Personal brand

STRENGTHS ASSIGNMENT POINTS: 20 DUE: D2L upload on 1/23 by 11:59PM Late assignments subject to penalty. See syllabus for details. Top 5 Strengths – What, Why, and How 1. Select your top 5 strengths. 2. Rank order your strengths from 1 to 5. 3. For each of your 5 of strengths, list the strength (e.g., hardworking), then provide a

summary of the following information in bullet point format. • WHAT

o What does this word mean to you? o In your own words, explain the connotative meaning of this word you are

using to describe yourself. • WHY

o Why is this quality important to you? o Why is it a problem when someone is not like this?

• HOW o How have you demonstrated this quality in your personal and/or

professional life? o Give a specific, unique, and detailed example.

Evaluation Criteria

Formatting • Use 12-point, regular font • Your what, why, and how responses must be in bullet point format. Content • Length of your response is not important. • The quality of your response is very important. Writing • Write clearly, concisely, and in an organized manner. • Be specific • All future personal brand assignments will use the information summarized here. You

are advised to take your time and truly get to know yourself during this activity.

BUSINESS COMMUNICATION – MGT 250