Outline
Introduction
· Name of organization
· Purpose of organization
· what the organization produces or sales (Manufacturing or services)
· Organizations website
Body
· Logistics
· Raw materials acquisition
· Inbound logistics
· Warehousing
· Manufacturing
· Distribution
· Promotion and sales
· Customer services
Demography
· Adults / young adults
· Middle – low income earners
· Gender
Psychographics
· Customers’ internet behavior
· Attitudes
· Interests
· lifestyle