BUS MGMT

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• Uptown Swirl offers a range of non-alcoholic beverages and desserts of different flavors and intensities.

➢ The name represents the quality of a swirl flavored beverage and desserts that will stand out from the competitors for the brand in the market to gain its share.

➢ The company aims to target consumers looking for a different flavor for an extra health benefit rather than the existing flavors in the market.

➢ It is a unique business that will close the gap present in the market from its product and services offered.

Company Name: Uptown Swirl

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➢The business would be dealing in frozen yogurt, milkshake and quick bite desserts.

➢The company’s aim would be marketing fruit and berries that are organic products and collected directly from the local farmers.

➢Uptown Swirl milk ingredients consists of fruits, berries, gluten-free flour, almond and 2% milk.

➢Uptown Swirl looks forward to showcasing their bite size desserts which are homemade gluten-free replacement for all-purpose flour. The company would make quality their priority with affordable pricing.

Uptown Swirl and its Products

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➢Uptown Swirl would satisfy the taste of public as we would be promoting an alternative living among consumers.

➢The strengths about Uptown Swirl’s products are that it does not exclude any age. All individuals, young and old can enjoy and partake in Uptown Swirl’s products.

Uptown Swirl “Mission”

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T S “To be the best business in Fayetteville, North Carolina that offers the

unique flavor of products for generation to generation with a compelling track of consumer satisfaction through our refreshments.”

Mission Statement