Business Marketing plan

ISTAND WITH YOU

Welcome to the New Life

Numerous factors have all the power to influence the decision-making process of customers. While millions of people believe that the choices they make regarding different services or goods are rational, the reality is that individuals are driven by emotions determined by environmental factors. The first vital aspect relevant for the customers for the first-generation Apple iStand. The iStand is a tripod like no other this device can come to you whenever you need it. With the 3 wheels at the bottom, its able to roll on any kind ground, rocky road, shaggy carpet you name it.

Like many of the other similar product iStand comes with its own screen with the ability to mirror your iPhone screen even your iPad, MacBook, all of Apple products. Imagine you decided it’s time to evolve with the world’s fast technology pace, you decide it’s best to have a recipe book. Instead of a book you decide to video yourself cooking for all your kids. Knowing that one day you will no longer be with them, they can still see you at your happiest, cooking their favorite meals. You’re in the kitchen and started preparing this amazing meal as you place your hand in the dough to make your homemade biscuit from scratch, you just remembered you wanted to make a video.

Not having to stop to wash and dry your hands, you simply say iStand come to me and with a blink of an eye the iStand is in the kitchen. Now imagine you are 5’6 but your youngest was using the iStand earlier in the day just simply say iStand connect to Lisa’s iPhone, just with that command it adjust to the height you programed when 1st purchased. “What if that height doesn’t work” you say? With the command of the height and angle you desire just stay “iStand 90 degrees at 5 feet” instantly the stand follows direction. Never having to leave the room or stopping what you are doing, I-stand comes with 200 commands and there’s room to add up to 1000 more commands. This product is great for everyday individuals, youtubers, tic toc-ers, you name it! Never having to worry about the perfect angle of the perfect picture, or even the perfect lighting again, because iStand will stand with you!

Marketing goals will align with apples current goals: Increase website traffic, finding your fan base, value, simplicity, create exprience that drives attention, captivating visuals and do it differently.