Week 5 assignment

Resource: Executive Summary Grading Guide

Draft your 350- to 525-word Executive Summary.

Include the following sections in your summary:

· Who are we?

· Summarize the products or services your company will offer.

· What do we sell?

· Determine who you will compete against to sell to your customers

· Who do we sell to?

· Describe your ideal customer.

· Evaluate how many potential customers exist for your business.

· Distinguish the recognizable types or segments of your customers.

· Financial Summary

· Hypothesize your projected revenue and expenses

· Explain the logic that was used to come up with your revenue forecast

· If you are starting this business, predict when you will show a profit.

Format your assignment consistent with APA guidelines.

Submit your assignment.

Note: This assignment is a continuation of your previous assignments.

Resources

· Center for Writing Excellence