birth of a Nation grossed an estimated $10 million in revenue (McVeigh,
2009; Ridgeway, 1990). In terms of print, white supremacists have historically relied on fliers
and leaflets to inform the public about their beliefs and to help recruit new members (Aho,
1990), although white supremacists also rely on full-length novels to distribute propaganda. For
example, The Turner Diaries is one of the most well-known and popular of these novels within
white supremacist social networks. The Turner Diaries depicts a future race war between whites
and nonwhites, which concludes with a violent revolution against the federal government. The
Turner Diaries remains a major piece of literature among members of white supremacist groups
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and has been a source of influence among various violent plots committed on behalf of the larger
movement (Southern Poverty Law Center, 2004).
While different types of media have been essential in the formation and growth of the
white supremacist movement, the focus of the current chapter is on the white power music scene.
Music has contributed to the circulation of extremist beliefs in recent years (Futrell, Simi, and
Gottschalk, 2006). Dyck (2016) defines “white power music” as any music produced and
distributed by individuals who are actively trying to advance what they view as a white power or
pro-white racist agenda (p. 3). Throughout this chapter, we examine several dimensions of white
power music including its use in the recruitment process as well as its international popularity
and financial contribution to the broader white supremacist movement. We highlight how white
power music functions as a unifying experience for white supremacists across the globe. For
these individuals, music creates a real-world physical “scene” where activists can gather to
express hostility toward the powerful and share in their collective Aryan identity.
Recently, there has been a renewed focus regarding the “scene” concept, especially as it
relates to music (Peterson, 1997). Research in this area is beginning to map more precisely the
music scene’s conceptual meaning and empirical aspects (Futrell, Simi and Gottschalk, 2006;
Dyck, 2016). By music scene, we mean the elements of a social movement’s culture that are
explicitly organized around music that participants regard as important for supporting movement
ideals and activist identities (Futrell, Simi and Gottschalk, 2006). A music scene is an interactive
experience that draws participants into a collective understanding of identity, politics, and a way
of life (Dyck, 2016).
In general, scenes support a highly symbolic belief system centered on linguistic and
behavioral codes. While these spaces provide an atmosphere for attendees to participate in a
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symbolic experience, they are also available in a variety of ways for less committed activists to
express a collective identity (Gaines, 1994; Irwin, 1977). In terms of the current chapter, a
movement music scene includes those instances in which activists rely on music to promote a
collective identity and express collective grievances. Music scenes are developed through the
formation of alliances and partnerships that are centered on musical styles and a shared “sense of
purpose” (Straw, 1991, p. 273). In addition, a music scene depends on shared beliefs about the
nature, value, and authenticity of music-oriented movement occasions (Grazian, 2004).
The crowds that gather in the white power music scene participate in collective rituals
that help bond them to the Aryan race. White power music shows are typically exclusive events
that establish boundaries between who is “in” and “out” and, thus, define the social group. The
activities and ceremonies organized around music can “produce a sense of community” (Straw,
1991, p. 373) that is expressive, stimulating, thrilling, and affirming (Futrell, Simi and
Gottschalk, 2006). Music is a unifying pillar across the white supremacist movement. White
supremacists use music to express religious grievances, publicize movement activities, and
strengthen commitments across the globe, and music is one of the most persistent means of racist
expression among Aryans (Futrell, Simi and Gottschalk, 2006). Performers and listeners of white
power music view it as a form of political activism (Futrell, Simi and Gottschalk, 2006) that
helps them stay firmly committed to their cause by reminding them why they fight for Aryan
supremacy. The white power music scene attracts a range of participants from the highly
committed to the simply curious (Fox, 1987). For those who are highly committed, the music
scene provides experiences that reinforce their activism and provides a sense of pleasure that
these individuals may not find elsewhere. In the next section, we start this discussion by
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introducing the genesis of white power music in Europe’s punk rock scene throughout the 1960s
and 1970s.
