Week 1 Assignment
Couples
Sexuality Counseling: A Professional Specialization Comes of Age
Stephen Southern1 and Rochelle Cade2
Abstract For individuals and couples experiencing such distress, sexuality counseling, an emerging specialization in professional counseling, may provide relief, understanding, healing, and intimacy. This review attempts to describe the paradigm shifts and key figures in the field, sexuality counseling as a professional specialization, the process of sexuality counseling including assessment, diagnosis and treatment planning, and various roadblocks to intimacy. It concludes with advocacy of the new specialization as a synthesis of trends in sexual health.
Keywords sexuality counseling, sex therapy, sexual dysfunction, brief sex therapy, medical model, New View of women’s sexuality
‘‘When sexual function goes along smoothly, it is usually taken
for granted and given little thought. But if sexual function is a
problem in one way or another, it can be a source of anxiety,
anguish, and frustration that often leads to general unhappiness
and distress in personal relationships’’ (Masters, Johnson, &
Kolodny, 1986, p. 462). For individuals and couples experien-
cing such distress, sexuality counseling may provide relief,
understanding, healing, and greater intimacy.
Sexual issues were addressed in the origin of psychotherapy
with the development of psychoanalysis. Over the years, the study
and treatment of sexual dysfunction and dissatisfaction contribu-
ted to the emergence of a new field, sex therapy. Classic models
for sexual responding were developed through ethnographic and
laboratory research. Advances in medical technology and new
medications led to the medicalization of sex therapy as an exten-
sion of a patriarchal, masculine model of sex. Feminists rejected
the focus on medical treatment of genital responses and advocated
focus on relational and cultural factors. The contemporary sexual
health movement promises to advance integrative approaches to
helping couples with sexual satisfaction and optimal sexual func-
tioning. The convergence of sociocultural factors suggests that
the time is right for a sexuality counseling specialization within
professional counseling. The following overview attempts to
describe the paradigm shifts and key figures in the field, sexuality
counseling as a professional specialization, the process of sexual-
ity counseling including assessment, diagnosis and treatment
planning, and various roadblocks to intimacy.
Emerging Sexualities: Whither Sexual Health
Anecdotal data and expert opinion estimated that 50% of couples and 50% of individuals experience sexual problems
during their lifespan (Masters & Johnson, 1970). Recent
research has confirmed that sexual disorders are common, even
normative in the United States. Data from a large-scale sample
of U.S. adults, aged 18–59, reported prevalence rates for sexual
dysfunction in the past 12 months: 43% for women and 31% for men (Laumann, Paik, & Rosen, 1999). Heiman (2002b)
summarized the results of several studies concluding that
10–52% of males and 25–63% of women in the general popu- lation experience sexual problems. Studies of particular popu-
lations have revealed even higher prevalence rates than those
reported for the general population.
Large-scale epidemiological studies (Bancroft, Loftus, &
Long, 2003; Laumann, Gagnon, Michael, & Michaels, 1994;
Laumann et al., 1999, 2005; Mercer et al., 2003) have con-
firmed that sexual dysfunction in one or more components of
sexual response is commonly encountered in the clinic and the
community. Heiman (2007, p. 89) summarized the prevalence
and epidemiological studies estimating that 63% of women reported some arousal or orgasm problems. Some women
described marked distress with their difficulties in functioning,
while others reported satisfaction with their relationships and
sex lives even though there were some sexual problems.
Rosenbaum (2007) reported that as many as 15% of premeno- pausal women present sexual pain disorders including
1 Department of Psychology and Counseling, Mississippi College, Clinton, MS,
USA 2 Department of Counselor Education, University of Houston-Victoria,
Victoria, TX, USA
Corresponding Author:
Stephen Southern, Department of Psychology and Counseling, Box 4013,
Mississippi College, Clinton, MS 39058, USA
Email: [email protected]
The Family Journal: Counseling and Therapy for Couples and Families 19(3) 246-262 ª The Author(s) 2011 Reprints and permission: sagepub.com/journalsPermissions.nav DOI: 10.1177/1066480711408028 http://tfj.sagepub.com
dyspareunia and vaginismus. Lack of interest in sex, including
sexual desire discrepancies in couples, affected 16% of men and 33% of women (Maurice, 2007, p. 187). A total of 35% of men reported at least one sexual problem in the last year (Mercer
et al., 2003).
Although there are problems with the diagnostic criteria for
sexual disorders, as many as 30% of men report concerns with rapid or premature ejaculation (Althof, 2007, pp. 217–220).
Approximately 8% of male respondents reported not being able to achieve an orgasm (Laumann et al., 1999). Rosen (2005)
indicated that prevalence of erectile dysfunction (ED)
increased with age with as few as 7% of men under 30 years of age presenting ED and more than 50% of men older than Age 60. Qualitative research (e.g., Symonds, Roblin, Hart, &
Althof, 2003) established that male sexual dysfunction contrib-
uted to lack of self-confidence, embarrassment, avoidance of
sexual outlet, and fears about losing one’s sexual partner. Sex-
ual problems increase with age; however, worries and concerns
about sexual performance contribute psychogenic and rela-
tional factors to the mix of etiological factors.
Concurrent with increasing use of selective serotonin uptake
inhibitors (SSRIs), such as fluvoxatine (Prozac), for depres-
sion, anxiety, and other emotional concerns, there were com-
plaints of sexual dysfunction, including inability to become
aroused or to experience orgasm. One study (Clayton, Keller,
& McGarvey, 2006) reported that 95.6% of women and 97.9% of men taking SSRIs exhibited impairment in at least one phase of sexual functioning. There are also high rates of
sexual dysfunction in individuals receiving antipsychotic med-
ications (Dossenbach et al., 2005; Olfson, Uttaro, Carson, &
Tafesse, 2005). Generally, sexual dysfunction rates increase
with chronic illness, including diabetes and cardiovascular dis-
ease (Hayes & Dennerstein, 2005; Jack, 2005; Jackson, Rosen,
Kloner, & Kostis, 2006; West, Vinikoor, & Zolnoun, 2004).
Cancer survivors and their partners are especially likely to
experience compromised sexual functioning (Lagana et al.,
2005; Navon & Morag, 2003). Informed and empathic sexolo-
gists have even addressed the sexual needs of terminally ill per-
sons involved in palliative care (Redelman, 2008).
The most recent trend in the emerging field of sexual med-
icine is to define sexual problems in biological terms, reclassify
complaints according to diagnoses that demand medical atten-
tion, develop consensus-based treatment guidelines, and treat
sexual disorders with medications (Jackson et al., 2006; Lewis
et al., 2004; Lue et al., 2004). Based upon the success of silde-
nafil (Viagra) in treating ED, clinicians and researchers have
attempted with some success to reconceptualize female sexual
dysfunction in such a manner that medication is warranted
(e.g., Dennerstein & Goldstein, 2005; Dennerstein & Hayes,
2005; Rosen, 2002). However, feminists are sensitizing profes-
sionals in the field to pitfalls involved with the disease-oriented
‘‘hunt for pink Viagra’’ (Hartley, 2006).
Some sex therapists (e.g., Bancroft et al., 2003) have
responded to medicalization of the profession by asserting that
emotional factors, such as sense of well-being and relationship
with one’s sexual partner, contribute more than genital
functioning to distress about sex. If sexual satisfaction is
dependent upon relational factors (McConaghy, 2004), sex
therapy, which has been since its origin relational in orientation,
has a place in the contemporary treatment of sexual concerns.
Definitions of women’s sexual dysfunctions can be reconsidered
without resorting to overmedicalization. Recommended changes
to classification should take into account contextual factors and
degree of reported distress (Basson et al., 2003). Since there exist
some empirically supported or evidenced-based treatments for
sexual dysfunction (Baucom, Shoham, Mueser, Daiuto, &
Stickle, 1998; Heiman, 2002a, 2002b; Segraves & Althof,
2002), sex therapy will likely be included in emerging integrative
biopsychosocial models of care.
