case 2

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WEEK4-HARVARDCASESTUDYTEMPLATE.doc

2

Non-Profit Marketing

Week # 4 – Harvard Case Study

Your Name Here

Date

Introduction

Start your paper here. An introduction paragraph is a good idea. It should state the TOPIC of your paper and provide a roadmap for the reader. Indent five spaces the first sentence in each paragraph.

Bisbee Decision Considerations

Indent first sentence in each paragraph five spaces. Answer question assigned. Make sure to use a reference for this section.

Industry Change

Indent first sentence in each paragraph five spaces. Answer question assigned. Make sure to use a reference for this section.

Donor’s Choice Key Stakeholders & Priorites

Indent first sentence in each paragraph five spaces. Answer question assigned. Make sure to use a reference for this section.

Promotional Mix Effectiveness

Indent first sentence in each paragraph five spaces. Answer question assigned. Make sure to use a reference for this section.

Donor’s Choice Changes / Evolution

Indent first sentence in each paragraph five spaces. Answer question assigned. Make sure to use a reference for this section.

Insights from Agency Data

Indent first sentence in each paragraph five spaces. Answer question assigned. Make sure to use a reference for this section.

Recommendations for Bisbee

Indent first sentence in each paragraph five spaces. Answer question assigned. Make sure to use a reference for this section.

Conclusion

Your final paragraph should provide a summary of your paper. This reminds the reader of where you took them on your road trip. It is similar to reviewing your photographs after a vacation. There should be no new information included in the conclusion.

References

APA format please – second & subsequent lines must be indented five spaces