Punk Music and the Birth of the Global White Power
Music Scene
The most popular style of music among white supremacists is referred to as “Oi! punk rock,”
which is comprised of heavy guitar riffs, hard drumming, and vocals that mimic fast-paced
chants. Punk rock is viewed as a “do-it-yourself” (DIY) style of rock and roll. At their core, punk
rockers were known for their music that rejected mainstream values and expressed hostility
toward upper- and middle-class standards. Often, punk lyrics were embedded with themes of
nihilism, narcissism, anarchy, and violence (Dyck, 2016; Hebdige, 1979). Instead of
emphasizing working-class heritage, punk music emphasized anger with the upper-class society
and hostile treatment from the government and media. These themes fit well with the white
supremacists’ concern for the decline of the working class and distrust toward governmental
officials (Blee, 2002). Despite the punks’ tendency to emphasize hostility and violence, the
majority of bands associated with early punk rock music were not white supremacists, and very
few of the bands’ members were skinheads who had affiliations with national socialist
organizations (Dyck, 2016).
Although skinheads existed during the 1960s, these groups remained relatively small and
locally focused on neighborhood issues. One of the most notable characteristics of these early
skinheads was their lack of mobility and growth (Hamm, 1994). In fact, many of these skinhead
groups had all but dissolved by the time punks emerged in the mid-1970s. This second wave of
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skinheads developed as an alternative of the anti–middle-class discourse. Rather than circulating
themes of anarchism and nihilism, many punk rockers drifted toward racist politics and
antigovernment rhetoric. Largely due to the floundering British economy, working-class
skinheads experienced financial difficulties, which stimulated their involvement with ultra-right-
wing and neo-Nazi political groups (Dyck, 2016). Although punks’ rejection of all conventional
behavior and norms would eventually create rifts with skinheads, some aspects of the punk style
contributed to the regeneration of the skinhead “style” (Hebdige, 1979).
In fact, punks were among the first to establish a connection with Nazi imagery and
clothing attire. In an effort to adopt styles that maximize shock value, some punks developed an
interest in 1930s Nazi Germany and displayed swastikas on T-shirts and armbands in public
(Hebdige, 1979). There is some debate among academics as to whether the affiliation with
Nazism primarily reflected a desire for shock appeal or the surfacing of racist elements within
the scene (Dyck, 2016). Regardless, the punk scene developed an underground network of
printed news sources, called “fanzines,” which the skinheads would eventually adopt in order to
keep members informed of changes throughout the scene and propagate their ideological belief
system (Cotter, 1999, p. 116).
In terms of music, the punk rock sound morphed from the Oi! styles of the 1960s and
1970s English working-class culture to a much more racially charged orientation. Its roots can be
traced to the late-1970s British group called Skrewdriver, whose hard rock sound became a
staple for white power music (Simi and Futrell, 2015; Goodrick-Clarke, 2002; Ware and Back,
2002). Their new, punk-derived form of skinhead music revolutionized the white power music
scene in the late 1970s with a punk subgenre called street punk or Oi! (Dyck, 2016). Skrewdriver
appealed to a growing number of American and European skinheads who were attracted to
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extreme right-wing politics and white supremacist ideology during the 1980s. Today,
Skrewdriver is sometimes referred to as the “godfather” of white power music (Futrell, Simi and
Gottschalk, 2006, p. 282). While Skrewdriver has since disbanded following the death of lead
singer Ian Stuart Donaldson in 1993, the band continues to represent a focal point of Aryan
kinship among white supremacists.
Quickly after emerging as a popular scene among British youth, the white power music
scene expanded to neighboring countries. Over the last four decades, the white power music
scene has developed into an international web of musicians and fans. Both local and international
bands scattered throughout the world record music, release albums, and tour the world playing
music. This growth began in the late 1970s and developed throughout the mid-1990s. For
instance, between 1975 and 1980, Eastern European countries like the Ukraine, Belarus, and
Greece experienced the arrival of white power music (Dyck, 2016). In a short period, these
countries became homes to an energetic white power music scene characterized by bands that
promote both national heritage and white supremacist beliefs. Both Russia and Poland emerged
as international hosts for white power and neo-Nazi music scenes in the mid-1990s. Many of
these scenes are still vibrant today (Dyck, 2016).
