Academic Writing & Research assignment (4 questions)

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W11-CollectionofData-QuestionnairesandInstrumentsSampling.pptx

Week 11

Collection of Data – questionnaire and Instruments & sampling

1

RES 500 Academic Writing and Research Skills

2

Overall Flowchart for Instrument Design

3

Flowchart for Instrument Design Phase 1

4

Disguising Study Objectives

Situations

where

disguise is

unnecessary

Willingly shared,

Conscious-level

information

Reluctantly shared,

Conscious-level

information

Knowable,

Limited-conscious-level information

Subconscious-level information

5

Flowchart for Instrument Design Phase 2

6

Question Content

Should this question be asked?

Is the question of proper scope and coverage?

Can the participant adequately

answer this question as asked?

Will the participant willingly

answer this question as asked?

7

Multiple Choice Response Strategy

Which one of the following factors was most influential

in your decision to attend Metro U?

Good academic standing

Specific program of study desired

Enjoyable campus life

Many friends from home

High quality of faculty

8

Flowchart for Instrument Design Phase 3

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Guidelines for Question Sequencing

Interesting topics early

Simple topics early

Sensitive questions later

Classification questions later

Transition between topics

Reference changes limited

Sampling

10

Sampling is the process of selecting units (e.g., people, organizations) from a population of interest so that by studying the sample we may fairly generalize our results back to the population from which they were chosen.

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The Nature of Sampling

Population

Population Element

Census

Sample

Sampling frame

12

Why Sample?

Greater accuracy

Availability of elements

Greater speed

Sampling

provides

Lower cost

13

Sampling Design within the Research Process

14

Types of Sampling Designs

Element Selection Probability Nonprobability
Unrestricted Simple random Convenience
Restricted Complex random Purposive
Systematic Judgment
Cluster Quota
Stratified Snowball
Double

15

Steps in Sampling Design

What is the target population?

What are the parameters of interest?

What is the sampling frame?

What is the appropriate sampling method?

What size sample is needed?

References

16

Business Research Methods by Donald R Cooper, 12th Edition.

16