3 case Study and 3 Discussions
Jaspereric
Week2CaseStudy_ReinventingBestBuy.docx
( This assignment does not count toward the final grade. )
Week 2 Case Study: Reinventing Best Buy
( Start Assignment )
Due No Due Date Points 100 Submitting a file upload
Troubles for BEST BUY...
BEST BUY , a retail company founded in 1966, found early success in the electronic products market. In fact, it was touted as one of the main reasons for driving one of its prime competitors, Circuit City, out of business. However, by 2012, under the leadership of CEO Brian Dunn, the company was in a death-spiral, unable to maintain its market prominence. However, that was all about to change when Hubert Joly took the reigns of the company.
Instructions
Please use and analyze the Harvard Business case study entitled" Reinventing Best Buy" from your Course Pack. Then address the following questions in a 3 to 5 page paper. Paper should be double-spaced. Type size should be 12 points. Please use normal fonts, such as Times Roman, Ariel or Calibri, etc.
Assignment
1. What were some of the key challenges that BEST BUY faced leading up to 2012, which put the company in financial jeopardy?
( 11/4/21, 3:37 PM ) ( Week 2 Case Study: Reinventing Best Buy )
( 1 /4 )
2. What were some of the changes CEO Brian Dunn did in an attempt to turn the company around, and the outcomes of those changes on the organization?
3. What were some of the changes CEO Hubert Joly did to turn the company around, and the outcomes of those changes on the organization?
4. If you were in the CEO position, what type(s) of changes might you have made? Explain your rationale.
( BEST BUY Changes (1) )
|
Criteria |
Ratings |
Pts |
||||
|
Key Challenges in the Case |
20 pts Full Marks Fully identified the key challenges that led to Best Buy's financial circumstance in 2012. |
18 pts Mostly Mostly identified the key challenges that led to Best Buy's financial circumstance in 2012. |
16 pts Partially Partially identified some of the key challenges that led to Best Buy's financial circumstance in 2012. |
8 pts Minimally Minimally identified some of the key challenges that led to Best Buy's financial circumstance in 2012. |
0 pts No Marks Requirements not met. |
20 pts |
|
CEO Brian Dunn Changes |
20 pts Full Marks Fully identified the changes CEO Brian Dunn initiated and comprehensively discussed the outcomes on the organization. |
18 pts Mostly Mostly identified the changes CEO Brian Dunn initiated and comprehensively discussed the outcomes on the organization. |
16 pts Partially Partially identified some of the changes CEO Brian Dunn initiated and partially discussed the outcomes on the organization. |
8 pts Minimally Minimally identified some of the changes CEO Brian Dunn initiated and minimally discussed the outcomes on the organization. |
0 pts No Marks Requirements not met. |
20 pts |
|
CEO Hubert Joly Changes |
20 pts Full Marks Fully identified the changes CEO Hubert Joly initiated and comprehensively discussed the outcomes on the organization. |
18 pts Mostly Mostly identified the changes CEO Hubert Joly initiated and comprehensively discussed the outcomes on the organization. |
16 pts Partially Partially identified some of the changes CEO Hubert Joly initiated and partially discussed the outcomes on the organization. |
8 pts Minimally Minimally identified some of the changes CEO Hubert Joly initiated and minimally discussed the outcomes on the organization. |
0 pts No Marks Requirements not met. |
20 pts |
|
Criteria |
Ratings |
Pts |
||||
|
Your Suggested Actions for Change |
20 pts Full Marks Fully identified the change actions and types that the would initiate. Explained the rationale behind the decisions. |
18 pts Mostly Mostly identified some of the change actions and types that the would initiate. Mostly explained the rationale behind the decisions. |
16 pts Partially Partially identified some of the change actions and types that the would initiate. Partially explained the rationale behind the decisions. |
8 pts Minimally Minimally identified some of the change actions and types that the would initiate. Minimally explained the rationale behind the decisions. |
0 pts No Marks Requirements not met. |
20 pts |
|
Total Points: 80 |