Similar developments occurred simultaneously in Western European countries. For
instance, countries like France, Germany, Spain, and Italy are known for a white power music
scene that mixes ideological elements of the white supremacist movement with aspects of
nationalism and European fascism (Dyck, 2016). For a brief period, Sweden emerged as a major
international white power music scene, but its size and popularity have rapidly diminished since
the early 2000s (Dyck, 2016).
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While the U.S. and Canada host the biggest white power music scenes in North and
South America, countries such as Argentina and Brazil also cater to local white power bands.
These scenes initially developed at the same time as white power music emerged in European
countries throughout the 1980s. Unlike the European white power music scene that gradually
laced neo-Nazi themes into their music, Latin American white power bands expressed clear neo-
Nazi rhetoric from their inception. For instance, first appearing in Argentina in 1983, Comando
Suicida (Spanish for “suicide command”) appeared on stage with overt neo-Nazi lyrics and racist
imagery (Dyck, 2016). By the late 1980s and early 1990s, other white power skinhead bands had
begun to appear in Argentina. Few of these groups, however, experienced the permanence of
Comando Suicida. Nonetheless, these bands did contribute to a persistent white power music
scene in Argentina that continues to exist today.
As this discussion illustrates, one of the strengths of the white power music scene is its
ability to transcend national and international boundaries. In doing so, the white power music
scene connects locales that otherwise would remain fragmented. In the next section, we examine
the specific elements that characterize the white power music scene in the United States.
Overview of U.S. White Power Music Scene
Over the last two decades, one of the most consistent research findings regarding white
supremacist extremism is the ease with which white power music acts as a vessel for the spread
of the groups’ ideological belief system (Cotter, 1999; Dyck, 2016; Simi and Futrell, 2015).
According to Dyck (2016), the term “white power music” refers to an overarching social system
that includes both local and international scenes that span the world. Although many local white
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power music scenes have little interaction with one another and often disagree about the future
direction of the white supremacist movement, these music scenes provide the unifying dimension
needed to sustain growth and longevity.
One strength of the white power music scene is its ability to cater to a variety of musical
preferences. For instance, there are several different genres of white power music, ranging from
standard rock and roll to Oi! punk rock (Eyerman, 2002). Other styles include national socialist
death metal (NSDM), country and western as well as techno and Aryan folk. While there are
many styles of white power music, white power rock is the most popular.
Music provides listeners with a narrative for making sense of their social environment
(Bennett and Peterson, 2004). White power music provides an image of a world in which the
movement’s values are broadly accepted among the individuals who participate within these
symbolically meaningful events (Cotter, 1999; Simi and Futrell, 2015). In this since, the white
power music scene is an influential part of a wider movement culture in which activists routinely
enact and express movement ideals in settings organized around music. These are not discrete
one-time events but rather an interconnected web of situations that members experience as a
relatively coherent lifestyle related to the broader movement.
In terms of the historical genesis of white power music, several of the first musicians
emerged in the U.S. as a reaction to the American civil rights movement and the efforts to
dismantle Jim Crow segregation (Dyck, 2016). The most notable artist, Clifford “Johnny Rebel”
Trahan, wrote and recorded songs such as “Kajun Klu Klux Klan,” “Nigger Hatin’ Me,” and
“Move Them Niggers North.” The Ku Klux Klan supported racist musicians like Trahan and
helped to distribute records across U.S. Southern states in the early 1970s (Dyck, 2016). While
the Southern-based hate country music scene dissolved in the late-1970s, the influence of racist
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Oi! punk rock surfaced in North America during the early 1980s, where it circulated among
racially and politically charged white power skinheads.
Lead by bands such as Bound for Glory, Aggravated Assault, Bully Boys, Max Resist,
and The Hooligans, white power music grew as a persistent form of racist expression. Other
bands continued to emerge during the 1980s, but the most rapid growth occurred in the late
1990s (Simi and Futrell, 2015; Dyck, 2016), though Skrewdriver has remained the most
notorious white power rock band (Goodrick-Clarke, 2002).
