Marketing Implementation

Strength

-Value worth clothing has ensured its products are unique from the competitors.

-Their products are of high quality and serve the customer for a long period thus most customers will be satisfied with the products.

- Have introduced climate control clothing such as t-shirts that feel like a second skin. This will increase the number of the buyers during different season like summer or winter.

-It is the only clothing business in the area for athletes hence making the best fit. Since no competition, it will be easier for the brand to grow at a faster rate.

-Value worth clothing does not major on athletic cloths only but also casual thus during off sports seasons the clothing line will still earn from the casual cloths.

-Value worth clothing does not major on youths alone but both women, men and children hence they will reach a bigger percentage of people.

-Have cloths for people with health issues. This will be queue thus the cloth line will earn more praises thus attracting more people.

Weakness

-Experience low sales on sport cloths during decline sporting activities.

- Selling products at higher price because they are of higher quality. It will be hard for some customers to afford thus they will buy cheap products that emerged.

Opportunities

- Use social networks and digital platform will increase companies profit since they will reach as many as they can through platforms like twitter, Facebook and Instagram.

-Increasing sales by involving marketing agents who will assist in promoting and advertising the products.

-Online selling which due to online marketing will increase sales and the products will be delivered to customers.

Threats

-Competitive force as cheap products have emerged from counterfeited attires.

-Political forces that affect sporting clothing such as the export policies and commodity taxes.

-Corruption that delays the sporting clothing businesses to get to their owners due to the corrupt leaders who control the entry of sporting products in the country thus leading to late delivery of the products by the supplier.

-political instability is another thread facing value worth clothing line. This causes fear for products destruction or lose of products due to chaos.