The dominant emerging model for sexuality is a focus on
achieving or maintaining sexual health. Sexual health repre-
sents more than the relative absence of symptoms, duress, or
impairment. Instead, the construct of sexual health takes into
account increasing opportunities to find fulfillment and make
meaning from sexuality.
Sexuality is a central aspect of being human throughout life and
encompasses sex, gender identities and roles, sexual orienta-
tion, eroticism, pleasure, intimacy, and reproduction. Sexuality
is experienced and expressed in thoughts, fantasies, desires,
beliefs, attitudes, values, behaviors, practices, roles, relation-
ships, and so on. Sexuality is influenced by the interaction of
biological, psychological, social, economic, political, cultural,
legal, historical, religious, and spiritual factors (World Health
Organization conference on sexual health, January 2002).
Similarly, sexual health affords a goal or ideal for organizing
various aspects of intimacy in an intentional pair-bond or
relationship.
Sexual health is the integration of the somatic, emotional,
intellectual, and social aspects of sexual well-being, in ways
that are positively enriching and that enhance personality, com-
munication, and love (World Health Organization in Firestone,
Firestone, & Catlett, 2006, p. 11).
Sexual health exists within the individual and is shared by a
loving couple with a supportive community. A sexually healthy
adult expresses one’s sexual preferences, which are congruent
with personal values while respecting the rights of others.
Healthy sexualities may include the absence of genital sexual
activity and reproduction and increase love, intimacy, and joy
in relationships. Sexuality counseling, which takes into account
the developmental significance of individual sexual fulfillment
and opportunities for intimate relationships, is especially well
suited to advance sexual health in the next millennium.
Historical Overview: From Sex Therapy to Sexuality Counseling
Sexuality counseling is a professional specialization in transi-
tion. During a relatively brief modern history of approximately
Southern and Cade 247
40 years, the overall field of sex therapy has experienced major
paradigm shifts. Originally, sex therapy was within the domain
of psychoanalysis, though it was not identified as sex therapy at
the time. Freud and his followers provided psychoanalytic ther-
apy from a psychosexual perspective whereby sexual problems
were viewed as symptoms of neuroses and manifestations of a
deeper conflict in the individual. Problems in psychosexual
development interfered with the unfolding of sexual maturity,
which was signified in the capacity to experience orgasm in
heterosexual vaginal intercourse (Person, 2005). Freud and his
students offered psychoanalysis, a technique that addressed
only indirectly the sexual experiences of patients. His tech-
niques were revolutionary and controversial in Victorian times.
Transference, countertransference, and the development of
insight were the catalysts for change in this theoretical orienta-
tion. The psychoanalytic approach was both cost and time
intensive and was not known for its effectiveness (Kleinplatz,
2003).
Classic Models
Kinsey and colleagues (Kinsey, Pomeroy, & Martin, 1948;
Kinsey, Pomeroy, Martin, & Gebhard, 1953) advanced
knowledge about a wide range of sexual behavior through
sexual history, interview, correspondence, pornography, and
self-exploration through large-scale surveys about sexual beha-
vior in the 1940s. His surveys were the first of their kind and the
data obtained from the surveys allowed Kinsey to draw a distinc-
tion between what society deemed to be normal and what people
actually did sexually (Goodwach, 2005). The published results
of Kinsey’s studies informed professional and lay audiences
about the prevalence of sexual variance in the population.
Masters pioneered hormone replacement therapy and estab-
lished an extensive research program in human sexual func-
tioning. In the laboratory, he monitored physiological
changes during masturbation and intercourse. Later, Masters
developed with Virginia Johnson sex therapy. This therapy was
more short-term in comparison to psychotherapy approaches,
included both partners in a couple, and the therapy was con-
ducted by a male–female cotherapy team to reduce risk of
transference. Masters and Johnson applied their research from
the laboratory to the development of sex therapy techniques
that remain the foundation for treatment of sexual dysfunction
and dissatisfaction. The classics, Human Sexual Response, was
published in 1966, while Human Sexual Inadequacy introduced
sex therapy in 1970. The evolution of the Masters and Johnson
Institute model for sexuality, from laboratory research to brief
conjoint sex therapy has been described in detail (Maier, 2009).
Sex Therapy Ascends
During the 1970s, LoPiccolo and LoPiccolo (1978) and other
behavior therapists applied principles of counterconditioning
to sex therapy techniques. Another notable figure during this
time was Dr. Helen Singer Kaplan who integrated medical
practice, psychotherapy, and sex therapy. Considered a bridge
between psychoanalytic treatment and the more modern
behavioral methods, Kaplan’s model (1974) emphasized the
role of immediate symptoms that the clients were presenting
for treatment (Bradley & Fine, 2009). Kaplan utilized an active
and direct approach to symptoms and if this was met with resis-
tance or was unsuccessful, she would turn to psychodynamic
theory to consider deeper issues. In 1979, Kaplan pioneered
treatment of sexual desire disorders, including couple desire
discrepancies, at multiple causal levels, anticipating popular
systemic and multimodality approaches. She also introduced
medication, especially SSRI antidepressants, as an aid to over-
coming sexual phobias (Kaplan, 1979, 1983, 1987). As sex
therapies emphasized relationships in the healing process, there
was a noticeable increase in mass media attention to the issues
of sexual dysfunction (Bradley & Fine, 2009).
Sexual Explorations
Since the 1980s, popular publications such as Cosmopolitan,
Redbook, and other mainstream magazines published articles
about such topics as orgasm, sexual satisfaction, and ways to
achieve both (Bradley & Fine, 2009). Similarly, self-help
books and non-Western sexual disciplines (i.e., Kundalini yoga
and Kama Sutra) aimed at improving sexual functioning gained
attention and popularity. This mass media attention and cul-
tural changes allowed adults to address their own sexual diffi-
culties and resulted in decreased demand for sex therapy
(Bradley & Fine, 2009).
A decade later, expansion of the Internet contributed to eas-
ily accessible content from sex information to sexual advocacy.
Individuals were free to explore their sexualities and to obtain
information and interaction related to sexual expression. While
ease of access to the Internet hastened the self-help revolution in
sexual health, anonymity, and affordability also contributed to
compulsive cybersex (Carnes, Delmonico, Griffin, & Moriarty,
2004; Cooper, 2004; Cooper, Delmonico, Griffin-Shelley, &
Mathy, 2004; Cooper, McLoughlin, Reich, & Kent-Ferraro,
2002; Cooper, Scherer, Boies, & Gordon, 1999; Southern, 2008).
In the 1990s, the term sexual addiction was coined and the
increased use of Internet-based pornography became more
omnipresent (Bradley & Fine, 2009) fueling sexual variance and
some predatory sexual activity (Carnes et al., 2004). This led to
changes in the nature of clients seeking sex therapy. The propor-
tion of clients with more pervasive and chronic sexual problems
increased while the proportion of clients needing education
dwindled (Wiederman, 1998). Serious sexual problems, resis-
tant to change through education and advocacy, were frequently
associated with a history of sexual abuse or premature erotic
awakening (Schwartz, 1996; Schwartz, Galperin, & Masters,
1995; Schwartz & Masters, 1988; Schwartz & Southern, 1999).
Back to the Future: Recovering Psychodynamics
The role of early sexual abuse has received considerable atten-
tion in sex therapy as well as psychotherapy in general. During
248 The Family Journal: Counseling and Therapy for Couples and Families 19(3)
the 1980s and 1990s, sex therapists were rediscovering the
contributions of psychodynamics to sexual issues. Several contri-
butors integrated sex therapy with object relations approaches
(e.g., Scharff, 1982, 1988; Scharff & Scharff, 1987). Apfelbaum
(1984, 1988, 1989) expressed an ego-analytic model of sex ther-
apy. Schnarch (1991) shifted away from a genital model of sex
therapy toward a dyadic, systems-oriented intimacy model.
