Marketing situation analysis paper

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image1.wmf image2.wmf APPETIZERS image3.wmf image4.wmf

1. Fresh Salad Rolls (2) ……………………….. $5.95

Vegetables, cucumber with tofu wrapped in rice paper, and served with peanut sauce.

2. Vegetarian Egg Rolls (6) ………………..… $6.95

Deep-fried cabbage, carrots, glass noodles, wrapped in egg roll wrapper, served with sweet & sour sauce.

3. Cream cheese puffs (6) ……………………. $6.95

Delicately deep-fried Thai pastries with cream cheese fillings, served with sweet & sour sauce.

4. Fried Tofu (8) Deep-fried tofu, served with sweet & sour sauce.…………… $6.95

5. Pot Sticker (8) Deep-fried, served with sweet & sour sauce.…………………. $6.95

6. Chicken Satay (4) ……………………………. $9.95

Marinated chicken on skewers, served with peanut sauce and sweet sauce.

7. Crab Wonton (6) ……………………………… $6.95

Delicately deep-fried Thai pastries with imitation crab meat, served with sweet & sour sauce.

image5.wmf image6.wmf SOUPS image7.wmf image8.wmf

CHOICES: Vegie, with/without Tofu$11.95 Beef,Chicken,Pork $12.95 Shrimp $13.95

(Some Soups Served with Steamed Jasmine Rice)

20. Wonton Soup - Broccoli, onions, carrots, cilantro, glass noodle

21. Tom Kha- Coconut soup with tomatoes, mushrooms, onions, kaffir leaves, lemon grass, galangal cilantro.

22. Tom Yum- Lemon grass soup with tomatoes, mushrooms, onions kaffir leaves, galangal, clilantro.

23. Tofu Soup- Fresh tofu, onions, cilantro, glass noodles. (egg optional)

24. Thai Noodle Soup- (Choice of chicken or beef) …………………………… $10.95

Fresh medium size rice noodles, onions, bean sprout, basil leaves, meat ball with soup broth.

25. Gluten Free Noodle Soup- (Choice of Chicken or Tofu $10.95)

image9.wmf image10.wmf SALADS image11.wmf image12.wmf

29. Yum Woonsen ………………. $12.95 (Beef or Chicken) (Shrimp $13.95)

lettuce, tomatoes, cucumber, lemon grass and lime.

30. Yum Beef ……………………………………… $12.95

Grilled beef with lettuce, green leaves, tomatoes, cucumber, lemon grass, and lime.

31. Som Tum (Papaya Salad) ………………... $10.95

A very popular dish featuring shredded green papaya mixed with chili peppers, tomatoes, fish sauce,

lime juice & ground peanut.

32. Larb ……………………………………………….. $12.95 (Beef, Chicken)

Classic Thai salad featuring your choice of meat, green and red onions, rice powder, with spicy lime sauce.

33. Squid-Crispy- Black pepper with fresh turmeric serve with sweet & sour ginger sauce $13.95

image13.wmf image14.wmf CURRIES image15.wmf image16.wmf

CHOICES: Vegie with/without Tofu$11.95 Beef, Chicken, Pork $12.95 Shrimp $13.95

(All Curries Served with Steamed Jasmine Rice)

40. Red Curry- Red curry paste, coconut milk, bamboo shoots, basil leaves, bell pepper, egg plant.

41. Green Curry-Green curry paste, coconut milk, green peas, onions, broccoli, bell pepper and basil leaves.

42. Yellow Curry –Yellow curry paste, coconut milk, carrots, onions and potatoes.

43. Mus-Sa-Mun Curry- Mus-Sa-Mun curry paste, coconut milk, potatoes, carrots, onions, & roasted peanuts.

44. Panang Curry- Panang curry paste, coconut milk, green beans, bell pepper, kaffir leaves, basil leaves.

45. Pineapple Curry- Red curry paste, coconut milk, green peas, bell pepper, pineapple, and basil leaves.

46. Pumpkin Curry – Red Curry paste, coconut milk, pumpkin, bell pepper, onion and basil leaves.

image17.wmf image18.wmf FRIED RICE DISHES image19.wmf image20.wmf

CHOICES: Vegie, with/without Tofu$11.95 Beef, Chicken,Pork $12.95 Shrimp $13.95

50. Thai Fried Rice-Stir fried jasmine rice, with onions, egg, tomatoes and mixed vegetables.

51. Pineapple Fried Rice – Stir-fried jasmine rice, with onions, egg, pineapple, cashew nuts,

mixed vegetables, tomatoes.

