Digital poster(Hospitality & Tourism) THT2112

Group Member Names:

Group Student ID’s:

First name

Criteria

High Distinction 80% - 100%

Distinction (70% - 79%)

Credit (60% - 69%)

Pass (50% - 59%)

Fail (0% - 49%)

Score

Weight

(Marks)

1. Poster Presentation Structure and Organisation

Well organized Poster and coherent, topics are in logical sequence, includes clear Strategies.

Organized poster and coherent, topics are in logical sequence, includes clear Strategies.

Organized poster, some topics are out of logical order, Strategies generally clear

Some organization of the topics, strategies are unclear

Poster not organized, topics make no sense

3.5

2. The quality and completeness of response to the Digital Marketing Strategies. (, Revenue Model Strategy, Target Market Strategy, Position Strategy & 7P.)

Presents excellent Digital marketing strategies very thoroughly.

Presents the Digital marketing strategies includes details that support the poster.

Presents the essential information on Digital marketing strategies, includes some supporting details

Includes most essential information on Digital marketing strategies, details are somewhat sketchy

Lacks essential information on Digital marketing plan.

8

3. Visual design

Excellent visuals, text is easy to read, colours enhance readability, graphics and special effects do not distract from understanding ideas

Visually attractive, text is easy to read, colours enhance readability, graphics and special effects do not distract from understanding ideas

Visually appealing, clean simple layout, text is easy to read, graphics enhance understanding of ideas

Text is sometimes hard to read, sometimes graphics or special effects distract from understanding

Text is very difficult to read, layout is cluttered and confusing

3.5

Late penalty

Marks awarded

15

COMMENTS: