Discussion

profileSandeep0758
Week10Slides.pptx

Intellectual Property Law

ISOL633 - Legal Regulations, Compliance, and Investigation

Learning Objective

Analyze intellectual property laws.

Key Concepts

The Importance of protecting intellectual property

Legal ownership and its protection

Patents

Trademarks

Copyright

Intellectual Property (IP)

Almost all information now available in electronic form

Incredibly easy to “copy and paste” information

Common to share copyrighted music, movies, and books

Potential violations of intellectual property

Need to understand intellectual property and how it is classified

Patents

Grant of a property right to the inventor

Issued by the Patent and Trademark Office

Term of a new patent is 20 years from the date the patent was granted

U.S. patent grants are effective only within the U.S.

The right to exclude others from making, using, offering for sale, selling, or importing the invention into the United States

Kinds of Patents

Utility (20 years) – Creation or improvement of something useful

Machines – instrument or tool with moving parts that completes a task.

Manufactured products – A product without a moving part.

Processes – A method or series of steps to accomplish a goal.

Compositions of matter – Chemical compound, drugs, etc.

Plant (20 years) – New (hybridized) plants

Design (14 years) – New ornamental designs

What is Patentable?

To be patentable, the following three descriptions must be true:

Novel – This means it must be new. It cannot have existed before.

Useful – The item must be useful to society and must work.

Non-obvious – This is the hardest test. It must not be too similar to prior art, and must not be something that an average person using the related technology would not have invented.

Miscellaneous Patent Topics

The major patent organizations are:

USPTO – US Patent and Trademark Office

WIPO – World Intellectual Patent Organization

EPO – European Patent Office

Japio – Japan Patent Information Organization

Not all countries honor patents the same way. There is no need to register your patents in these countries.

Patent Fees must be paid during the life of the patent, or the patent will lapse.

Trade Secrets

Confidential business information which provides a business with a competitive edge

Encompass manufacturing or industrial secrets and commercial secrets

Involve information that is not generally known and is subject to a reasonable effort to keep it confidential

Protection for trade secrets does not expire

Unauthorized use of confidential business information by persons other than the holder is regarded as an unfair practice and is a violation of the trade secret

Trade Secret Categories

Sales methods

Distribution methods

Consumer profiles

Trade Secret Categories (Cont.)

Advertising strategies

Lists of suppliers and clients

Manufacturing processes

Trade Secrets

Unlike patents and trademarks, trade secrets are not registered with a governmental office.

A non-profit group, the Uniform Law Commission, created the Uniform Trade Secrets Act, which is widely accepted by the US states.

Examples: The formula for Coca-Cola, the secret recipe for KFC chicken, the “mixing instructions” for CPG (Consumer Public Good) products like Tide, the temperature and tooling for creating an item.

Trademarks and Servicemarks

A trademark is a word, name, symbol or device which is used in trade with goods to indicate the source of the goods and to distinguish them from the goods of others.

A servicemark is the same as a trademark except that it identifies and distinguishes the source of a service rather than a product

Trademark rights may be used to prevent others from using a confusingly similar mark, but not to prevent others from making the same goods or from selling the same goods or services under a clearly different mark.

Trademarks which are used in interstate or foreign commerce may be registered with the Patent and Trademark Office

3/18/2018

13

Trademark

Word, name, symbol, or device that indicates source of product and distinguishes that product from others

Servicemark

Same as trademark but identifies and distinguishes service rather than a product

Trademark Topics

Trademarks are generally valid for 10 years per registration.

If you register a trademark, you need to start using it within 6 months

The two general cases for trademark litigation are:

Likely to cause confusion, or to cause mistake, or to deceive

Plaintiff owns a valid trademark

Defendant uses similar trademark

The defendant’s use of the similar trademark is likely to cause confusion

Trademark dilution

There is no confusion by the use of the trademark, but

The value of the trademark is lessened by the defendant’s use

What Is a Copyright?

Copyright is a form of protection provided by the laws of the United States

Granted to the authors of "original works of authorship" including literary, dramatic, musical, artistic, and certain other intellectual works

Copyright is secured automatically when the work is created

A work is "created" when it is fixed in a copy or phonorecord for the first time

Copyright Creation

A work that is created on or after January 1, 1978, is automatically protected from the moment of its creation

Protection is available to both published and unpublished works

Copyright Term

Author’s

life

70 years after death

Copyright term

Rights of Copyright Holders

Section 106 of the 1976 Copyright Act generally gives the owner of the copyright the exclusive right to do and to authorize others to do the following:

Reproduce the copyrighted work

Prepare derivative works based upon the copyrighted work

Distribute copies of the copyrighted work to the public

May also:

Perform the work publicly

Display the work publicly

Perform the work publicly by means of a digital audio transmission

3/18/2018

18

Reproduce

Prepare derivatives

Distribute/ Perform/ Display

What Is Fair Use?

Important limitation to copyright

Purposes for which the reproduction may be considered fair:

Criticism

Comment

News reporting

Teaching

Scholarship

Research

Determining Fair Use

Four factors to be considered in determining fair use

Purpose and character of the use

Nature of the copyrighted work

Amount and significance of the portion

Effect of the use upon the potential market

3/18/2018

20

Purpose and character of the use

Nature of the copyrighted work

Amount and significance of the portion

Effect of the use upon the potential market

Fair Use Affects Owner’s Rights

Distinction between fair use and infringement may be unclear and not easily defined

Acknowledging the source of the copyrighted material does not substitute for obtaining permission

Digital Millennium Copyright Act (DMCA)

Title I

Title II

Title III

Title IV

Title V

Summary

Protecting intellectual property

Legal ownership

Patents

Trademarks

Copyright

Trade Secrets