Schnarch advanced the concept of the sexual crucible in which
attachment theory, individual psychodynamics, family of origin
issues, marital and family systems perspectives, and spiritual mat-
ters may be addressed in a unifying manner.
Each of the contributions to contemporary sex therapy
employed the ‘‘back to the future’’ approach by incorporating
elements of psychodynamic models to address sexual concerns
in the context of intimacy disorder. Theories have also become
more complex, integrative, or postmodern (Wiederman, 1998).
Schwartz, formerly the director of psychosexual research,
expanded the work of Masters and Johnson Institute to address
a wide range of intimacy dysfunction and trauma-based disorders
(e.g., Schwartz & Cohn, 1993; Schwartz & Southern, 1999).
A recent comprehensive model of sex therapy, exploring aspects
of intimacy dysfunction arising from negative sexual develop-
ment, was built on the structures of the psychotherapy integration
movement.
Firestone and colleagues developed a voice therapy from
depth-oriented psychodynamic therapy to address self-
destructive behaviors, overcome psychological defenses, and
free sexuality. They described in Sex and Love in Intimate
Relationships (Firestone et al., 2006) cognitive–affective–
behavioral techniques for accessing and changing the inner
voices that interfere with the development of intimacy and the
expression of sexuality in loving relationships. Thus, sex thera-
pists employ a broad range of therapeutic approaches and treat-
ment modalities.
Medicalization: Chasing Diseased Dollars
As theoretical approaches and the nature of client issues chan-
ged, so too has the role of medicine in the conceptualization
and treatment of sexual dysfunction. Leiblum and Rosen
(2000) noted the field of sex therapy has been marked by a
trend toward greater medicalization and an increasing empha-
sis upon pharmacological intervention. Recent years have
demonstrated both an increase in the number of medications
available by prescription to address the symptoms of sexual
dysfunction as well as a dramatic increase in media advertising
regarding pharmacological remedies (Bradley & Fine, 2009).
A night of television commercials for Viagra, Levitra, and
Cialis provides ample evidence of the direct marketing of
men’s sexual rehabilitation services. In addition to advertising
pharmacological options for improving sexual functioning,
these commercials normalize older people’s continuing interest
in sex (Goodwach, 2005).
The growing popularity of medical intervention for sexual
dysfunction can be attributed to a number of factors. The
growth of managed health care has contributed to an emphasis
on short-term treatments. Empirically supported treatment
(EST) research has contributed to evidence-based practice
(EBP) in all approaches to therapy. These studies are supported
by the pharmaceutical industry and encouraged by Health
Maintenance Organizations (HMOs; Kleinplatz, 2003). Insur-
ance companies are more likely to reimburse for interventions
provided by urologists and gynecologists than from sex
therapists (Wiederman, 1998). Sociocultural issues may also
promote medical intervention as opposed to therapeutic inter-
ventions for sexual dysfunction. Clients may avoid the social
stigma of a psychological basis of their sexual dysfunction and
sex therapy by seeking medical intervention and pharmaceuti-
cal treatment for their ‘‘medical disorder.’’ Since there exist
some empirically supported or evidenced-based treatments for
sexual dysfunction (Baucom et al., 1998; Heiman, 2002a,
2002b; Segraves & Althof, 2002), sex therapy will likely be
included in emerging integrative biopsychosocial models of
care. The result of these factors is that medical treatments
have been at least tried with virtually all sexual dysfunctions
(Leiblum, 2007; Wiederman, 1998).
Men Like Quick Fixes
Many individuals, especially men, attempt to avoid the
demands of intimacy and true relational therapy by seeking a
self-administered ‘‘quick fix.’’ Men have used desensitizing
gels in misguided attempts to delay ejaculation, rubber bands
and rings to prolong erection and intercourse, and various her-
bal and over-the-counter remedies to recover ‘‘potency’’; all of
which focus solely on the mechanics or hydraulics of sex. Since
male sexuality appears inexorably linked to power through
competition and conquest, it is easy to understand the allure
of sildenafil citrate (Viagra) and other effective medications.
Sexually anxious men could regain their confidence through
administration of the ‘‘little blue pill.’’ In this scenario, it would
be unnecessary to experience vulnerability, communicate one’s
feelings to a partner, or collaborate with another human being
in a course of intimacy-enhancing sex therapy. Viagra may fix
the functioning of the penis but does not fix the functioning of
the relationship, which may come as a surprise to many men.
The medicalization of sex therapy is a trend with much crit-
icism. In the medical model, the person becomes a patient and
is fixed with a procedure or pill by a medical professional
(Sheppard, Hallam-Jones, & Wylie, 2008). Kleinplatz (2003)
criticized the medical model for its emphasis on quantity, per-
formance, and objective measures (e.g., frequency and firm-
ness of erections) as opposed to the quality of sex and
measures of subjective experience (e.g., pleasure, satisfaction,
intimacy). Leiblum and Rosen (2000) warned ‘‘with the suc-
cess of new pharmacological agents, there is an inevitable
focus on biological causes for sexual dysfunction and a ten-
dency to seek simple medical solutions for more complex indi-
vidual or couples’ problems’’ (p. 11). In the most recent edition
of Principles and Practice of Sex Therapy, Leiblum (2007)
expressed the major synthesis of perspectives in sex therapy.
She noted that diagnosis and pharmacological innovations were
Southern and Cade 249
less important than cultural factors, lifestyle choices, and
integrative treatment. Leiblum (2007) concluded that the most
important goal of contemporary sex therapy is
. . . helping our patients achieve a more satisfying relationship
and quality of life using the most effective and least costly
means rather than any predetermined set of objective sexual
criteria (p. 17, italics by author).
Paradoxically, the search for the ‘‘quick fix’’ in the medicaliza-
tion of sex therapy affords opportunities for effective brief
therapies for sexual difficulties (Green & Flemons, 2004).
Victor Frankl, founder of logotherapy, actually began to
describe in the 1940s successful applications of two strategic
techniques for alleviating sexual problems, such as impotence
and frigidity (obviously the old terms with negative connota-
tions): paradoxical intention and dereflection (Frankl, 1978,
pp. 152–158). The techniques involved either prescribing the
symptom or restraining performance, respectively. The author-
itative pronouncement in the Masters and Johnson model of
treatment enlisted a directive that the couple refrain from
sexual outlet while focusing on nondemand sensual pleasuring.
Such directives can contribute to sexual intercourse in approx-
imately 30% of cases. Clearly, clients in logotherapy and sex therapy were anticipating a quick fix in order to resume sexual
interactions.
Expectations of clients, especially in initial interactions with
caregivers, determine the future success of clinical work for
sexual problems (Miller, Donahey, & Hubble, 2004). Rather
than viewing sex therapy clients as resistant, therapists can
help clients obtain good results by joining with their view of the
problem, using the client’s language system to address matters
instead of diagnostic categories, engendering hope and expec-
tancy for beneficial change, planning for between session and
extratherapeutic contributions to change, and taking into
account the client’s stage of readiness for action (Hubble,
Duncan, & Miller, 1999; Miller, Duncan, & Hubble, 1997;
Miller et al., 2004). Stage-specific change strategies focus on
the readiness of the client to become actively engaged in the
change process.
Six distinct stages for change were identified by Prochaska
(1999) and colleagues: precontemplation, contemplation, pre-
paration, action, maintenance, and termination. During the pre-
contemplation stage, the therapist joins with the clients and
provides helpful information. Contemplation involves the
examination of potential costs and benefits of changing or
remaining the same. Stage-oriented sex therapists tailor home-
work exercises to accommodate clients who are just contem-
plating change. The therapist may suggest that clients ‘‘go
slow’’ and ask them to consider ‘‘dangers of improvement’’
(Miller et al., 2004, pp. 32–33). The stage of preparation builds
upon the slow change process introducing values, cultural con-
texts, and relationship factors. Client choices about homework
are respected and the couple engages in relationship building.