The lyrical content within white power music places a strong emphasis on maintaining
Aryan values through nationalistic pride, political activism, racial loyalty, and kinship. White
power music consistently expresses themes found in contemporary right-wing extremist rhetoric
such as hypermasculinity, nationalistic pride, and racial superiority (Futrell, Simi and Gottschalk,
2006). For instance, white power lyrics convey ideas related to a coming race war between
whites and minorities in which the Aryan race will reclaim world dominance. Various songs also
address an alleged global Jewish conspiracy that seeks to eradicate the white race (Cotter, 1999).
In terms of violent lyrical content, themes of racist hatred aimed at African Americans,
homosexuals, immigrants, and Jewish people are conveyed in song titles, album artwork, and
band names. For example, “You Better Start Running,” “Murder Squad,” “Hate Filled Mind,”
and “Asian Invasion” are some of the song titles created by bands such as Extreme Hatred,
Angry Aryans, and Blue Eyed Devils (Southern Poverty Law Center, 2014). While scholars have
warned of the potential dangers of prolonged exposure to this form of racist propaganda and its
connection to racial violence (Hamm, 1994), there is currently no clear evidence that links white
power music and violence. Instead, what is clear is the central role music plays in promoting
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white power ideals which, in some cases, helps galvanize a range of political action including
extremist violence (Simi and Futrell, 2015).
In addition to promoting ideological themes, white power music is used to create social
occasions in which white supremacists feel unified. In the next section, we examine how the
white power music scene functions as a series of free spaces for white supremacists.
Free Spaces, Festivals, and Bar Shows
In general, free spaces allow adherents to enact their values in situations that minimize opposing
opinions, create miniature versions of their ideal societies, and help facilitate white power
identity formation (Simi and Futrell, 2015). Free spaces are environments in which activists can
propagate beliefs that run counter to those of the mainstream without fear of opposition and
ridicule. This aspect of music in social movements is particularly important to individuals like
white power activists, for whom group membership bears a heavy social stigma in most Western
countries (Simi and Futrell, 2009). Free spaces can also help current members teach prospective
recruits about white power ideology without subjecting them to tedious lectures or speeches.
White supremacists unite in a variety of locations to listen to white power music. These
settings include face-to-face environments such as concerts and festivals as well as virtual spaces
such as chatrooms on internet websites (Simi and Futrell, 2015). Concerts and music festivals are
the scene’s primary face-to-face opportunities for participants to experience a level of
camaraderie and fellowship that virtual participation is unable to provide. Multiday festivals,
such as Aryan Fest and Hammerfest, however, are the largest and most elaborate dimension of
the scene. At their height, these musical festivals attracted between 400 and 600 white
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supremacists from local, national, and even international white power social networks (Futrell,
Simi and Gottschalk, 2006).
Bar shows are also core events for the white power music scene and among the main
occasions movement organizers use to unite white power activists. Bar shows are typically local
events that draw different branches of white supremacists from the surrounding cities and local
regions (Simi and Futrell, 2015). Small bar shows are the most frequently organized music
events and typically draw anywhere from 50 to 100 white power members from a particular
geographic locale. These events usually feature three or four bands and tend to draw a crowd of
regulars. The smallest of these events attract between 20 and 30 people, whereas 150 to 200
activists might attend the larger bar shows from both the local scene and scenes outside the area
(Simi and Futrell, 2015). Many white supremacists come from their own vibrant local scene and
share information about their favorite bands, styles, and movement experiences. These events are
often organized around popular white power bands that arrange music tours connecting several
different cities. In some cases, a European or Australian band will travel to the U.S. (or a U.S.
band will travel abroad) and perform at various shows, creating a modified version of a music
tour.
In this sense, the local bar shows help establish network links between local and
international dimensions of the white power scene. The benefit of linking various local scenes is
that white supremacist organizers create opportunities for members in one local scene to
experience live performances by bands celebrated in other geographical regions (Futrell, Simi
and Gottschalk, 2006). Since these performers are often among the most popular across the entire
white power music scene, many attendees will have listened to their recordings and discussed the
meaning of lyrics with one another prior to attending the show.