52. Spicy Fried Rice – Stir-fried jasmine rice, with onions, egg, mushrooms, bell pepper,

basil leaves and mixed vegetables.

image21.wmf image22.wmf NOODLES image23.wmf image24.wmf

CHOICES: Vegetarian w/without Tofu $11.95 Beef, Chicken, Pork, $12.95 (Shrimp $13.95)

60. Pad Thai – Stir-fried rice noodles with egg, bean sprouts, onions, Shredded carrot

served with roasted peanuts and lime.

61. Rad Na - Stir fried rice noodles with egg, Chinese broccoli, onion, carrot, cabbage and

topped with gravy sauce.

62. Pad See Ewe – Stir-fried rice noodles with egg, and broccoli.

63. Drunken Noodles - Stir fried rice noodles with egg, bean sprouts, onions, bell pepper,

tomatoes, mushroom and basil leaves.

64. Mee-Ka-Tee- Rice noodles with red curry broth served with a side of shredded

cabbage, carrots, cilantro, bean sprouts and kaffir leave.

65. Yakisoba – Yakisoba noodles, bean sprouts, onions, carrots, cabbage.

image25.wmf image26.wmf ENTREES image27.wmf image28.wmf

CHOICES: Vegetarian w/without Tofu $11.95 Beef, Chicken, Pork, $12.95 (Shrimp $13.95)

(All Entrees Served with Steamed Jasmine Rice)

80. Phar Ram – Broccoli, cabbage, carrot, onions, coconut-based sauce, and topped with

peanuts sauce.

81. Pad Ginger – Stir-fried dish with fresh ginger, carrots, onions, and mushrooms.

82. Pad Rainbow – Stir-fried vegetables: broccoli, carrots, onions, cabbage, bean sprout,

cucumber, tomatoes and mushrooms.

83. Pad Cashew - Stir fried cashew, cabbage, celery, carrot, onions, mushrooms and chili paste

84. Pad Spicy Basil- Stir-fried sweet basil leaves, onions, bell pepper, tomatoes and mushroom.

85. Pad Gratiam Prig Thai - Stir fried fresh garlic, black peppers on bed of broccoli, carrots,

cabbage and mushrooms.

86. Pad Preow Wan (Sweet and Sour) - Stir fried pineapple, onions, bell pepper, cucumber

and tomatoes.

87. Pad Prig Khing- Stir-fried green beans, bell pepper, red curry, with a house special sauce.

88. Pad Eggplant – Stir-fried eggplant with basil leaves in a house special sauce. $13.95

89. Pad Mongolian –Stir-fried ginger, green beans, broccoli, onions, Japanese mushroom.

90. Pad Phet -red curry paste, coconut milk, bamboo shoots, bell pepper, egg-plant, and basil leaves.

**Special Chief Dish Friday-Saturday Only*** Pad Paradise Prawn- Black pepper, onion, yellow curry powder $15.95

image29.wmf image30.wmf LUNCH SPECIAL image31.wmf image32.wmf

(Served Monday – Friday from 11am – 3pm)

CHOICES: Vegetarian with/without Tofu Beef, Chicken, Pork

$9.95

L1. Phar Ram – Broccoli, cabbage, carrot, onions, coconut-based sauce, and topped with

peanut sauce.

L2. Pad Ginger – Stir fried dish with fresh ginger, carrots, onions, and mushrooms.

L3. Pad Cashew- Stir fried cashew, cabbage, celery, carrot, onions, mushrooms & chili paste.

L4. Pad Spicy Basil-Stir fried sweet basil leaves, onions, bell pepper, tomatoes and

mushroom.

L5. Pad Preow Wan (Sweet and Sour)- Stir fried pineapple, onions, bell pepper,

cucumber and tomatoes.

L6. Pad Phet - red curry paste, coconut milk, bamboo shoots, bell pepper, egg plant,

and basil leaves.

L7. Pad Rainbow - Stir fried vegetables: broccoli, carrots, onions, cabbage, bean sprout,

cucumber, tomato and mushrooms.

L8. Red Curry-Red curry paste, coconut milk, bamboo shoots, basil leaves, bell pepper,

egg plant.

L9. Green Curry-Green curry paste, coconut milk, green peas, onions, broccoli, bell

pepper and basil leaves.

L10. Yellow Curry - Yellow curry paste, coconut milk, carrots, onions and potatoes.

L11. Mus-Sa-Mun Curry - Mus-Sa-Mun curry paste, coconut milk, potatoes, carrots,

onions, and roasted peanuts.

L12. Panang Curry - Panang curry paste, coconut milk, green beans, bell pepper,

kaffir leaves, basil leaves.

L13. Pad Thai – Stir fried rice noodles with egg, bean sprouts, onions, Shredded carrot

served with roasted peanuts and lime.

L14. Pad See Ewe - Stir fried rice noodles with egg, and broccoli.

L15. Drunken Noodles - Stir fried rice noodles with egg, bean sprouts, onions, bell

pepper, tomatoes, mushroom and basil leaves.