Action is the typical focus of sex therapy. In this stage, the
formerly contemplative, well-prepared couple has good
anticipation and expectation for beneficial change. They are
able to complete meaningful homework exercises between
sessions and to share their experiences with the collaborating
therapist. In the maintenance stage, the therapist helps the
couple avoid relapse by anticipating challenges. They may
make plans for ongoing exploration and growth in their sex
lives. Upon termination, the couple is ready to self-direct the
change efforts, but informed of opportunities for booster
sessions and follow-up consultation (Miller et al., 2004).
New View: Women Save Sex Therapy
Women do not want a ‘‘little pink pill’’ to fix their sexual
concerns (Hartley, 2006). Men, who stereotypically seek a
quick fix in which relational issues are bypassed, were easily
influenced by media and pharmaceutical companies to embrace
the ‘‘little blue pill.’’ Interventions such as use of Viagra limit
sex therapy to genital sexual functioning. Feminists in sex ther-
apy and related professions have articulated a New View in
which individual choice, relationship factors, and cultural val-
ues are emphasized.
Tiefer and others rejected the overmedicalization of sex
therapy, articulating instead the New View of female sexuality
(Kaschak & Tiefer, 2001; Tiefer, 2000, 2001, 2002; Tiefer,
Hall, & Tavris, 2002). Social constructionism is the most recent
and promising approach to contemporary sex therapy. As a
postmodern development, A New View of Women’s Sexual
Problems (Kaschak & Tiefer, 2001), a manifesto written by
12 clinicians and social scientists, calls into question the
disease-oriented, diagnosis-dependent, overmedicalized, and
patriarchal model of sex therapy. Tiefer (2000, 2001, 2002),
in particular, has been a persuasive critic of attempts by phar-
maceutical companies to define sexuality in terms of biological
reductionism. The feminist movement implicit in the New
View arose after the success of Viagra in treating male sexual
dysfunction. Subsequently, there was much more attention and
research directed at women’s sexual disorders. However,
Tiefer and colleagues resisted the attempts to find a ‘‘little pink
pill’’ (i.e., female Viagra or another quick fix pharmaceutical)
and ultimately challenged the validity of the disease-oriented
diagnostic criteria of the DSM-IV-TR (American Psychiatric
Association, 2000).
The New View begins with a woman-centered definition of
sexual problems: ‘‘discontent or dissatisfaction with any emo-
tional, physical, or relational aspect of sexual experience
(Kaschak & Tiefer, 2001, pp. 228–229). The New View
emphasizes the social and contextual when attempting to
describe or understand sexual concerns. Causal and curative
factors may occur in one or more of the following categories:
(a) sociocultural, political, or economic factors; (b) partner and
relationship factors; (c) psychological factors; and (d) medical
factors. Even the descending order of the categories helps to
restore balance in contemporary sex therapy. The New View
categories have validity and fit the lived experiences of women
and their partners (Nicholls, 2008). The evolution of the New
View campaign has been described in detail (Tiefer, 2008).
250 The Family Journal: Counseling and Therapy for Couples and Families 19(3)
Postmodern sex therapy will be concerned with the meaning
people make from their sex lives. Solutions to sexual concerns
may be found in one or more systems of intervention, including
the medical model of diagnosis and medication. However,
postmodern sex therapists will resist the dehumanization and
reductionism that diminish human beings to passive consumers
of new technologies and pills. If Viagra killed relationship-
oriented sex therapy, then the New View may resurrect an
inclusive, person-centered biopsychosocial approach to sexual
healing. The New View is the cornerstone of a contemporary,
integrative sexuality counseling.
A Model for Sexuality Counseling
A clinically relevant model for sexuality counseling takes into
account classic approaches, evidence-based practices, medical
advances, and postmodern corrections to the medicalization of
sex therapy. The classic model of Annon (1976) has provided a
basic structure for the provision of sexual health services. His
PLISSIT model outlines the potential levels of intervention for
clinical decision-making. The PLISSIT model is presented
below with special attention to the stages of change in sexuality
counseling (see Miller et al., 2004).
P––Permission to talk about sexuality and sexual issues;
empathy and encouragement; empowerment to make
choices about sexual changes. (This level of the model
seems well-suited to the precontemplation and contem-
plation stages of change.)
LI––Limited information; sex education; exploration and
clarification of gender and sexual myths and stereotypes;
information about prevalence and etiology of problems
as appropriate. (This level corresponds to the contempla-
tion and preparation stages of change.)
SS––Specific Suggestions; particular interventions, includ-
ing medical, psychological, and relational factors unique
to the case; providing contexts of choice and respect for
cultural considerations. (This level of the model
addresses the needs of the preparation and action stages
of change.)
IT––Intensive Therapy; ongoing engagement of the couple
in systematic individual and conjoint services focusing
on relationship dynamics, psychological concerns, and
complex presenting problems. (This level recognizes the
need for in-depth sexual health services to promote
maintenance of treatment gains.)
In a recent textbook, Sexuality Counseling: An Integrative
Approach (Long, Burnett, & Thomas, 2006, p. 18), the PLIS-
SIT model was used to determine who could provide the four
services. Long and colleagues observed that counselors from
marriage and family or mental health counseling training pro-
grams may be equipped by the education and clinical training
to provide Permission and Limited Information. They stated
that Specific Suggestions (i.e., typical sex therapy exercises)
and Intensive Therapy should only be performed by clinicians
whose licenses or specialized training demonstrates advanced
competency in sex therapy or supervision. Otherwise, the
authors recommended that the counselor refer to a sexuality
health care provider who presents in-depth training sufficient
to deal with the intensity of complex cases.
Two physicians (Stevenson & Elliott, 2007) organized treat-
ment recommendations according to the PLISSIT model. They
presented some of the most complex cases involving physical,
psychological, and relational factors affecting sexuality in
couples living with illness. They included most medical and
psychological interventions, including medication and injec-
tion, under the Specific Suggestions heading. Permission and
Limited Information could be provided by a nonspecialist, while
individual and marital/couples counseling and sex therapy
interventions were classified as Intensive Therapy (p. 343).
Clearly, these physicians valued the specialized training and
relational perspective of marriage and family counselors.
Referral to a Sexuality Counselor
Sexuality counseling is a specialty area in professional counsel-
ing, and therefore, it is essential to refer to a clinician with an
appropriate educational background, credentials (e.g., certifi-
cation, licensure) and advanced training and supervision in
sexuality. In addition, the sexuality counselor would require
specialized knowledge of how other clinicians’ interventions
(e.g., treatment of depression, diabetes, cardiovascular disease,
cancer) affect, engender, or exacerbate sexual problems
(Kleinplatz, 2009).
Nathan (1986) defined four levels of expertise on sexual
issues: (a) Level 1: comfort in discussing sexual material
and/or sexuality, (b) Level 2: recognition of sexual problems,
(c) Level 3: evaluation of sexual problems for intervention or
referral, and (d) Level 4: treatment of severe sexual problems.
Many clinicians are too embarrassed, uncomfortable, or wor-
ried about their lack of ability to help their clients with sexual
issues at Level 1 and so they avoid the topic altogether with
clients. Other clinicians may comfortably operate at Level 1 and
Level 2 and then make an appropriate referral for Levels 3 and 4.
Unfortunately, there are a number of well-meaning clincians with
good intentions who try to offer interventions at Levels 3 or 4 but
are simply not qualified.