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During bar shows and concerts, organizers who promote white power music encourage a
sense of purpose and camaraderie among activists (Simi and Futrell, 2015). The organizers often
distribute movement propaganda while talking with potential recruits about their beliefs. In
addition, these individuals stock the bar with white power CDs, stickers, band T-shirts, and white
power literature (Simi and Futrell, 2015). Bands work alongside white power recruiters by
selling merchandise to potential recruits and encouraging them to befriend current members in
the movement (Simi and Futrell, 2015). Organizers often have difficulty finding venues that are
willing to host white power music shows, as club owners are often sensitive to the stigma
associated with white power music (Simi and Futrell, 2015). The bars that do not immediately
reject the idea of hosting a white power concerts are likely to experience negative publicity and
protests from civil rights organizations.
Whether it is a multiday music festival or a small bar concert, each setting brings a range
of people together around white power music in order to foster a sense of purpose and belonging
to a community whose members adhere to racial supremacy (Futrell, Simi and Gottschalk, 2006).
The white power music scene is the epicenter for white supremacist ritual and collective unity,
connecting groups across the county and globe. In the following section, we discuss the
ritualistic dimensions of the white power music scene.
White Power Music Rituals
The use of ritualistic events organized around music is a common practice among social
movements. Since Durkheim (1915), researchers have viewed rituals as deeply emotional events
that express meaning about social relationships in relatively intense ways (Taylor and Whittier,
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1995; Collins, 2004). Rituals have been examined as symbolic performances that express conflict
(Goffman, 1959), symbolize resistance and rebellion (Schechner, 1993), frame grievances and
communicate power (Benford and Hunt, 1992), and create the “emotion culture” (Gordon, 1989)
and boundaries of groups (Taylor and Whittier, 1992). According to Sardiello (1994), when
music is pitted in the backdrop of ritualistic contexts, social actors are able to interpret and define
their social worlds.
White supremacists talk about feelings of unity and companionship as part of the typical
experience at white power music shows. These feelings are amplified through movement rituals
performed by band members and attendees (Simi and Futrell, 2015). In addition, music rituals
allow participants to process the lyrics and musical sounds in a meaningful way. White
supremacists attribute pride, pleasure, and solidarity to the music itself and the collective
activities around music. In particular, live white power music shows reinforce activists’ racial
pride and collective identity through various rituals. For example, white power skinheads
commonly perform a semi-choreographed, boot-stomping dance that evokes power, violence,
and militarism (Simi and Futrell, 2015). The dance usually involves 10 to 20 people stomping
and rotating in a circular formation. Sometimes, one person moves to the center, crouching and
stomping, circling in the opposite direction and growling or shouting at the other skinheads. The
skinhead at the center will then run into the circled white supremacists in a feigned but very
physical attempt to escape the circle. After several minutes, a new skinhead moves to the center,
and the ritual continues in a repetitive fashion (Simi and Futrell, 2015). These dance rituals
reflect an overall hypermasculine and communitarian spirit present at white power music shows.
Another common music ritual is referred to as “slam dancing.” This performance is less
choreographed but no less ritualistic. The slam dance involves aggressive pushing and crashing
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and acting out moves of a mock fight as part of a violent stylistic performance. Slam dancing
sometimes escalates into actual brawls between two or more white supremacists, which the other
dancers usually break up after a minute or two (Simi and Futrell, 2015). Less frequently, the
brawls spread to the larger group and can escalate out of control. To an outsider, the fights can
seem like a sign of conflict among white supremacists. In most instances, however, the fighting
is another part of the ritualistic experience that white supremacists use to distinguish themselves
as racial warriors (Simi and Futrell, 2015).
In addition to aggressive dances, white supremacists perform ritual chants in which
attendees in unison shout “Sieg Heil!” and “White power!” These chants are typically
accompanied by Nazi salutes, which involve the straight extension of one’s arm at an upward
angle towards the sky. Often, white supremacists combine their chants and dances with displays
of white power symbols. While some activists wear tank tops, others go bare-chested to display
racist tattoos and “battle scars.” Others wear jackets and T-shirts with white power patches that
indicate their membership in local or national groups (Simi and Futrell, 2015). Attendees report
the collective experience of shouting racist expressions is exhilarating and enhances their sense
of racial unity (Simi and Futrell, 2015). According to Collins (2004), a shared focus of attention
during performances can heighten participants’ “emotional energy,” thereby strengthening
feelings of collective unity. Among its many functions, white power music also lends itself to
recruitment efforts by introducing potential recruits to an antiestablishment subculture of
violence. We now turn to the utility of the white power music scene for recruitment purposes.
