Week #1 Prompt

Week #1 Prompt: Due Feb. 2nd before midnight (before 23:30 EST)

For each reading, students are required to submit a very brief (5 sentences) summary of the main points of the author(s). What is the essence of their ideas? What did you learn from the reading?

· Reading 1: Berkun, Scott (2010). The Myths of Innovation. Sebastopol, CA: O'Reilly Media. ISBN: 9781449 (READ ENTIRE BOOK)

· Reding 2: Drucker, Peter “Discipline of Innovation” (available at www.hbsp.org).

SEE this link: https://youtu.be/BTNPMOCfHyw