L16. Thai Fried Rice - Stir fried jasmine rice, with onions, egg, tomatoes and mixed

vegetables.

L17. Pineapple Fried Rice - Stir fried jasmine rice, with onions, egg, pineapple, cashew

nuts mixed vegetables, tomatoes.

L18. Spicy Fried Rice - Stir fried jasmine rice, with onions, egg, mushrooms, bell pepper,

basil leaves and mixed vegetables.

L19. Rad Na - Stir fried rice noodles with egg, Chinese broccoli, onion, carrot, cabbage

and topped with gravy sauce.

image33.wmf DESSERTS image34.wmf

100. Sweet Sticky Rice with mango (seasonal) $6.95

101. Sticky rice with coconut custard $6.95

image35.wmf SOFT DRINK image36.wmf

Thai ice tea ………………………………………… $3.00

Thai ice coffee ……………………………………… $3.00

Soy bean drink …………………………………… $2.00

Soda …………………………………………………… $1.00

Hot coffee …………………………………………… $2.00

Hot tea blended Jasmin/Thai/Green tea. $1.00

image37.wmf JUICE image38.wmf

Coconut juice ……………………………………… $2.00

Orange juice ……………………………………… $2.00

Mango juice ……………………………………… $2.00

image39.jpg image40.jpg image41.jpg image42.jpg image43.jpg

image44.wmf Paitong Thai Cuisine image45.wmf

Beer, Wine, and Cider Menu

Nut Crusher Peanut Butter Porter $7.50 (22oz bot.)

Wild Ride Brewing Company Oregon

Creamy, rich Porter with subtle peanut butter flavor

ABV 6.00% (Pair with Pad Thai or Cashew Fried Rice)

Sweet Heat with Apricot and Peppers $7.50 (22oz bot.)

Burnside Brew Company Oregon

Smooth wheat ale with a fruity sweetness on the front end, and a pepper spice finish on the back.

ABV 9.00% (Pair with Tom Ka or Tom Yum Soup)

Everyday Semi-Dri Cider $4.50 (12oz bot.)

Cider Riot Brewing Portland, Oregon

Sweet and crisp, with flavors of peach, tropical fruit, and harvest apples

ABV 6.00% (Pair with Thai Fried Rice or Spicy Fried Rice)

Zoigi-Kolsch $6.00 (12oz bot.)

Zoiglhaus Brewing Company Portland, Oregon

Soft and fruity with a nice mellow haze

ABV 4.9% (Pair with red, Green and Pumpkin Curries)

Lime Pilsner $4.50 (12oz bot.)

Uinta Brewing Company, UTAH, USA

This light-bodied pilsner is crisp with a subtle malty sweetness and hits of fresh lime.

ABV 8.5% (Pair with Pad Rainbow or Pad Mongolian)

Pacific Rain Ale $4.50 (12oz can)

Ninkasi Brewing Company Oregon

Citrusy, crisp, and tailor-made for easy drinking

ABV 5.4% (Pair with Drunken Noodle or Pad Se Yew)

Singha (100% Thai Barley Malt Beer) $3.50 (12oz bot.)

Boon Rawd Brewary Company Ltd.

Light crisp malt beer with dry finish, Crisp and Refreshing. Traditional Thai Import.

ABV 5% (Light flavor goes with all dishes that are Hot spice level or above)

Sweet As Pacific Ale $4.00 (12oz can)

Good Life Brewing Company

New Zealand and Australian Hops give this beer a sweet, tropical flavor.

ABV 6% (Pair with Seafood Dishes and Fried Appetizers.)

image46.png image47.jpg image48.jpg

image49.wmf THAI APPETIZER image50.wmf

Fresh Salad Rolls (2) …………………… $4.00

Vegetarian Egg Rolls (5) ……………….. $5.00

Fried Tofu (6) …………………………. $5.00

Yum Vunsen………………….$6.00

Yum Beef / Squid …………………. $7.00

Rice Spicy Chicken ………………. $7.00

Salt & Pepper chicken Wing …………………… $7.00

image51.wmf image52.wmf APPETIZERS image53.wmf image54.wmf

1. Fresh Salad Rolls (2) ……………………….. $5.95

Vegetables, cucumber with tofu wrapped in rice paper, and served with peanut sauce.

2. Vegetarian Egg Rolls (6) ………………..… $6.95

Deep-fried cabbage, carrots, glass noodles, wrapped in egg roll wrapper, served with

sweet & sour sauce.

3. Cream cheese puffs (6) ……………………. $6.95

Delicately deep-fried Thai pastries with cream cheese fillings, served with sweet and

sour sauce.

