SWOT analysis, Strategic Plan and 15-20 slide PPT

VQT Task 1

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Articulation of Response (clarity, organization, mechanics)

The candidate provides unsatisfactory articulation of response.

The candidate provides weak articulation of response.

The candidate provides limited articulation of response.

The candidate provides adequate articulation of response.

The candidate provides substantial articulation of response.

A1. Mission The candidate does not provide a reasonable description of the mission of the chosen organization.

The candidate provides a reasonable description, with no detail, of the mission of the chosen organization.

The candidate provides a reasonable description, with limited detail, of the mission of the chosen organization.

The candidate provides a reasonable description, with adequate detail, of the mission of the chosen organization.

The candidate provides a reasonable description, with substantial detail, of the mission of the chosen organization.

A1a. Vision The candidate does not provide a reasonable description of the goals for the organization over the next three years.

The candidate provides a reasonable description, with no detail, of the goals for the organization over the next three years.

The candidate provides a reasonable description, with limited detail, of the goals for the organization over the next three years.

The candidate provides a reasonable description, with adequate detail, of the goals for the organization over the next three years.

The candidate provides a reasonable description, with substantial detail, of the goals for the organization over the next three years.

A2. Identification of Stakeholders

The candidate does not identify the key external and internal stakeholders of the organization.

Not applicable. Not applicable. Not applicable. The candidate identifies the key external and internal stakeholders of the organization.

A3. Leadership and Processes

The candidate does not provide a logical discussion of the current leadership and processes in the chosen organization.

The candidate provides a logical discussion, with no detail, of the current leadership and processes in the chosen organization.

The candidate provides a logical discussion, with limited detail, of the current leadership and processes in the chosen organization.

The candidate provides a logical discussion, with adequate detail, of the current leadership and processes in the chosen organization.

The candidate provides a logical discussion, with substantial detail, of the current leadership and processes in the chosen organization.

A4. Fundamental Problems

The candidate does not provide a plausible analysis of at least 2 fundamental problems in the chosen organization.

The candidate provides a plausible analysis, with no support, of at least 2 fundamental problems in the chosen organization.

The candidate provides a plausible analysis, with limited support, of at least 2 fundamental problems in the chosen organization.

The candidate provides a plausible analysis, with adequate support, of at least 2 fundamental problems in the chosen organization.

The candidate provides a plausible analysis, with substantial support, of at least 2 fundamental problems in the chosen organization.

A5. Need for Fundamental Change

The candidate does not provide a logical explanation of why fundamental change is necessary for the chosen organization to meet its mission and goals.

The candidate provides a logical explanation, with no support, of why fundamental change is necessary for the chosen organization to meet its mission and goals.

The candidate provides a logical explanation, with limited support, of why fundamental change is necessary for the chosen organization to meet its mission and goals.

The candidate provides a logical explanation, with adequate support, of why fundamental change is necessary for the chosen organization to meet its mission and goals.

The candidate provides a logical explanation, with substantial support, of why fundamental change is necessary for the chosen organization to meet its mission and goals.

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B. SWOT Analysis The candidate does not provide a SWOT analysis for the company.

The candidate provides a SWOT analysis, with no detail, for the company.

The candidate provides a SWOT analysis, with limited detail, for the company.

The candidate provides a SWOT analysis, with adequate detail, for the company.

The candidate provides a SWOT analysis, with substantial detail, for the company.

C1. Proposal The candidate does not provide an appropriate proposal of a strategy based on the SWOT analysis that addresses the organization’s fundamental problems.

The candidate provides an appropriate proposal, with no support, of a strategy based on the SWOT analysis that addresses the organization’s fundamental problems.

The candidate provides an appropriate proposal, with limited support, of a strategy based on the SWOT analysis that addresses the organization’s fundamental problems.

The candidate provides an appropriate proposal, with adequate support, of a strategy based on the SWOT analysis that addresses the organization’s fundamental problems.

The candidate provides an appropriate proposal, with substantial support, of a strategy based on the SWOT analysis that addresses the organization’s fundamental problems.

C1a. Benefits of the Plan

The candidate does not provide a logical explanation of how the plan will benefit the organization and its stakeholders.

The candidate provides a logical explanation, with no support, of how the plan will benefit the organization and its stakeholders.

The candidate provides a logical explanation, with limited support, of how the plan will benefit the organization and its stakeholders.

The candidate provides a logical explanation, with adequate support, of how the plan will benefit the organization and its stakeholders.

The candidate provides a logical explanation, with substantial support, of how the plan will benefit the organization and its stakeholders.

C2a. Key Stakeholders

The candidate does not provide a logical explanation of at least 3 steps key stakeholders need to take to ready the organization for change implementation.

