The Great Fashion Designers Term project part c

FAS 3327: Term Project: Parts C

Part C:

In part c, you will stock each designer dept. you created in Part B with appropriate merchandise, apparel

and accessories.

Merchandise:

A) You will stock each department with clothing and accessories from current collections of contemporary designers and brands that are inspired by that particular designer.

 Each department will have 20 products including garments and accessories (3 designer depts., 20 products each, a total 60).

 One is not to use the original designer products, Haute Couture or Made to Measure. Additionally, any designer high priced prestige or luxury market items are not to be used.

 It is important to learn to recognize the chosen designer characteristics in the various price point categories especially lower ones as they are inspired by designers.

 Links to apparel categories are easily found online. Below are examples: http://www.apparelsearch.com/terms/a/apparel_industry_price_point_definitions.html

http://brandboom.tumblr.com/post/102973295746/good-to-know-pricing-categories

B) Format is to be APA

Into to Help you

Merchandise Format:

Please create a table in Word with 3 columns, 20 rows for this section on each designer.

Ist Column: is to display product image

2nd Column: brief explanation on its relation to designer product and actual price

3rd Column: source link. (Please refer to example posted with Term Project).

Below is example posted in Course Information with Term Project in Modules.

FAS 3327: Term Project: Parts C

2

Versace – contemporary designs

This is a T-shirt from

Katie Eary and has a

similar golden

Baroque print as

Versace.

$94.00

This is a biker jacket

from Moschino with

colorful animal print,

which is something

Versace has used in

his designs.

$169.00

This bracelet is from

an online shop called

Theblingfactory and

we can a similarity

between Versace’s

classical monograms.

$42.00

This is a jersey from

Supreme with a look

alike baroque design,

similar to the once in

the Versace’s

collections.

$200.00

https://www.google.com/sea

rch?q=supreme+nike+jersey&

espv=2&biw=1403&bih=707&

source=lnms&tbm=isch&sa=X

&ved=0ahUKEwjA_7C6laPOA

hVKMz4KHfmGBowQ_AUIBig

B#imgrc=i2R-

usCASc99kM%3A

https://www.thebli

ngfactory.com/bra

celets/mens-8mm-

14k-yellow-gold-

plated-fancy-

greek-key-link-

chain-bracelet/

http://www.sho

pstyle.com/bro

wse?fts=baby+a

nimal+print+jack

et

http://www.theilsmag.com/

2013/05/11/katie-earys-

bevy-of-gold-all-over-

print-t-shirts/

FAS 3327: Term Project: Parts C

3

Additional info on a table are posted in document ‘Additional Info on TP Development’ with Term

Project, and copied below too:

Excerpt from: Additional Info on TP Development document: Excerpt: Image Size & Format, P.2 “In the Report, please keep image size small, 1.5 inches, thumbnail size. Larger images take up memory and will cause problem uploading on the link. The source link is to accompany each image and also added to the References Page. Keep images orderly. Simple create a Table Row and insert an image in each cell. To create a table, click on the INSERT Tab, choose Table, Select the columns and rows you need. Emails on Term Project are to always include all team so that everyone is on the same page. Products to Honor Designer One is not to use the original designer products, Haute Couture or Made to Measure. Additionally, any designer high priced prestige or luxury market items are not to be used. Use products from current designers that you are selling in your store whose designs were inspired by the ideas of the GREAT DESIGNERS that reflect the aesthetics of the merchandise in your store. Most consumers cannot afford the originals of the actual great designers. This is about a promotion of how these ideas are reflected in the aesthetics of your store. You will find current affordable price products. Example: If Chanel was your designer, all little black dresses may be a homage to Chanel. Products by contemporary designers do not have to be current famous names. Usually the ones that reinterpret designs for the different levels of income from Mass Production, Moderate to Bridge are not necessarily famous individual names. They design for a particular brand. Research the various brands whose products reflect the aesthetics of the designer you are honoring and use these products.

 The 20 products chosen to honor each designer are to display their influence across the board to moderate, contemporary, better and bridge designs.

 The purpose of this it to understand the influence these designers have across the board as role models to other designers and whose aesthetics are still popular with consumers.

 Also, by providing products in the other price categories, (Moderate, Contemporary, Better and Bridge Designs) you are displaying the contribution of these designers to fashion across the board. Remember a style become fashion only if consumers purchase and wear it. When consumers from all the price categories wear a similar style, it is a tribute to the designer.

 Links to apparel categories are easily found online. Below are examples:

http://www.apparelsearch.com/terms/a/apparel_industry_price_point_definitions.html

FAS 3327: Term Project: Parts C

4

http://brandboom.tumblr.com/post/102973295746/good-to-know-pricing-categories

Searching for Brands

Zara & H&M are not to be used as these are highly established private label brands that are sold exclusively in their own stores.

You may use brands that are sold in department stores. Example, Calvin Klein and Ralph Lauren brands are available in more than in category. At Lord & Taylor, one can find them in the designer section and moderate too.

There are numerous brands out there that would fit the aesthetic of your store.

As you first, established the aesthetics of your retail store. Now, research a major store chain dept. stores that are aligned with this or would have a wide range of apparel and categories. Review their brand of apparel. Choose the ones appropriate for you.