Psychology Essay 5

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Psychology Twelfth Edition

Chapter 7 Learning and

Conditioning

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Classical Conditioning

• LO 7.1.A List and explain each of the four key elements

that make classical conditioning take place.

• LO 7.1.B Discuss the basic principles of classical

conditioning, including the extinction and recovery of a

classically conditioned response, how higher-order

conditioning takes place, and the process of stimulus

generalization and discrimination.

• LO 7.1.C Explain why the stimulus to be conditioned should

precede the unconditioned stimulus in order for classical

conditioning to take place.

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New Reflexes from Old (1 of 4)

• Classical conditioning was first studied by Russian

physiologist Ivan Pavlov.

• Conditioning refers to a basic kind of learning

based on association.

• In this type of learning, a neutral stimulus is paired

with an unconditioned stimulus (US) that already

elicits a certain unconditioned response (UR).

• The neutral stimulus becomes associated with the

US.

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New Reflexes from Old (2 of 4)

• The neutral stimulus then becomes a conditioned

stimulus (CS).

• It has the capacity to elicit a conditioned response

(CR) that is similar or related to the UR.

• Pavlov showed that all sorts of things became

conditioned stimuli for salivation if paired with

food.

– sounds like ticking metronome, bell, buzzer

– touches on leg; pinprick or electric shock

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New Reflexes from Old (3 of 4)

Figure 7.1

Pavlov’s Method

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New Reflexes from Old (4 of 4)

Page 224

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Principles of Classical Conditioning (1 of 5)

• In extinction, the conditioned stimulus is

repeatedly presented without the unconditioned

stimulus.

• The conditioned response eventually disappears,

although later it may reappear (spontaneous

recovery).

• Reappearance shows why more than one

extinction session is often required.

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Principles of Classical Conditioning (2 of 5)

• In higher-order conditioning, a neutral stimulus

becomes a conditioned stimulus by being paired

with an already-established conditioned stimulus.

• Higher-order conditioning may explain why some

words trigger emotional responses in us.

• It may also contribute to the formation of

prejudices.

– ethnic or national labels paired with disagreeable

words like “dumb” or “dirty”

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Principles of Classical Conditioning (3 of 5)

• In stimulus generalization, after a stimulus

becomes a conditioned stimulus for some

response, other similar stimuli may produce the

same or similar reaction.

– “He who hath been bitten by a snake fears a rope.”

• In stimulus discrimination, different responses are

made to stimuli that resemble the conditioned

stimulus in some way.

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Principles of Classical Conditioning (4 of 5)

Figure 7.2

Acquisition and Extinction of a Salivary Response

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Principles of Classical Conditioning (5 of 5)

Figure 7.3

Higher-Order Conditioning

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What Is Actually Learned in Classical

Conditioning? (1 of 2)

• Many theorists believe that what an animal or

person learns in classical conditioning is:

– not just an association between the unconditioned and

conditioned stimulus,

– but also information conveyed by one stimulus about

another.

– “If a tone sounds, food is likely to follow.”

• Classical conditioning appears to be an

evolutionary adaptation that allows an organism to

prepare for a biologically important event.

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What Is Actually Learned in Classical

Conditioning? (2 of 2)

• Considerable evidence exists to show that a

neutral stimulus does not become a CS unless it

reliably:

– signals or

– predicts the US

• Certain concepts open the door to a more

cognitive view of classical conditioning.

– “information seeking”

– “preconceptions”

– “representations of the world”

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Classical Conditioning in Real Life

• LO 7.2.A Provide an example of how classical conditioning

takes place in forming preferences.

• LO 7.2.B Provide an example of how classical conditioning

takes place in avoiding fearful stimuli, and describe how the

process of counterconditioning takes place.

• LO 7.2.C Describe how classical conditioning is involved in

avoiding a food associated with aversive outcomes.

• LO 7.2.D Describe how classical conditioning can affect

reactions to medical treatments, including a patient’s

reaction to a placebo.

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Learning to Like (1 of 2)

• Classical conditioning helps account for:

– positive emotional responses to particular objects and

events,

– typically through the pairing of a neutral stimulus

 a car, for example

– with a pleasurable stimulus

 an attractive spokesperson

 free trinkets

 cold hard cash

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Learning to Like (2 of 2)

Page 229

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Learning to Fear (1 of 4)

• Positive emotions are not the only ones that can

be classically conditioned; so can dislikes and

fears.

• A person can learn to fear just about anything if it

is paired with something that elicits:

– pain

– surprise

– embarrassment

• When fear becomes irrational and interferes with

normal activities, it qualifies as a phobia.

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Learning to Fear (2 of 4)

• John Watson showed how fears may be learned

and then may be unlearned through a process of

counterconditioning.

– “Little Albert” and rats

– Peter and rabbits

• Work on classical conditioning is now integrating

findings on:

– fear

– learning

– biology

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Learning to Fear (3 of 4)

• The amygdala plays a central role in the

conditioning of fear.

• A drug can be used to enhance the activity of a

certain receptor in the amygdala.

• This activity speeds up the extinction of a phobia

during virtual-reality treatments.