The candidate provides a logical explanation of at least 3 steps key stakeholders need to take, with no detail, to ready the organization for change implementation.

The candidate provides a logical explanation of at least 3 steps key stakeholders need to take, with limited detail, to ready the organization for change implementation.

The candidate provides a logical explanation of at least 3 steps key stakeholders need to take, with adequate detail, to ready the organization for change implementation.

The candidate provides a logical explanation of at least 3 steps key stakeholders need to take, with substantial detail, to ready the organization for change implementation.

C2b. Resources Needed

The candidate does not identify resources needed for each step in the implementation plan.

The candidate identifies, with no detail, resources needed for each step in the implementation plan.

The candidate identifies, with limited detail, resources needed for each step in the implementation plan.

The candidate identifies, with adequate detail, resources needed for each step in the implementation plan.

The candidate identifies, with substantial detail, resources needed for each step in the implementation plan.

C2c. Timeline The candidate does not outline an implementation timeline for each step within the plan.

Not applicable. Not applicable. Not applicable. The candidate outlines an implementation timeline for each step within the plan.

C3a. Success Metrics

The candidate does not provide a reasonable description of at least 2 success metrics that will be used to evaluate the plan.

The candidate provides a reasonable description, with no detail, of at least 2 success metrics that will be used to evaluate the plan.

The candidate provides a reasonable description, with limited detail, of at least 2 success metrics that will be used to evaluate the plan.

The candidate provides a reasonable description, with adequate detail, of at least 2 success metrics that will be used to evaluate the plan.

The candidate provides a reasonable description, with substantial detail, of at least 2 success metrics that will be used to evaluate the plan.

C3b. Sustaining Changes

The candidate does not provide a logical explanation of how to

The candidate provides a logical explanation, with no detail, of how to

The candidate provides a logical explanation, with limited detail, of how to

The candidate provides a logical explanation, with adequate detail, of how

The candidate provides a logical explanation, with substantial detail, of how

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sustain the changes suggested in the plan.

sustain the changes suggested in the plan.

sustain the changes suggested in the plan.

to sustain the changes suggested in the plan.

to sustain the changes suggested in the plan.

C3c. Challenges The candidate does not provide a logical discussion of at least 3 challenges that might negatively affect the implementation of the plan.

The candidate provides a logical discussion, with no detail, of at least 3 challenges that might negatively affect the implementation of the plan.

The candidate provides a logical discussion, with limited detail, of at least 3 challenges that might negatively affect the implementation of the plan.

The candidate provides a logical discussion, with adequate detail, of at least 3 challenges that might negatively affect the implementation of the plan.

The candidate provides a logical discussion, with substantial detail, of at least 3 challenges that might negatively affect the implementation of the plan.

C3ci. Contingency Plan

The candidate does not provide a logical discussion of a contingency plan for each anticipated challenge discussed in part C3c.

The candidate provides a logical discussion , with no detail, of a contingency plan for each anticipated challenge discussed in part C3c.

The candidate provides a logical discussion , with limited detail, of a contingency plan for each anticipated challenge discussed in part C3c.

The candidate provides a logical discussion , with adequate detail, of a contingency plan for each anticipated challenge discussed in part C3c.

The candidate provides a logical discussion , with substantial detail, of a contingency plan for each anticipated challenge discussed in part C3c.

C4. Communication of Strategic Plan

The candidate provides a logical explanation of how the strategic plan will be communicated to the internal and external stakeholders identified in A2.

The candidate provides a logical explanation, with no detail, of how the strategic plan will be communicated to the internal and external stakeholders identified in A2.

The candidate provides a logical explanation, with limited detail, of how the strategic plan will be communicated to the internal and external stakeholders identified in A2.

The candidate provides a logical explanation, with adequate detail, of how the strategic plan will be communicated to the internal and external stakeholders identified in A2.

The candidate provides a logical explanation, with substantial detail, of how the strategic plan will be communicated to the internal and external stakeholders identified in A2.

D. Multimedia presentation

The candidate does not provide a multimedia presentation for the leadership of the chosen organization that clearly outlines the key points of the business report.

Not applicable. Not applicable. Not applicable. The candidate provides a multimedia presentation for the leadership of the chosen organization that clearly outlines the key points of the business report.

E. Sources When the candidate uses sources, the candidate does not provide in-text citations and references.

When the candidate uses sources, the candidate provides only some in- text citations and references.

When the candidate uses sources, the candidate provides appropriate in- text citations and references with major deviations from APA style.

When the candidate uses sources, the candidate provides appropriate in- text citations and references with minor deviations from APA style.

When the candidate uses sources, the candidate provides appropriate in- text citations and references with no readily detectable deviations from APA style, OR the candidate does not use sources.