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TennesseeStrong-Box.pptxTennessee Strong
Here is where your route begins
01
Introduction
Introduction of TSB
Our Team
Discuss the team’s background
02
About Us
A little background
03
Our Mission
Mission Statement
04
04
Our Values
Company Values
Problem vs. Solution
Why now?
05
Subscription Box Services
Industry Overview
06
SWOT Analysis
Company SWOT Overview
07
08
Marketing Message
What message do we want to send?
Demographics
Who is the ideal client?
09
Basic Plans
Overview of the basic plans
10
Premium Plans
Overview of the premium plans
11
12
Key Sales Activities
How is the client making sales?
Estimated Sales Numbers
Per Year Review
13
Estimated Revenue
Year One Snapshot
14
Initial Product Providers
Which Small Businesses Will We Support?
15
15
Order Fulfillment
How will TSB deliver?
Thank You
Final Words
16
INTRODUCTION
Introduction goes here
For years small businesses have struggled with the impact of online retailers and have never really recovered.
In January 2021, four business professionals partnered together to co-found Tennessee Strong-Box. The company consists of four co-founders, Jonathan Eyerman, Rafael Stewart, Stephanie Gillmer, and Michael Neumiller.
After realizing that they could impact and change small businesses, the four founded the company on blending small business discovery with online subscriptions.
The four selected Tennessee to start. Tennessee is and will always be a great place to put down roots. With a fast-growing economy, a low cost of living, and 260,000 jobs added, it is also a great place to build a business and products.
The company wants to make it possible for everyone to experience the small business touch. Allowing Tennessee Strong-Box the ability to help find new possibilities and feel the contribution to their local communities.
We still proudly make things in Tennessee.
Our Team
Jonathan Eyerman
CEO
Stephanie Gillmer
COO
Michael Nuemiller
CTO
Rafael Stewart
CFO
[Everyone]
About Us
We’re a small business subscription box service company.
OUR MISSION
“Our mission at Tennessee Strong-Box is sharing our love of trying new things and adventure. You have got this one life; live it!”
OUR VALUES
Transparency
Honesty
Integrity
Loyalty
Fairness
Commitment to Clients
Our company’s values statements derive from Genuineness, Quality and Having Fun. These three determine how we interact internally and with our customers. Tennessee Strong Box is built around its four senior executives (CEO, CFO, COO, CTO) who share the same ideas when it comes to decision making. Their main objective is to keep its customers the focal point of all decisions. All major decisions are decided as a team. With the small staff we have the remaining employees take direction from the COO. The COO instills the same values and guidance to the Operations team. She has the autonomy to make decisions that affect the day-to-day operations and staffing of her team.
Overview
Support for Small Business
Investing in Your Community
Enforce Tennessee as a Destination
Help Find New and Exciting Products
Help Consumers Support Small Business
Problem & Solution
$1 Trillion
Subscription Box Services Nationwide
Industry Slide
SWOT ANALYSIS
STRENGTHS
Existing Connections
Experience in Logistics & Fulfillment
WEAKNESSES
Experience In Subscription Box Services
OPPORTUNITIES
Strong Growth In Small Business Market
THREATS
Low Barrier To Entry
Cancellations
Marketing Message
There's a saying in America: You can't keep a good man down. The same is true of a state. Tennessee is such a state, making a strong comeback. Home to over 12 great lakes, with 315 species of fish, 300 golf courses, 7,000 acres of public hunting land, and home to the great Smoky Mountains.
The Most Beautiful Place in America.
Demographics
Age: 25-44
Some College, Bachelor’s Degree.
Income level: <$50,000, $50,000-74,999, $100,000 to $124,999.
Male Demographics
Female Demographics
Age: 25-44
Some College, Bachelor’s Degree.
Income level: <$50,000, $50,000-74,999, $100,000 to $124,999.
Children Demographics
Age: 18-44
Male/Female: (45%)/(55%)
Has Children
Research about the market for Tennessee Strong-Box showed that Americans will spend money on a subscription service. The subscription box market which is a segment of the eCommerce subscription service market and it is rapidly growing and does not seem to be going anywhere anytime soon. This market has a current net worth right now in 2021 of roughly $15 billion with niche products leading the industry accounting for about 20% of the total industry sales. This market sees more than 60% of its subscribers being women. There are more women subscribers which makes them a focused target for businesses more than the male population is. With this being true it is also true that men are seen subscribing to multiple services more often than women so it depends on the products offered whether women or men are the better choice for the targeted consumer.
OUR BASIC PLANS
$39
MALE
Feature 1 Feature 2 Feature 3
$39
CHILD
Feature 1 Feature 2 Feature 3
$39
FEMALE
Feature 1 Feature 2 Feature 3
OUR PREMIUM PLANS
$99
MALE
Feature 1 Feature 2 Feature 3
$99
CHILD
Feature 1 Feature 2 Feature 3
$99
FEMALE
Feature 1 Feature 2 Feature 3
Key Sales Activities
SEO/PPC
Affiliate Marketing
Social Media
ESTIMATED SALES NUMBERS
To modify this graph, click on it, follow the link, change the data and paste the new graph here
Conventional Transports
Transport App
3,000,000
Something
12,000
Something else
3,000
Something more
$5,085,665
ESTIMATED REVENUE BY END OF FIRST YEAR
Some Initial Product Providers
Karma on Church
Peanut Shop in the Arcade
Poppy & Monroe
Tempered Cafe & Chocolates
Eighth and Roast
Kore Nashville
Music City Tea
All American
5.11 Tactical
Mountain High Outfitters
Friedman’s
SuperNatural Hair & Beauty
Order Fulfillment
Shopify
Thank You
For Additional Questions
www.tenneeseestrongbox.com (615) 253-0600
In closing, thank you