– Example: fear of heights

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Learning to Fear (4 of 4)

Page 230

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Accounting for Taste (1 of 2)

• Classical conditioning can also explain learned

reactions to many foods and odors.

• Because of evolutionary adaptations, we are

biologically primed to acquire some classically

conditioned responses easily.

• These responses include conditioned taste

aversions.

– Note research with slugs, carrots, potatoes.

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Accounting for Taste (2 of 2)

• Often a single trial pairing a stimulus with an

unpleasant outcome can produce aversive

conditioning.

– e.g., a desired meal followed by nausea

• Psychologists have utilized this phenomenon to

develop humane ways of discouraging predators

from preying on livestock.

– using conditioned taste aversions instead of traps and

poisons

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Reacting to Medical Treatments (1 of 2)

• Classical conditioning can also account for

reactions to medical treatments.

• Treatments can create unexpected misery or relief

from symptoms for reasons that are entirely

unrelated to the treatment itself.

• Unpleasant reactions to a treatment can

generalize to a wide range of other stimuli.

• This is a particular problem for cancer patients.

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Reacting to Medical Treatments (2 of 2)

• The stimuli themselves can elicit an aversive

response as the patient:

– associates neutral stimuli

 the color of a waiting room

 the smell of disinfectant

– with an unpleasant outcome

 nausea from chemotherapy, pain from an injection

• Patients may have reduced pain and anxiety when

they receive placebos.

– expectancy and classical-conditioning explanations

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Operant Conditioning

• LO 7.3.A Discuss how Edward Thorndike’s

research served as the basis for operant

conditioning.

• LO 7.3.B Distinguish between reinforcement and

punishment and between a positive and negative

stimulus, and provide examples of positive and

negative reinforcement and punishment and

primary and secondary reinforcement and

punishment.

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The Birth of Radical Behaviorism (1 of 2)

• In operant conditioning, behavior becomes more

or less likely to occur depending on its

consequences.

• Responses in operant conditioning are generally

not reflexive.

– such as the sight of food or the sound of a bell

• They are more complex than in classical

conditioning.

– riding a bicycle, writing a letter, climbing a mountain

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The Birth of Radical Behaviorism (2 of 2)

• Research in this area is closely associated with B.

F. Skinner.

• Skinner called his approach “radical behaviorism.”

• An early study conducted by Edward Thorndike

set the stage for some basic principles of operant

conditioning.

– cats escaping a puzzle box

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The Consequences of Behavior (1 of 7)

• In the Skinnerian analysis, reinforcement

strengthens or increases the probability of a

response.

• Punishment weakens or decreases the probability

of a response.

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The Consequences of Behavior (2 of 7)

• Reinforcers are called primary when they are

naturally reinforcing.

• This is because they satisfy a biological need.

– food, water, light stroking of skin, air temperature

• They are called secondary when they have

acquired their ability to strengthen a response

through association with other reinforcers.

– money, praise, applause, good grades, awards

• A similar distinction is made for punishers.

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The Consequences of Behavior (3 of 7)

• In positive reinforcement, something pleasant

follows a response.

– if you get a good grade after studying

• In negative reinforcement, something unpleasant

is removed.

– when taking a pill eliminates your pain

– when you take a certain route across campus to avoid

a rude person

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The Consequences of Behavior (4 of 7)

• In positive punishment, something unpleasant

follows the response.

– if your friends tease you for studying

• In negative punishment, something pleasant is

removed.

– if studying makes you lose time with your friends

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The Consequences of Behavior (5 of 7)

Page 235

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The Consequences of Behavior (6 of 7)

Page 236

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The Consequences of Behavior (7 of 7)

Page 237

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Principles of Operant Conditioning (1 of 2)

• LO 7.4.A Describe the basic principles of operant

conditioning, including extinction and recovery,

stimulus generalization and discrimination,

schedules of learning and shaping, and some

biological limits on learning.

• LO 7.4.B Discuss some of the misconceptions

surrounding the work and ideas of B. F. Skinner

and, by extension, some of the misconceptions

surrounding the general goals of operant

conditioning.

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Principles of Operant Conditioning (2 of 2)

Figure 7.4

The Skinner Box

Nina Leen/The LIFE Picture Collection/Getty Images

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The Importance of Responses (1 of 5)

• Operant conditioning shares many terms in

common with classical conditioning.

• Extinction, stimulus generalization, and stimulus

discrimination occur in operant conditioning as

well as in classical conditioning.

• However, operant conditioning focuses on how

responses to stimuli get reinforced.

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The Importance of Responses (2 of 5)

• A discriminative stimulus signals that a response

is likely to be followed by a certain type of

consequence.

• Continuous reinforcement leads to the most rapid

learning.

• However, intermittent (partial) reinforcement

makes a response resistant to extinction.

– This helps account for the persistence of superstitious

rituals.

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The Importance of Responses (3 of 5)

• Shaping is used to train behaviors with a low

probability of occurring spontaneously.

• Reinforcers are given for successive

approximations to the desired response until the

desired response is achieved.