In a recent study of factors contributing to the readiness of
rehabilitation counselors to address sexuality issues with their
clients, willingness to discuss sexuality was associated with
knowledge of sexuality and comfort with sexuality (Juergens,
Smedema, & Berven, 2009). Addressing even the initial levels
or stages of sexual issues required specialized training and
comfort of the counselor in general with addressing sexual
issues. Another study investigated the current status of practi-
cing clinical psychologists as sexual healthcare providers.
Reissing and Giulio (2010) surveyed 188 professional psychol-
ogists in a metropolitan Canadian city. They found that 60% of clinicians rarely if ever asked their patients questions related to
sexuality. They concluded that the lack of sensitivity and clin-
ical involvement reflected lack of knowledge and comfort
Southern and Cade 251
arising from nonexistent to insufficient training. The psycholo-
gists recommended specialized training in sexuality and ther-
apy techniques within the clinical psychology graduate
curriculum. In addition, they recommended workshops and
continuing education in assessment and intervention tech-
niques to prepare practicing psychologists to deal with the
sexuality issues of patients. Reissing and Giulio cautioned that
psychologists who offer sexuality treatment without adequate
training and supervision could be violating ethical standards
and potentially harming the persons they intended to serve.
Sex counseling and therapy were addressed early in the coun-
seling profession (Masters & Johnson, 1976; Schiller, 1976).
Kilpatrick (1980) summarized what counselors needed to know
about human sexuality. Fyfe (1980) introduced an early training
model for human sexuality counseling. The Association for
Counselor Education and Supervision (ACES, 1990) began to
collect and share sexuality course syllabi and audiovisual mate-
rials. Gray, House, and Eicken (1996) emphasized human sexu-
ality instruction for marriage and family counselor educators.
Humphrey (2000) advocated the study of sexuality counseling
in counselor preparation programs. Harris and Hays (2008) rec-
ommended sexuality education and supervision to help clinical
members of the American Association for Marriage and Family
Therapy discuss comfortably sexual issues with their clients.
Instruction and supervision is human sexuality has been
advocated for over 35 years. Most mental health professionals
lack specialized training and experience; therefore, they are not
adequately prepared to discuss these important life concerns
with their clients. Sexual concerns are common, but the clini-
cian’s lack of information and comfort may interfere with the
disclosure and healing process. Human sexuality should be
addressed in training programs for professional counselors.
Some mental health and marriage and family counselors may
pursue specialized training required to embrace the full range
of opportunities for facilitating sexual health in clients.
Listings or directories of qualified professionals can be
found through organizations such as the Society of Sex Ther-
apy and Research (SSTAR) or American Association of Sexu-
ality Educators, Counselors and Therapists (AASECT).
Sexuality Counseling as a Process
The process of sexuality counseling begins with listening care-
fully to each member of the couple. The attuned sexuality
counselor will facilitate the clients constructing their own story
about their sexual concerns: expressing dissatisfaction, dys-
function, or distress in their own words (see Doan, 2004). The
counselor starts the process of applying lenses from a multicon-
textual perspective (Carter, 1993; Carter & McGoldrick, 1999)
to identify resources and stressors from the individual to com-
munity level, including sociocultural, spiritual, and especially
developmental contexts. The counseling profession has always
valued the developmental perspective in which one looks
beyond present difficulties to possibilities for ongoing growth
and fulfillment. The initial process of joining with the couple
sets the stage for relational assessment and introduction of the
early stages of change.
Nonpatriarchal Assessment: No Hard or Fast Diagnoses
A relational approach sets the backdrop against which other
data may be gathered and evaluated. Flemons and Green
(2007) described the role of the curious observer who moves
among various roles, assessing and participating along the way.
They identified five relationships of particular importance in
the assessment.
1. The relationship between you and your clients.
2. The relationship between your clients.
3. The relationships between your clients and sexuality.
4. The relationship between you and your sexuality.
5. The relationships between your clients and their problems
(Flemons & Green, 2007, p. 130).
The relational approach to formulation reminds the counselor
of the centrality of relationship in sexuality while facilitating
the counselor’s examination of biases, assumptions, and expec-
tations in the intake process. Now the sexuality counselor is
ready to apply the New View.
The New View campaign for rejection of DSM diagnoses
(APA, 2000) and medicalization of women’s sexual concerns
resulted in a friendly, multicontextual framework for classify-
ing sexual problems. The classification framework confronted
the false notion that the sexual experiences of men and women
were basically equivalent. The framework rejected the human
sexual response cycle model of Masters and Johnson (1966,
1970) as the basis for diagnosis according to phase in the cycle.
Finally, the framework challenged the one-size-fits-all treat-
ment bias of medicalization. The working group countered the
focus on genital responses by emphasizing relational and socio-
cultural dimensions. (Nicholls, 2008; Tiefer, 2004).
The New View of Sexual Problems
I. Sexual problems due to sociocultural, political, or economic
factors. (20% of problems according to Nicholls, 2008) A. Ignorance and anxiety due to inadequate sex education,
lack of access to health services, or other social
constraints.
B. Sexual avoidance or distress due to perceived inability to
meet cultural norms regarding correct or ideal sexuality.
C. Inhibitions due to conflict between the sexual norms
of one’s subculture or culture of origin and those of the
dominant culture.
D. Lack of interest, fatigue, or lack of time due to family
or work obligations.
II. Sexual problems relating to partner or relationship (65% of problems).
A. Inhibition, avoidance, or distress arising from
betrayal, dislike, or fear of partner, partner’s abuse
252 The Family Journal: Counseling and Therapy for Couples and Families 19(3)
or couple’s unequal power, or arising from partner’s
negative patterns of communication.
B. Discrepancies in desire for sexual activity or in pre-
ferences for various sexual activities.
C. Ignorance or inhibition about communicating prefer-
ences or initiating, pacing, or shaping sexual activities.
D. Loss of sexual interest and reciprocity as a result of
conflicts over commonplace issues such as money,
schedules, or relatives, or resulting from traumatic
experiences, for example, infertility or the death of a
child.
E. Inhibitions in arousal or spontaneity due to partner’s
health status or sexual.
III. Sexual problems due to psychological factors (8% of problems).
A. Sexual aversion, mistrust, or inhibition of sexual
pleasure due to past abuse, general personality
problems with attachment, rejection, cooperation,
or entitlement.
B. Sexual inhibition due to fear of sexual acts or of their
possible consequences, for example, pain during
intercourse, pregnancy, sexually transmitted disease,
loss of partner, loss of reputation.
IV. Sexual problems due to medical factors (7% of problems).
A. Numerous local or systemic medical conditions
affecting neurological, neurovascular, circulatory,
endocrine, or other systems of the body.
B. Pregnancy, sexually transmitted diseases, or other
sex-related conditions.
C. Side effects of many drugs, medications, or medical
treatments.
D. Iatrogenic conditions (Working Group on a New View
of Women’s Sexual Problems in Tiefer, 2004,
pp. 254–256; retrieved from http://newviewcampaign.
org/manifesto.asp).
The percentages of women’s problems according to the
accounts by women, analyzed by Nicholls (2008), reinforces
the primacy of relational issues in sexual concerns, highlights
the significance of sociocultural factors, and turns upside down
the conventional, patriarchal view of the importance of medical
and psychological contributing factors. Nevertheless, medical
evaluation and diagnosis retain a place in the assessment
process of sexuality counseling.
Traditional Approaches to Assessment and Diagnosis
Assessment and diagnosis of sexual problems frequently
begins by ruling out medical factors or clarifying health
problems and organic contributions. The sexuality counse-
lor should encourage a basic medical screening for clients.
However, the referral to another healthcare professional
should be made only after establishing an adequate rela-
tionship, providing permission and encouragement,
offering accurate information, and completing the multi-
contextual, relational assessment described in the previous
section.