4. Fried Tofu (8) Deep-fried tofu, served with sweet & sour sauce.……… $6.95

5. Pot Sticker (8) Deep-fried, served with sweet & sour sauce.………… $6.95

6. Chicken Satay (4) ……………………………. $8.95

7. Crab Wonton (6) ……………………………… $6.95

Delicately deep-fried Thai pastries with imitation crab meat, served with sweet and

sour sauce.

image55.wmf SOFT DRINK image56.wmf

Thai ice tea ………………………………………… $3.00

Thai ice coffee ……………………………………… $3.00

Soy bean drink …………………………………… $2.00

Soda …………………………………………………… $1.00

Hot coffee …………………………………………… $2.00

Hot tea blended Jasmin/Thai/Green tea. $1.00

image57.wmf JUICE image58.wmf

Coconut juice ……………………………………… $2.00

Orange juice ……………………………………… $2.00

Mango juice ……………………………………… $2.00

image59.wmf

Fresh Salad Rolls (2) …………………… $4.00

Vegetables with tofu and rice noodles wrapped in rice paper,

served with sweet & sour sauce.

Vegetarian Egg Rolls (5) ……………….. $5.00

Cabbage, carrots, glass noodles, wrapped in rice paper, deep fried

served with sweet & sour sauce.

Fried Tofu (6) …………………………. $5.00

Deep fried tofu, served with cucumber and Peanut sauce.

image60.wmf image61.wmf image62.wmf image63.wmf image64.wmf

image65.wmf image66.wmf image67.wmf image68.wmf image69.wmf

image70.wmf DESSERTS image71.wmf

100. Sweet Sticky Rice w/ mango (seasonal) …….. $5.95

101. Fried banana w/sweet coconut sauce ……….. $4.95

102. Sticky rice w/ coconut custard ……………….. $4.95

103. Ice cream w/ sticky rice ………………………. $3.95

image72.wmf SOFT DRINK image73.wmf

Thai ice tea …………………………………………. $2.00

Thai ice coffee ………………………………………. $2.00

Soy bean drink ……………………………………… $1.50

Soda …………………………………………………. $1.00

Hot coffee ……………………………………………. $1.00

image74.wmf JUICE image75.wmf

Coconut juice ……………………………………… $1.50

Pineapple juice ……………………………………. $1.50

Orange juice ………………………………………. $1.50

Mango juice ……………………………………….. $1.50

image76.wmf Paitong Thai Cuisine image77.wmf

Beer, Wine, and Cider Menu

Nut Crusher Peanut Butter Porter $7.50 (22oz bot.)

Wild Ride Brewing Company Oregon

Creamy, rich Porter with subtle peanut butter flavor

ABV 6.00% (Pair with Pad Thai or Cashew Fried Rice)

Sweet Heat with Apricot and Peppers $7.50 (22oz bot.)

Burnside Brew Company Oregon

Smooth wheat ale with a fruity sweetness on the front end, and a pepper spice finish on the back.

ABV 9.00% (Pair with Tom Ka or Tom Yum Soup)

Everyday Semi-Dri Cider $4.50 (12oz bot.)

Cider Riot Brewing Portland, Oregon

Sweet and crisp, with flavors of peach, tropical fruit, and harvest apples

ABV 6.00% (Pair with Thai Fried Rice or Spicy Fried Rice)

Zoigi-Kolsch $6.00 (12oz bot.)

Zoiglhaus Brewing Company Portland, Oregon

Soft and fruity with a nice mellow haze

ABV 4.9% (Pair with red, Green and Pumpkin Curries)

Lime Pilsner $4.50 (12oz bot.)

Uinta Brewing Company, UTAH, USA

This light-bodied pilsner is crisp with a subtle malty sweetness and hits of fresh lime.

ABV 8.5% (Pair with Pad Rainbow or Pad Mongolian)

Pacific Rain Ale $4.50 (12oz can)

Ninkasi Brewing Company Oregon

Citrusy, crisp, and tailor-made for easy drinking

ABV 5.4% (Pair with Drunken Noodle or Pad Se Yew)

Singha (100% Thai Barley Malt Beer) $3.50 (12oz bot.)

Boon Rawd Brewary Company Ltd.

Light crisp malt beer with dry finish, Crisp and Refreshing. Traditional Thai Import.

ABV 5% (Light flavor goes with all dishes that are Hot spice level or above)

Sweet As Pacific Ale $4.00 (12oz can)

Good Life Brewing Company

New Zealand and Australian Hops give this beer a sweet, tropical flavor.

ABV 6% (Pair with Seafood Dishes and Fried Appetizers.)

image78.png image79.jpg

image80.wmf

image81.wmf image82.png image83.wmf image84.wmf image85.wmf image86.wmf

$5.00

COMBO PLATE

CHOICE OF 3

Pad Thai

Fried Rice

Chicken Satay

Egg Roll

Thai Tea or Thai Coffee

$2.00

Fried Banana with honey

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