Company Formation

SWOT MATRIX FORM

Analyze and measure Strengths, Weaknesses, Opportunities, and Threats. Match Strengths and Opportunities (S/O’s) to define desirable outcomes. Analyze SO’s

capacity to overcome WT’s and create Goals Statements.

SWOT MATRIX

S+O= STRENGHT OUTCOMES

SO÷WT=DESIRABLE

OUTCOMES

STRENGTHS WEAKNESS THREATS

OPPORTUNITIES

Strategic Plan should be based on the issued identified in the SWOT assessment.