Given the biopsychosocial nature of sexual disorders, an
individual or couple presenting sexual concerns should com-
plete a medical history and physical examination with a
physician or nurse practitioner. If indicated, relevant labora-
tory tests, such as hormonal profiles, can be completed.
Sexual dysfunction may be secondary to a known or undiag-
nosed medical condition and thus is becomes important to
investigate. Psychotropic medications or other medications
are used frequently by patients and the side effects of phar-
macotherapy may include sexual problems. Medication,
such as antidepressants, antipsychotics, and antihyperten-
sives, can cause sexual difficulties. Alcohol, cigarettes,
methadone, and nonprescription drugs, including antihista-
mines and topical vaginal medications, can also cause prob-
lems (Goodwach, 2005). Therefore, it is essential in
contemporary sex therapy practice to insure that patients
consult their family doctors or receive referral to physicians
early in the process. Frequently, it is possible for the sex
therapist and health provider to work collaboratively (South-
ern, 1999).
After health status has been determined and organic contri-
buting factors have been addressed, a comprehensive sex his-
tory should be completed. In their pioneering effort, Masters
and Johnson (1970) completed in-depth sex histories and inter-
views with both members of the ‘‘marital unit.’’ Assessment
culminated in a roundtable discussion before the implementa-
tion of an intervention tailored to the couple’s needs. Kaplan
(1983) also provided a framework for conducting a comprehen-
sive evaluation of sexual disorders, including clinical decision
trees or flow charts. The sexuality history should include the
following domains (see Carter & McGoldrick, 1999; Hertlein
& Weeks, 2009; Iasenza, 2004; Leiblum & Rosen, 1984;
Sternberg, 1986) addressed in individual, conjoint, and
roundtable formats.
1. Current sexual preferences, functioning, and satisfaction
for both partners.
2. Family of origin messages and sexual practices for the
families of both partners (possibly including a sexual
genogram).
3. Spiritual and cultural values for sexual activities (empha-
sizing embodiment and assessing shame).
4. Individual developmental history including childhood,
adolescence, and adulthood (creating safe conditions for
disclosure of abuse experiences).
5. Relationship history including major events (i.e.,
separation, onset of serious illness, pregnancies, and so
on).
6. Effects of contraception, pregnancy, illness, medication,
and the aging process.
7. Current sexual and relationship contexts regarding com-
mitment, intimacy, and passion,
Southern and Cade 253
After obtaining data about each partner’s sexual concerns, the
sexuality counselor integrates the individual presentations and
develops clinical hypotheses related to sociocultural, psycholo-
gical and relational factors in the emerging clinical portrait. In
addition, a thorough clinical assessment establishes the exper-
tise of the sexuality counselor; demystifies the sexual concerns
and reduces shameful avoidance; clarifies the particulars of the
presenting problem; and engenders hope and positive outcome
expectancies for ongoing movement through the stages of
change toward meaningful shared sexuality.
Types of Dysfunction
Although the New View (Tiefer, 1991) has contradicted the
human sexual response cycle identified initially by Masters and
Johnson (1966, 1970), it remains a central organizing construct
for understanding sexual activity, especially heterosexual inter-
course. The classic model for the sexual response cycle was
augmented by Kaplan (1974, 1979, 1983). Dysfunction accord-
ing to phase in sexual response cycle was embedded in the
Diagnostic and Statistical Manual (APA, 2000). Therefore, it
may be useful to understand the more traditional typology
while applying the New View corrections to its excesses and
potential abuses. Particular disorders for males and females
may exist in each of the phases of the sexual response cycle,
which consists of desire, arousal, orgasm, and resolution. Any
of these phase disorders can interfere with pursuit of intimate,
partner-oriented sexual expression. The following classifica-
tion system was derived from training at Masters and Johnson
Institute and the clinical practice perspective of Southern
(1999) and is intended as an aid to problem specification at the
individual level of assessment. Occasionally, there are comple-
mentary disorders presented by couples (e.g., rapid ejaculation
and anorgasmia or preorgasm). The types of dysfunction
depicted in Table 1 represent conditions specific to phases in
the sexual response cycle according to gender.
Goodwach (2005) offers three areas of criticism of the DSM
categories. First, the declassification of homosexuality as a sex-
ual disorder illustrated that diagnoses are not simply medically
based but are influenced by prevailing social mores. Secondly,
treatment based on DSM categories is problematic because
symptom removal in one partner does not necessarily translate
into sexual pleasure and satisfaction for both. And finally, this
nomenclature of sexual diagnoses has become a key contribu-
tor to reductionist thinking in the area of sexual difficulties,
because it does not reflect the complexity of sexuality, sexual
desire, or the intimate relationship.
The potential value of an outmoded, patriarchal, heterosexist
model for the human sexual response cycle (Masters & Johnson,
1966, 1970) and the diagnoses derived from it (e.g., American
Psychiatric Association, 2000; Southern, 1999) is its utility. Most
extant interventions follow differential diagnosis and various
treatments are associated with the particular diagnoses. Two pro-
minent references, Principles and Practice of Sex Therapy (Lei-
blum, 2007) and Systemic Sex Therapy (Hertlein, Weeks, &
Gambescia, 2009), are organized according to traditional
diagnosis of sexual disorder. Interventions were matched with
phase of disorder in a recent textbook, Sexuality Counseling:
An Integrative Approach (Long et al., 2006) for female sexuality
(pp. 101–102) and male sexuality (pp. 126–127). Specific Sug-
gestions and Intensive Therapy (from the PLISSIT model)
address specifically the aforementioned sexual disorders. How-
ever, an integrative model offers a framework for organizing the
ongoing clinical judgment process.
Scaffolding for Sexuality Counseling
Couples are prepared for sequential development of sexual
knowledge, skill, comfort, and meaning by exposure to sufficient
support afforded through the interventions of the sexuality coun-
selor. The framework provided by the counselor provides a tran-
sitional support for construction in process. Expert scaffolding
involves strategies and techniques that activate existing knowl-
edge, provide context and motivation, and introduce new subject
matter. Reviewing media, role playing, asking leading questions,
thinking aloud, and storytelling assist the couple to consider new
possibilities for their sexual relationship.
According to Vygotsky’s (1987) model for scaffolding, the
learner has a zone of proximal development, which is the differ-
ence between what the learner can do without help and what
can be done with help and collaboration. Our model for sexu-
ality counseling is based on the idea that the professional coun-
selor facilitates the sexual development of a couple by
introducing information and interventions that fit the current
zone or level, yet challenges them to move toward greater
self-direction, competence, flexibility, and meaning-making.
Selected interventions seem to fit initial, middle, and final
interventions in sequence (Table 2).
It is beyond the scope of even this lengthy review to describe
in detail the interventions or techniques; however, the afore-
mentioned framework provides direction for additional review.
Table 1. Types of Dysfunction by Sexual Response Cycle Phase
Type of Dysfunction
Phase Male Female
Desire Hypoactive sexual esire Hypoactive sexual desire
Sexual aversion Sexual aversion Sexual desire
discrepancy Sexual desire
discrepancy Sexual compulsion Sexual compulsion Paraphilia Paraphilia
Arousal Erectile dysfunction Sexual arousal disorder Orgasm Delayed ejaculation Anorgasmia/preorgasm
Rapid ejaculation Resolution Pain Pain
Sexual compulsion Sexual compulsion Sexual dissatisfaction Sexual dissatisfaction
Note: Common or typical presenting problems are highlighted in boldface. Pain may be encountered in several phases, depending upon etiology, although the conditions are reported typically during attempts at penetration or following penetration.
254 The Family Journal: Counseling and Therapy for Couples and Families 19(3)
Techniques corresponding to three stages (precontemplation,
preparation, and action) are briefly described in the following
sections with an emphasis upon sensate focus as a core sexual-
ity counseling technique.