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White Power Music as a Recruitment Tool
The white power music scene is more than a source of entertainment for white supremacists.
Music is a propaganda tool used to spread an alternative lifestyle and various ideological
messages to a much wider audience (Futrell, Simi and Gottschalk, 2006). In fact, one of the
greatest strengths of white power music is its ability to transcend national borders. White power
music has an international presence that connects Aryans from a wide range of social, economic
and political conditions (Cotter, 1999).
White power music is a transmission device, capable of spreading racist and anti-Semitic
beliefs to potential white supremacist recruits (Schafer, Mullins and Box, 2014; Simi, Windisch
and Sporer, 2016). In this way, white power music is an effective recruitment tool because it
allows recruiters to infuse musical lyrics with radical beliefs. In some scenarios, potential
recruits may hang around without pressure to participate in extremist activities, but prolonged
exposure to white power music has the potential to lead to an increase in an individual’s level of
ideological indoctrination (Simi, Windisch and Sporer, 2016). The white power music scene is
also an attractive atmosphere in which more generic peer influence such as camaraderie occurs
within a particular ideological context (Schafer, Mullins and Box, 2014; Cotter, 1999).
White supremacists will often organize their recruitment efforts around the music scene.
In a recent study, Simi and colleagues (2016) analyzed recruitment patterns among 45 former
far-right extremists. This project focused on several dimensions including risk factors related to
involvement, initial exposure to right-wing extremism, and the entry process. Findings from their
study underscore the significance of white power music as an important part of what generates
and sustains recruits. For instance,
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Music was the most powerful tool to recruit anybody. You could teach through
music, you could make things make sense with lyrics. You could inspire,
motivate, insight.
(Chester, Volksfront, 10/22/13)
Skrewdriver music is what made it acceptable. It was about our country, it was
nationalism. Everybody started taking to Skrewdriver. That was a big thing, to
understand the lyrical content of the music.
(Jim, WAR Skin, 5/22/14)
As these participants suggest, white power music provides an avenue for current members to
establish contact with potential recruits. In addition, music provides recruiters with an alternative
way to educate new members about the group’s ideological belief system by using music; a
common form of culture prevalent across most, if not all, social systems (Bennett and Peterson,
2004).
How effective white power music actually is as a recruiting tool for white supremacist groups is
still under investigation (Dyck, 2016). It is clear that white supremacist leaders anticipated that
their involvement with the white power music industry would increase recruitment of new
members into their organizations. In many cases, white supremacist members believe that white
power music has contributed to their growth and longevity by establishing networks around the
globe and creating revenue for the movement (Futrell, Simi and Gottschalk, 2006). In the next
section, we discuss the white power music scene’s ability to generate revenue for the larger white
supremacist movement through record companies and merchandise sales available on internet
websites.
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Record Companies and the Internet
The goal of white power music is to create alternatives to mainstream music genres by producing
music that articulates white supremacist beliefs (Simi and Futrell, 2015). These belief systems
are linked to occasions and experiences in which white supremacist ideologies are promoted on
both a national and international level. Many white supremacist gatherings include white power
music produced by more than 100 U.S. and 200 international white power bands spread across
more than 22 countries (Southern Poverty Law Center, 2014). Although the white power music
scene spans the globe, the music scene is relatively underground, although this varies
considerably by country (Dyck, 2016). Historically, the availability of white power music was
limited to bootleg cassette tapes; however, as the virtual dimension of the white power music
scene grew, access became readily available (Simi and Futrell, 2015).
While figures vary over time, recent estimates indicate there are around 40 multimedia
white power music companies based in North America (Simi and Futrell, 2015). The majority of
these small, independent businesses are operated by two or three people selling and distributing
white power music. There are, however, larger labels formally affiliated with various national
organizations. These labels also sell merchandise, organize live concerts, and promote multiday
festivals (Simi and Futrell, 2015). White supremacist recording companies organize and support
music festivals by promoting the shows through their extensive internet presence.