• Using shaping and other techniques, Skinner was

able to train pigeons to:

– play table tennis with their beaks

– “bowl” in a miniature alley, complete with a wooden ball

and tiny bowling pins

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The Importance of Responses (4 of 5)

• Biology places limits on:

– what an animal or person can learn through operant

conditioning, or

– how easily it is learned

• Operant-conditioning procedures always work

best when they capitalize on inborn tendencies.

• Animals sometimes have trouble learning a task

because of instinctive drift.

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The Importance of Responses (5 of 5)

• In human beings, operant learning is affected by:

– genetics

– biology

– the evolutionary history of our species

• Human children are biologically disposed to learn:

– language

– some arithmetic operations

• Temperaments and other inborn dispositions may

affect how a person responds to reinforcers and

punishments.

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Skinner: The Man and the Myth

• Operant conditioning is one of the mainstays of

learning theory.

• Its findings and conclusions have been

demonstrated repeatedly.

• As the sole explanatory system for why organisms

do what they do, however, it is incomplete.

• Skinner’s radical behaviorism was often

misinterpreted as a cold, mechanistic view of the

human condition.

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Operant Conditioning in Real Life

• LO 7.5.A List and discuss six reasons why

punishment often fails to effectively change

behavior.

• LO 7.5.B Discuss reasons why rewards may

backfire and not produce their intended results for

behavior.

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The Pros and Cons of Punishment (1 of 3)

• Punishment, when used properly, can discourage

undesirable behavior.

• An example is criminal behavior.

– Danish study

– consistency of punishment mattered most

• But punishment is frequently misused and can

have unintended consequences.

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The Pros and Cons of Punishment (2 of 3)

• Punishment can fail because:

– It is often administered inappropriately because of the

emotion of the moment.

– It may produce rage and fear.

– Its effects are often only temporary.

– It is hard to administer immediately.

– It conveys little information about the kind of behavior

that is desired.

– It may provide attention that is rewarding.

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The Pros and Cons of Punishment (3 of 3)

• Preferable to the use of punishment:

– extinction of undesirable behavior

– combined with reinforcement of desired behavior

• When punishment must be applied:

– should not involve physical abuse

– should be consistent

– should be accompanied by information about

appropriate behavior

– should be followed by reinforcement of desirable

behavior

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The Problems with Reward (1 of 4)

• Reinforcers can also be misused.

• One obvious result of the misuse of rewards in

schools has been grade inflation at all levels of

education.

– Grades have risen, graduation rates have not.

– Literacy of graduates has declined.

• Rewards that are given out indiscriminately, as in

efforts to raise children’s self-esteem, do not

reinforce desirable behavior.

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The Problems with Reward (2 of 4)

• An exclusive reliance on extrinsic reinforcement

can sometimes undermine the power of intrinsic

reinforcement.

• Extrinsic reinforcers: Reinforcers that are not

inherently related to the activity being reinforced.

• Intrinsic reinforcers: Reinforcers that are

inherently related to the activity being reinforced.

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The Problems with Reward (3 of 4)

• Money and praise do not usually interfere with

intrinsic pleasure when:

– a person is rewarded for succeeding or making

progress rather than for merely participating in an

activity, or

– when a person is already highly interested in the

activity

• Findings on extrinsic versus intrinsic

reinforcements have wide-ranging implications.

• We must be careful not to oversimplify this issue.

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The Problems with Reward (4 of 4)

Figure 7.5

Turning Play into Work

(Lepper, Greene, & Nisbett, 1973)

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Learning and the Mind

• LO 7.6.A Define latent learning, and give an

example of how it might work in the daily life of a

college student.

• LO 7.6.B Define observational learning, and give

an example of how it might influence learning

during childhood.

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Latent Learning (1 of 4)

• Even during behaviorism’s heyday, some

researchers were probing the “black box” of the

mind.

• To them, the box contained irrelevant wiring.

• It was enough to know that pushing a button on

the box would produce a predictable response.

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Latent Learning (2 of 4)

• In the 1930s, Edward Tolman studied latent

learning.

• In latent learning:

– no obvious reinforcer is present during learning

– a response is not expressed until later, when

reinforcement does become available

• Latent learning raises questions about what,

exactly, is learned during operant learning.

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Latent Learning (3 of 4)

• What appears to be acquired in latent learning is

not a specific response but rather knowledge

about responses and their consequences.

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Latent Learning (4 of 4)

Figure 7.6

Latent Learning

(Tolman & Honzik, 1930)

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Social-Cognitive Learning Theories (1 of 2)

• The 1960s and 1970s saw the increased influence

of social-cognitive theories of learning.

• These theories focus on observational learning

and the role played by:

– beliefs

– interpretations of events, and

– other cognitions in determining behavior

• Two people may come away with entirely different

lessons from the same event.

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Social-Cognitive Learning Theories (2 of 2)

• Social-cognitive theorists argue that in

observational learning, what is acquired is

knowledge rather than a specific response.

• Bandura showed how important observational

learning is for children who are learning the rules

of social behavior.

– film with Rocky and Johnny

• Findings can help us evaluate arguments about

the effects of media violence.