MGT498 Strategic Management Paper
Figure 1. Multi-Perspective Vision Alignment Model. Adapted from Strategic management: Concepts and cases (8th ed., pp. 8-12),
by F. David, 2001, Upper Saddle River, NJ: Prentice-Hall. Copyright 2001 by Prentice-Hall. Also adapted from Information Technology
Project Management (pp. 22-24), by K. Schwalbe, 2000, Cambridge, MA: Course Technology. Copyright 2000 by Course Technology.
“Where do we want to be?”
“How do we get there?”
“What do we need to do?”
“How should we do it?”
“What do we need?”
“How do we meet our needs?”
REQUIREMENTS
PROCESSES
GOALS
STRATEGY
VISION
RESOURCES
Strategic
(Business Value)
Operational
(Organizational Value)
Tactical
(Functional Value)
Vision Alignment Model
- “Where do we want to be?”
- “How do we get there?”
- “What do we need to do?”
- “How should we do it?”
- “What do we need?”
- “How do we meet our needs?”
- REQUIREMENTS
- PROCESSES
- GOALS
- STRATEGY
- VISION
- RESOURCES
- Strategic
- (Business Value)
- Operational
- (Organizational Value)
- Tactical
- (Functional Value)