tjm
MKT 3210 Summer II 2021
TJX Companies: Answer Form
Student Name:
Grading Criteria
1) This assignment requires formal business writing. Your writing tone should be formal.
2) All sentences must be complete. Bullet points are not acceptable.
3) Use proper grammar.
4) You must use your own words in your answers. Do not copy and paste sentences from the assigned articles.
5) The majority of your grade will be based on correctness and quality. Regarding quality, an answer with fewer than four (4) lines on computer viewing (not on smartphone viewing) will be considered as a poor-quality answer.
|
Q1) How would you describe TJX’s business model succinctly in four words? Provide your rationale. [Hint: The four words are used in the assigned article.] |
|
|
|
Q2) What is the secret sauce of TJX’s business model? In other words, what is central to TJX’s success? |
|
|
|
Q3) How does TJX source its merchandise at bargain prices? In other words, what “disruptions” create a glut of merchandise for TJX? |
|
|
|
Q4) What is TJX’s pricing strategy in terms of range of discount amounts, availability of additional discounts, and timing of markdown? |
|
|
|
Q5) What are the challenges for TJX as it sells merchandise on the websites of its T.J. Maxx and Sierra brands? |
|
|