Power Point
Gamification
Nuts & Bolts
The use of game psychology and game mechanics to engage users and change behavior
What Is Gamification?
“
”
Tools and techniques that can be utilized to build a highly motivational user experience
What Are Game Mechanics?
“
”
Game Mechanics
Points
Levels
Discovery and Exploration
Challenges
Virtual Goods and Spaces
Leaderboards
Game Dynamics
Achievement
Altruism
Competition
Rewards
Self-Expression
Status
A more compelling and participatory user experience ultimately motivating users to make specific actions
What Are the Results?
“
”