Historically, the white supremacist movement relied on two relatively large music
production companies: Resistance Records and Free Your Mind Productions (formally
Panzerfaust). After being formed by several white power activists, Resistance Records was
eventually purchased by the National Alliance. After Panzerfaust was founded, the record
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company quickly began operating under the umbrella of the Hammerskin Nation (Dyck, 2016).
Due to constitutional protections in the U.S., Resistance Records and Free Your Mind
Productions were able to gain a level of permanence that European white power music
companies were unable to achieve. At their height, Resistance Records and Free Your Mind
Production served as a “retail clearinghouse” for white supremacists (Simi and Futrell, 2015, p.
82). In the first 18 months of operation, Resistance Records reported that it sold 50,000 CDs and
turned a US$300,000 profit (Dyck, 2016). These profits were largely the result of internet
distribution networks designed to sell CDs, MP3s, and white power merchandise including
books, videos, jewelry, posters, and clothing. In addition to selling merchandize, these websites
also provided access to streaming radio, music reviews, and internet forums in which white
power music fans and activists could exchange information and discuss new developments in the
movement. The popularity of white power music provided white supremacist organizations with
an important financial resource (Dyck, 2016).
While Resistance Records experienced a period of financial success, the company began
deteriorating after William Pierce’s death in 2002. In the months following Pierce’s death,
Resistance Records was turned over to Erich Gliebe. Despite early success, Gliebe lost control of
Resistance Records and finally closed its doors in 2012. Panzerfaust Records experienced a
similar fate. After initially developing strong ties with Hammerskin Nation, Volksfront, and
White Revolution, Panzerfaust Records eventually folded due to legal difficulties and financial
issues. The most harmful blow, however, emerged when Panzerfaust Records’ founder Anthony
Pierpont was identified as “nonwhite” and a copy of his Mexican birth certificate was posted
online (Simi and Futrell, 2015; Dyck, 2016). Although new management took control of
Panzerfaust Records’ website and renamed it Free Your Mind Productions, the label closed in
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2005. Although these two labels are now defunct, white power music is still accessible on
various movement websites and has since moved into more mainstream multimedia platforms
such as iTunes, Spotify, Google Play, YouTube, and iHeartRadio (Southern Poverty Law Center,
2014).
Concluding Remarks
The current chapter focused on several issues. First, we sought to introduce the national and
international dimensions of the white power music scene. In doing so, we discussed the global
reach of the white power music scene across Europe as well as North and South America. In
addition, we also illustrated the virtual dimension that characterize the international network of
white power music. As part of this international network, white power record companies serve as
revenue streams for the broader white supremacist movement.
Second, we stressed the social function of white power music. The white power music
scene extends across both physical settings (e.g., bar shows, concerts, and multiday festivals) and
virtual settings (e.g., websites, streaming radio, and chatrooms; Futrell, Simi and Gottschalk,
2006). Face-to-face and virtual experiences nurture a collective identity among Aryans and
reinforce their commitment to white supremacy. Recently, some efforts have been made to limit
the trade of white power music, but these attempts have been largely unsuccessful. In most
Western countries, with the exception of the U.S., white power music has been banned (Dyck,
2016). The largest producers in Europe have been raided several times, but customers can easily
obtain this music on the internet.
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Caution should be taken when considering strategies to counter the appeal of white power
music. Various strategies may have unintentional consequences. White power scenes generally
and music-related occasions in particular may provide a release valve for violent tendencies.
These spaces may cultivate social relationships that discourage some of the most violent action.
Dismantling these spaces would likely lead to the splintering of white supremacist networks and
the development of small, leaderless terror cells and/or violent lone actors.
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Citations
To cite this chapter, please use this format:
Steven Windisch and Pete Simi (2017). “Neo-Nazi Music Subculture” in Stephen E. Brown and
Ophir Sefiha (eds.), Routledge Handbook of Deviance (pp. 111-121).
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