Putting the Greek into Yogurt
Chapter Review
You Make the Call: Putting the Greek into Yogurt 1. What ingredients (no pun intended!) led to Hamdi Ulukaya’s success with
Chobani?
2. What are the distinctive competencies illustrated by Ulukaya?
3. Comment on the role that globalization has played in Chobani’s success.
4. If Ulukaya were to ask you what strategy he should adopt going forward, what
advice would you give him?
Week #5: February 2- 8, 2021
College closed to students on February 5, 2021 (faculty & staff in professional development)
Textbook: Read Chapter 5
MindTap Assignments: Complete Chapter 5 Building Skills Assignments. Due February 8, 2021 at 11:59
p.m.
Written Assignment: Due February 8, 2021 at 11:59 p.m.
You Make the Call: Putting the Greek into Yogurt (p. 109-110 and p. 135). Read about Chobani yogurt,
listen to the CEO of Chobani on TED Radio Hour NPR session What we Value from 7/17/2020
(https://www.npr.org/programs/ted-radio-hour/848310993/what-we-value?showDate=2020-07-17,
listen to the full one-hour session or skip to about 19 minutes in to about 30 minutes to listen to
information on Chobani CEO), and answer the “Putting the Greek Yogurt” questions on page 135 of the
textbook. Answer all questions in paragraph form (do not repeat question). In addition to your textbook
and articles, you may use cite the TED Radio Hour on NPR and Chobani's website for this paper.
This assignment must be in APA format and will be will be submitted to Turnitin within Canvas. There is
no word limit but the paper must thoroughly review the questions.
Use headings to help with the flow of the paper. Do not list back-to-back headings—there should always
be text below a heading. Headings describe the text. Refer to Course Resources for information
regarding using headings in your assignments. HINT: Name headings something relevant to the
questions.
Use a minimum of two peer-reviewed journal articles and the textbook to support your response. You
must cite. Since your papers are research based (and not opinions), practically every sentence will be
cited.
- Chapter Review
- You Make the Call: Putting the Greek into Yogurt