Strategic Management in Global Environments

Strengths

· What are your strengths?

· What do you do better than competitors?

· What unique capabilities and resources do you possess?

· What do others perceive as your strengths?

Look for:

· Capabilities, core competencies, competitive advantages

· resources, assets, and people

· experience, knowledge and data

· financial reserves, returns

· marketing, reach

· innovation advantages

· location, other geographical

· price, value, quality

· processes, systems

· value proposition advantages

Weaknesses

· What are your weaknesses?

· What do your competitors do better than you?

· What can you improve given the current situation?

· What do others perceive as your weakness?

Look for:

· Lack of capabilities/competencies

· Gap in competitive strengths

· Reputation, presence and reach

· Timescales, deadlines and pressures

· Financials

· Cash flow, cash drain

· Continuity and supply chain

· Effects on core activities

· Reliability of data, plan and project

· Management cover & succession

Opportunities

· What trends or conditions may positively impact you?

· What opportunities are available to you?

Look for:

· Market developments

· Industry or lifestyle trends

· Innovation and technology development

· Global influences

· Market dimensions, horizontal or vertical

· Target markets

· Geographical (import/export)

· Major contracts, tactics and surprises

· Business / product development

Threats

· What trends or conditions may negatively impact you?

· What are your competitors doing that may impact you?

· Do you have solid financial support?

· What impact do your weaknesses have on the threats to you?

Look for:

· Political, regulatory, and economics

· Environmental issues

· Competitive intentions

· Market demand

· Loss of resources

· Obstacles to be faced

· Economic condition at home or abroad

Strengths

Weaknesses

Opportunities

Threats