Market research survey

Burger Bites Customer Survey

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1. What is your name?

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2. What is your age?

18 to 24

25 to 34

35 to 44

45 to 74

75 or older

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3. What is your gender?

Female

Male

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4. Which race/ethnicity best describes you? (Please choose only one.)

White/White British

Black/Black British

Asian/Asian British

Mixed race

Rather not to say

Other (please specify)

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5. What is the highest level of school you have completed or the highest degree you have received?

Less than secondary school qualifications

Secondary school qualifications (GCSE, A-level, etc.)

Some university but no degree

Foundation degree

Bachelor degree

Post-graduate degree

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6. Which of the following categories best describes your employment status?

Employed, working full-time

Employed, working part-time

Not employed, looking for work

Not employed, NOT looking for work

Retired

Disabled, not able to work

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7. Which of the following best describes your current relationship status?

Married

Widowed

Divorced

Single

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8. Which one of these is the biggest economic problem facing the country?

Unemployment and lack of jobs

Cost of healthcare

Cost of higher education

Taxes and government spending

Housing market

Other (please specify)

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9. Which of the following cuisines do you like to visit?

American- Traditional

French

Mexican

Chinese

Italian

Japanese

Other

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10. Which of the following leisure activities do you participate monthly?

Go to movies

Go to concerts

Attend a live theater performance

Attend a sports event

Visit a theme park

Swimming

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11. What motivates you to buy products?

Need/Requirement

A personal deep desire

Value for Money

Attractiveness of the product

Peer recommendation

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12. What motivates you to buy our company's product(s) and service (s)?

Price of our products and service

Reputation of our company

Previous buying Experience

Good customer service

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13. How would you rate the value of our food?

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14. What is the best part about your experience in our restaurant?

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15. How are our drink offerings?

Very satisfied 

Satisfied

Neutral

Somewhat dissatisfied

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16. How far did you travel to taste our burgers?

Less than 1 mile    

1-2 miles

3-5 miles

More than 5 miles

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17. How was the service during your visit?

Very satisfied

Satisfied

Neutral

Somewhat dissatisfied

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18. How much would you typically spend on food per week?

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19. How likely is it that you would recommend our services to a friend or colleague?

Very likely

Likely

Neither likely nor unlikely

Unlikely

Very unlikely

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20. How often do you visit us?

Almost every day  

Twice a week

Once a week

Once a month

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21. Do you think our restaurant is family friendly? (If not, do you have any suggestion?)

Yes

No

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22. What is your favorite item in our food menu?

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23. How you satisfied and dissatisfied with each of the following attributes?

	Very satisfied	Satisfied	Neutral	Dissatisfied	Very dissatisfied	N/A
Staff behavior at the reception	Staff behavior at the reception Very satisfied	Staff behavior at the reception Satisfied	Staff behavior at the reception Neutral	Staff behavior at the reception Dissatisfied	Staff behavior at the reception Very dissatisfied	Staff behavior at the reception N/A
Food quality	Food quality Very satisfied	Food quality Satisfied	Food quality Neutral	Food quality Dissatisfied	Food quality Very dissatisfied	Food quality N/A
Ambiance	Ambiance Very satisfied	Ambiance Satisfied	Ambiance Neutral	Ambiance Dissatisfied	Ambiance Very dissatisfied	Ambiance N/A
Food prices	Food prices Very satisfied	Food prices Satisfied	Food prices Neutral	Food prices Dissatisfied	Food prices Very dissatisfied	Food prices N/A
Speed of service	Speed of service Very satisfied	Speed of service Satisfied	Speed of service Neutral	Speed of service Dissatisfied	Speed of service Very dissatisfied	Speed of service N/A

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24. Would you recommend our restaurant to your friends, family and others?

Maybe 

Most likely yes

Most likely not

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25. What do you rate your experience at Burger Bites from 1-10?

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