Wk8 DQ - Business Research Methodology
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Week4PowerPoint.pptINTRODUCTION TO RESEARCH METHODS
BUS 605
WEEK 4
DIANE L. WATKINS ED.D.
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READING
- Business Research Methods
- Zikmund, Babin, Carr and Griffin
- Week 4 – Chapters 9 and 10
- Week 5 – Chapters 11, 12 and 13
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ASSIGNMENTS
- See Syllabus
WRITING A LITERATURE REVIEW
- How to write your literature review.
WRITING THE LITERATURE REVIEW
- What does your literature review need to do?
- Tell
- The story of your topic.
- Why it is necessary to investigate your topic.
- Where the gaps are in the current literature.
- How and where your theoretical framework fits
- How your methodology fits.
WRITING THE LITERATURE REVIEW
- In writing the literature review you will:
- Discern
- Synthesize
- Evaluate
- Narrate
WRITING THE LITERATURE REVIEW
- What should a literature review look like?
- Narrative, Summary, Summary, Summary
- Narrative, Summary, Summary, Summary
- Some Evaluation
- Narrative
WRITING THE LITERATURE REVIEW
- Role of Summary in a literature review
- Who did the study?
- What was the research question/objective?
- Where/When was the study conducted?
- Who or what was studied?
- What was the sample size?
- What was the methodology?
- What were the findings?
WRITING THE LITERATURE REVIEW
- Areas of Literature within your project
- What are the areas of literature in your project?
- Create questions from your areas as reading to answer questions and find data does the following:
- It gives you a specific reason to read rather than just reading aimlessly.
- It prompts you to write in active voice by presenting your sources as answering your questions rather than just writing a summary about them.
WRITING THE LITERATURE REVIEW
- Identify the role that different sources play in your research
- Providing definitions
- Confirmation of facts, trends, or generalizations that you mention.
- Perspectives, arguments, interpretations.
- Previous research findings or methods.
- Evidence of the importance of your research.
WRITING THE LITERATURE REVIEW
- Example
- Title: Recidivism in Juvenile Drug Users: A Drug Treatment Approach to Crime Reduction.
- Subtopics
- Juvenile Drug Users
- Recidivism
- Drug Treatment Approach
- Crime Reduction
WRITING THE LITERATURE REVIEW
- Before you start
- Define your research question.
- Make sure it is researchable.
- Understand your methodology and general design
- Find the literature
- Cover everything in the field.
- Evaluate and select the literature
- Decide which are key texts
WRITING THE LITERATURE REVIEW
- Before you start cont.:
- Identify the rock stars
- Who are the foundational thinkers?
- Identify the primary camps or schools of thought
- Different schools of though have different followers
- Mark your sources to identify which group each piece belong to.
- Decide on an organizing principle
- Funnel vs Timeline
- What are the different variables?
- What are the different theories?
WRITING THE LITERATURE REVIEW
- Before you begin cont.:
- Write a chronological history of the evolution of idea in your field.
- You need to give a big picture image of trends and changes in the literature.
WRITING THE LITERATURE REVIEW
- Example
- Title: Recidivism in juvenile drug users: A drug treatment approach to crime reduction.
- Articulating the “gap” in the literature.
- While the literature covers the larger issue of recidivism among the adult population, there is relatively little research on the issue of recidivism among juvenile offenders. This study looks specifically at ________.
- There is relatively little data on the relationship between drug treatment and recidivism. This study will add quantitative data to the existing research by ___________.
WRITING THE LITERATURE REVIEW
- Example
- Title: Recidivism in juvenile drug users: A drug treatment approach to crime reduction.
- Current scholarly consensus is the incarceration is the most effective response to juvenile offenders. This case study challenges this theory by presenting data on drug treatment in a large metropolitan area.
WRITING THE LITERATURE REVIEW
- When the literature is not a perfect fit with your research.
- What we know from the larger body of literature is that ___________. Although the literature deals only with the adult population, it is safe or not safe to assume that ______ would be applicable to the juvenile population.
- The literature on ______ has limited applicability to my study because _______.
WRITING THE LITERATURE REVIEW
- The literature on _____ is useful to my study even though _____ because _____.
- We can apply current research on _____to _____ by accounting for _____.
WRITING THE LITERATURE REVIEW
- Juvenile Drug Users
- How is drug use defined in your offenders?
- What percentage of juvenile offenders are drug users?
- What percentage of drug-using juvenile offenders have access to treatment?
- What approaches have been tried with drug-using youth offenders? What is their efficacy?