Bedtime Stories
The narrative approach to sexuality counseling has wide
applicability starting with the initial intake session, extending
throughout the middle or working stages, and concluding with
the couple’s optimal view of their satisfying sex life (see Doan,
2004). Initially, it is helpful to listen carefully to each member
of the couple as the story of the problem emerges. The extent to
which the couple moves toward a shared understanding of what
is changeworthy may be predictive of the course of counseling
or consultation. Ideally, they will co-construct a story, consist-
ing in a concrete image or vignette, of the problem. The sexu-
ality counselor should possess multicultural competencies and
willingness to join with the lived experiences of the client
couple. It is helpful to be familiar with actual accounts of sexual
experiences and their meanings. Sexuality counselors could be
prepared to receive and share in their clients’ stories by becoming
familiar with such works as Why Women Have Sex: Understand-
ing Sexual Motivations from Adventure and Revenge (and Every-
thing in Between) by Meston and Buss (2009).
A key component of narrative therapy involves externaliz-
ing the problem, in which a problem, formally assigned to a
member of the couple or perceived to exist inside a person, is
characterized as an intruder into the relationship (Doan,
2004; White & Epston, 1990). This permits the couple to col-
laborate in innovating a solution in which a new or preferred
story replaces an old, problematic story. Frequently, couples
use creativity and humor to banish the intruder from the bed-
room. The sexuality counselor helps the couple construct their
new story through careful questioning and understanding
responses with an open mind. Bedtime stories may be sufficient
to move the couple from precontemplation toward revolution-
ary action in which the relationship is transformed.
Sensate Focus: Out of the Head and Into the Bed
The cornerstone of sex therapy from Masters and Johnson Insti-
tute was the assertion that ‘‘Sex is a natural function’’ (Masters
& Johnson, 1970).The goal of direct sex therapy within the
Institute’s model involved removing roadblocks to the natural
expression of sexuality within an intimate relationship.
Although Schnarch (2000) warned that ‘‘first-generation’’
approaches, emphasizing the natural function of sex and the
blockage model of treatment, could lead to pathologizing and
stuckness in individual diagnosis, direct sex therapy
Table 2. Selected Interventions in Sexuality Counseling by Stage
Stage Global Intervention Specific Techniques
Precontemplation Permission to talk about sex Possibility/solution focused therapy approaches Encouragement Joining and empathy Narrative/storytelling approaches Empowerment Relaxation training
Contemplation Sex information/education Internet/media/virtual reality Psychoeducation
Normalizing, reframing Restraining change Paradoxical intention, dereflection
Deconstructing gender New View classification Prevalence and etiology Differential diagnosis
Preparation Sexuality assessment Sexuality history Multicontextual assessment Relationship assessment
Sexual genogram Skills training Courtship recommendations
Sensate focus Action Referral Medical history and physical
Medical intervention Examination Collaboration Medication adjustment
Hormonal therapy Medical/surgical intervention
Intensive therapy Couple therapy Cognitive/voices therapy Psychodynamic therapy
Maintenance Retention Relapse prevention Generalization Intimacy enhancement
Optimal sexual health Termination Celebration Ritual enactment
Follow-up Booster sessions
Southern and Cade 255
intervention is indicated for simple case presentations and to
catalyze issues for ‘‘second-generation’’ intimacy enhance-
ment. Similarly, Tiefer (2004) called into question the assertion
of sex as a natural function in her critique of biology in favor of
choice, turning the medicalization of sexual health on its head.
Sensate focus techniques are still used extensively in sex
therapy and self-help approaches. A recent review of sensate
focus (Weeks & Gambescia, 2009) brings the technique from
its biased, historical context into an enlightened, systemic
approach. They identified nine functions of sensate focus.
1. Help each partner become more aware of his or her own
sensations.
2. Focus on one’s needs for pleasure and worry less about the
problem or the partner.
3. Communicate sensual and sexual needs, wishes, and
desires.
4. Increase awareness of the partner’s sensual and sexual
needs.
5. Expand the repertoire of intimate, sensual behaviors.
6. Learn to appreciate foreplay as a goal start rather than a
means to an end.
7. Create positive relational experiences.
8. Build sexual desire.
9. Enhance the level of love, caring, commitment, intimacy,
cooperation, and sexual interest in the relationship (Weeks
& Gambescia, 2009, pp. 348–353).
These functions shift client perceptions from immediate gains
in sensual experiences toward what is possible in an intimate
relationship.
The shift in perception or focus affords a corresponding
shift from first-order toward more meaningful second-order
change, a characteristic of successful systemic interventions (see
Watzlawick, Weakland, & Fisch, 1974). Second-order change
takes into account the views and biases of the counselor–observer,
whose participation in the process transforms the shared
relationship.
First-order change refers to change within the normal defi-
nitions, understandings, premises, rules, and practices of a
given system . . . . Second-order change is a change of the
premises, definitions, practices, and traditions of a given
system of relationships. It most often represents a counterin-
tuitive stepping out or a reversal of the commonly held ideas
on the nature of the situation and its logical and reasonable
solutions. It has been described as paradoxical or ironic
(Fraser & Solovey, 2004, pp. 194–196).
Sensate focus starts in the body and arrives in the context of the
relationship.
The Masters and Johnson (1970) model for sex therapy
involved intensive treatment of couples experiencing sexual
dysfunction. The treatment would be offered daily over a
10–14-day period by a dual-gender, co-therapy team. Daily
continuity of treatment facilitated removal from environmental
distractions, recovery of courtship experience, and realization
of incremental gains. Over the years, the treatment model was
adapted to include ‘‘weekend intensives’’ and weekly outpati-
ent visits. However, the efficacy of some of the techniques
could decrease with changes in the original format (Masters
& Johnson, 1970; Schwartz & Masters, 1988).
Although the Masters and Johnson Institute model pre-
scribed specific homework exercises for particular types of
sexual dysfunction, there were several common interventions.
Through the authoritative pronouncement (Masters & Johnson,
1970, pp. 287–290), the couple is asked to refrain from sexual
outlet during the initial touching exercises. Shifting the focus
away from the demands of sexual performance enables the cou-
ple to engage in intimate conversation and courtship. Another
common intervention involves the roundtable (Masters &
Johnson, 1970, pp. 57–78) in which the results of assessment
can be discussed while sex education is initiated. A central
component of intensive sex therapy involves the famous sen-
sate focus exercises (Masters & Johnson, 1970, pp. 66–85).
Sensate focus encourages concentration on the here-and-
now sensations involved in intimate, nonsexual contact.
Initially, each member of the couple engages in ‘‘selfish touch-
ing,’’ in which touch is guided by one’s genuine interests rather
than trying to produce a response from one’s partner. If the
partner feels any discomfort or wishes to redirect the one doing
the touching, then that individual places her or his hand on top
of the partner’s hand. This practice, like other techniques in the
Masters and Johnson model, establishes the foundation for sex-
ual self-responsibility. Components of the sensate focus home-
work address such roadblocks as sexual withdrawal and
performance pressure. In this manner, the dissatisfied or dys-
functional individual becomes a participant in ongoing sexual
intimacy, rather than an anxious observer or a dehumanized sex
object.
Sensate focus and nondemand pleasuring encourage sexual
sharing within the context of intimacy. Sexual self-
responsibility contributes to assertion and active involvement
rather than spectatoring (e.g., attempting to observe one’s sex-
ual performance) or passive frustration. Each partner is treated
as the expert of one’s own body. Predictable gender differences
establish that no man will ever understand fully a woman’s
sexuality and no woman can appreciate all the connotations
of a man’s sexual experiences. Some couples may share a
heightened awareness or empathy; however, each member of
an intimate couple is first an autonomous and unique
individual.
