ASSNG 1/2

Part 1: Healthcare Organization

Healthcare Organization Name:

Location:

Brief Description of Healthcare Organization (Services and Activities):

SWOT Analysis

The tool below contains some general questions in each SWOT category to prompt analysis of your organization

Internal

· Human resources

· Physical resources

· Financial resources

· Activities and processes

· Past experiences

· Strengths What are the organization’s advantages, in terms of people, physical resources, finances?

· What do they do well? What activities or processes has the organization met with success?

· Weaknesses What could be improved in your organization in terms of staffing, physical resources, funding? What activities and processes lack effectiveness or are poorly done?

External

· Future trends in the field or the culture

· The economy

· Funding sources (foundations, donors, legislatures)

· Demographics

· The physical environment

· Legislation

· Local, national, or international events

· Opportunities What possibilities exist to support or help the organization—in the environment, the people they serve, or the people they conduct work for?

· What local, national, or international trends draw interest to your program?

· Is a social change or demographic pattern favorable to the organization’s goal?

· Are new funding sources available?

· Have changes in policies made something easier?

· Do changes in technology hold new promise?

· Threats What obstacles does the organization face that hinder the effort—in the environment, the people they serve, or the people they conduct your work?

· What local, national, or international trends favor interest in other or competing programs?

· Is a social change or demographic pattern harmful to the organization’s goals?

· Is the financial situation changing?

· Have changes in policies made something more difficult?

· Is changing technology threatening the effectiveness?

Part 2: SWOT Reflection Questions

Provide a summary of the information derived from your SWOT analysis (1–2 paragraphs).

Identify the most evident strengths and weaknesses (1 paragraph).

Explain how you can use the information from the SWOT analysis as a health professional in your community (1–2 paragraphs).