Discussion Assignment 5.1

For this discussion, refer to Kirkpatrick's 2015 article, "Ecommerce: Inventory Management Solution Increases Sales 10%," from Marketing Sherpa. Respond to some or all of the following questions:

· What were the challenges for Viscata when it started to sell its product through Amazon, eBay, and the company Web site in its earliest days?

· What are the two main considerations in determining the winning inventory management solution? Why?

· Which of the challenges or successes you have just read about Viscata are related to your client company's situation?

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