The sensate focus homework exercises involve sensual
touching in the privacy of one’s home. Three exercises are typi-
cally completed: breasts and genitals off limits, breasts and
genitals on limits, and full body touching with opportunity for
sexual outlet through self-guided manual stimulation. When
the sensate focus exercises have been completed, the couple
is ready to address particular types of sexual dysfunction or
dissatisfaction through specific techniques. Another technique
that fits the action stage of change involves a psychodynamic
approach called voice therapy.
256 The Family Journal: Counseling and Therapy for Couples and Families 19(3)
Quieting the Voices
Some couples will require in-depth therapy addressing family
of origin issues and current couple conflicts in order to free the
sexual relationship from the pain and shame of the past. Family
of origin issues can be addressed productively in ongoing rela-
tional and individual sessions. Therapy can help the growing
individuals neutralize or counteract the inner voices that inhibit
sexual expression (Firestone et al., 2006). As Schnarch (2000)
demonstrated, sexual desire disorders, especially desire discre-
pancies, function to set limits on the capacity for genuine inti-
macy, given the current levels of differentiation and abilities to
self-soothe.
There are a number of factors, both static and dynamic, that
can contribute to intimacy dysfunction. For some clients,
trauma, especially physical and sexual abuse interferes with
intimacy and sexual functioning. Sex-negative environments
and family-of-origin messages about sex can also influence
sexual functioning and intimacy. According to Weeks (2005):
Some families are silent on the issue of sexuality. Children in
these families sometimes internalize this silence as meaning
that something is bad or wrong with sexuality. The parents do
not help them make sense of relationships or sexuality as they
mature and particularly as they become adolescents and strug-
gle with biological and emotional changes. Other families are
more toxic in the messages they transmit to their children
through their actions and words (pp. 94–95).
Messages received in childhood are internalized and can be
repeated throughout adulthood. Weeks (2005) provides two
examples family of origin messages. The first example is of
women saying their mothers told them that sex was just some-
thing that a woman had to grin and bear because it was her
duty to her husband. Another example is of a sexual lesson
passed from father to son. A man presented with an ED just
a few days after his 40th birthday. His father had made some
reference to the fact that when a man reaches 40 he loses’’it.’’
Family-of-origin messages can also stifle natural expression of
sexual exploration and curiosity. Such expressions have been
associated with punishment or ridicule leaving feelings of
shame and guilt.
Contemporary psychodynamic approaches (e.g., Althof,
1999, 2000; McDougall, 1995; Scharff, 1982; Southern,
2002) recognize the self-defeating and sadomasochistic origins
of many sexual symptoms. The sexual problems fail to
remit and the patients resist change because the symptoms are
overdetermined (i.e., have several remote and recent functions)
and frequently represent best efforts to reenact unfinished
business through the mechanism of repetition compulsion.
According to the psychodynamic perspective, meaningful
change comes slowly after examining patterns of behaviors,
meanings associated with the symptoms, and resistances to
complete homework, such as failing to complete a touching
exercise.
According to Schnarch’s (1991) sexual crucible approach,
based on Bowen’s (1978) model of family systemic
functioning, neither partner will be able to sustain true intimacy
and mutuality until each person differentiates or grows toward
a more resilient sense of self. The sexual crucible helps a cou-
ple mature during a brief, intense exposure to anxieties about
their relationship. By balancing the desire for communion with
another person and the desire to become autonomous, partners
are able to participate in a sexual relationship based on fulfill-
ment rather than a false love based on fear of emptiness.
Firestone et al. (2006) developed a powerful voice therapy
that combines psychodynamic insights with practical cogni-
tive interventions. They articulated a series of questions and
accusations that help to unearth or reveal the unhealthy
messages arising from dysfunctions in the family of origin.
Inner ‘‘voices’’ before, during, and after sex interfere with
sexual functioning and satisfaction (Firestone et al., 2006,
pp. 229–262).
Why would he want to be in a relationship with you?
She is trying to control me.
Your penis is too small.
Your breasts are not like other women’s.
Don’t have oral sex, he’ll be repulsed.
You won’t be able to satisfy her.
He’ll think you are a slut.
You’re hurting her.
She’s too needy.
He’s unreliable.
You always give in; you have no dignity.
How do you know she had an orgasm?
These inner voices can be quieted by confronting and disputing
them in the safe haven or holding environment of the therapy
session.
1. Each partner formulates the problem that he or she believes
is limiting the sexual relationship.
2. Partners give voice to self-critical and negative partner
perceptions.
3. They must contain (typically with the help of a therapist)
the anger or sadness associated with verbalizing the inner
voice.
4. Now the couple is free to explore the origins of negative
cognitions, correcting early mistakes and distorted beliefs.
5. They plan together ways to change behaviors and commu-
nications in order to counteract the old dictates of their
voices and to move toward mutually acceptable goals.
6. They may change contexts and circumstances associated
with maintaining the voices.
7. The couple can expect some strong ‘‘voice attacks’’ as they
move toward sexual fulfillment (Firestone et al., 2006,
pp. 235–237).
Intensive depth-oriented therapies are reserved for cases in
which permission and encouragement, sex information, and
specific suggestions (including the sensate focus exercises) fail
to catalyze the sexual growth process. Intensive psychotherapy
Southern and Cade 257
can be helpful in removing roadblocks that will not budge.
Repeated attempts to use rational problem solving or brief stra-
tegic interventions may be insufficient to help, leading to a
greater sense of hopeless, resignation, and withdrawal.
Removing the Roadblocks: On the Road to Optimal Sexual Health
Sexuality counseling techniques can be used not only to
remove roadblocks linked to specific sexual disorders but also
to strengthen intimacy in committed relationships. After a
shared definition of the problem has been established, the cou-
ple can move away from blame, shame, and guilt and move
toward their goals in sexuality counseling. Couples may choose
to expand sexual scripts or schemas to tolerate change and
embrace innovation in their sexual functioning. Play, including
leisure, loving play, and sexual play can be introduced or rees-
tablished between partners. The ability to express desires and to
explore sexual fantasies and preferences may be part of the
treatment process. Goals can also include time management
and an increase in intimate partner time, challenging family
of origin messages, or making specific behavioral changes in
sexual behavior.
It is possible to identify some aspirations for the life beha-
viors of a sexually healthy adult. The following list was com-
piled by the Sexuality Information and Education Council of
the United States (SIECUS, n.d.).
� Appreciate one’s own body. � Affirms that sexual development may or may not include
reproduction or genital sexual experience.
� Interact with both genders in respectful and appropriate ways.
� Affirm one’s own sexual orientation and respect the sexual orientation of others.
� Express love and intimacy in appropriate ways. � Develop and maintain meaningful relationships. � Avoid exploitative and manipulative relationships. � Make informed choices about family options and lifestyles. � Exhibit skills that enhance personal relationships. � Discriminate between life enhancing sexual behaviors and
those that are harmful to self and/or others.
� Express one’s sexuality while respecting the sexual rights of others.
� Express one’s sexuality in ways congruent with one’s values.
This list of sexually healthy life behaviors affords direction for
the emerging professional specialization of sexuality
counseling.
This overview of sexuality counseling places the specializa-
tion in a historical content and between two competing para-
digms. The original thesis of classic models of sex therapy
converged on a contemporary patriarchal paradigm called med-
icalization. The antithesis of this patriarchal view, in which
male sexual functioning was emphasized, is the New View, a
feminist model reclaiming the centrality of relational and
sociocultural factors in sexual satisfaction. An integrative
sexual health perspective affords the synthesis upon which
the emerging specialization of sexuality counseling may con-
tinue to grow and flourish.
Declaration of Conflicting Interests
The authors declared no potential conflicts of interest with respect to
the research, authorship, and/or publication of this article.
Funding
The authors received no financial support for the research, authorship,
and/or publication of this article.
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health/en/
262 The Family Journal: Counseling and Therapy for Couples and Families 19(3)
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