Simulation Report

4/6/22, 11:51 AM StratSimManagement @ Interpretive Simulations

https://app5.interpretive.com/ss7s22/index.php 1/3

Decisions / Decision Summary

Interior Styling Safety Quality Total Maximum 10 12 10 12 Firm Maximum 5 5 5 6 Cost to Increase by 1 (mill.) $189 $229 $263 $301 $982 Est. cost savings of increase (mill.) $12 $4 $25 $7 $47

Increase Attribute: No No No No Curr. Expenditure (mill.) $0 $0 $0 $0 $0

Technology

Dev. Center Project Class Size HP Interior Styling Safety Quality

Base Cost*

Current Expense

(mill.) Maximum: 5 5 5 6

1 no project

2 no project

Construct a new center for $643 Million

  Total Expense: $0

* Base cost only; use the Pro-Forma for a projection of the unit cost when you launch the upgrade.

Product Development / Projects

No concepts were created in this year

Product Development / Concepts

Corporate Advertising Millions    North $25    South $25    East $25    West $25 Social Media $6 Direct Marketing $2 Total $108

Ad Themes

Segment Targets

Marketing / Corporate

   Interior    Styling

✓ Safety    Quality

   Performance

✓ Value Seekers (1) ✓ Families (2)

   Singles (3)    High Income (4)

   Enterprisers (5)

Showroom

StratSimManagement Past Start 1 Year 2 4

Stock Price: $50.60Introduction Company Market Competition Tools Decisions

Firm A

4/6/22, 11:51 AM StratSimManagement @ Interpretive Simulations

https://app5.interpretive.com/ss7s22/index.php 2/3

Vehicle Class MSRP Dealer

Discount Advertising

(millions) Advertising

Theme Promotion

(millions)

Sales Forecast

(000's)

Remove From

Market Alec E $15,351 9.0% $40 Styling $20 612 No Alfa F $24,084 11.0% $80 Interior $40 344 No Awesome U $21,149 14.0% $60 Quality $30 315 No Totals       $180   $90 1,272

Marketing / Products

Total North South East West Full Coverage 800 200 250 150 200 Established 515 150 120 125 120 Sched. Change 0 0 0 0 0 Coverage 64.4% 75.0% 48.0% 83.3% 60.0%

Dealer Inc./Dec. (0% limit: ±0) 0 0 0 0 0 Coverage with Current Decisions 64.4% 75.0% 48.0% 83.3% 60.0%

Training and Support (mill.) $30 $9 $7 $7 $7   Per Dealer $58,252

Note: The estimated cost of opening or closing a dealership is $2 million. Average overhead per dealer is estimated at $300 thousand.

Distribution

 

Prev. Sales

(000's)

Current Inventory

(000's)

Scheduled Production

(000's) Flex

Retooling Costs Mill. $

Alec 612 0 611 Yes $95 Alfa 344 63 400 Yes $0 Awesome 315 66 335 Yes $0 Total 1,272 129 1,346   $95   Capacity (000's) 1,200 Scheduled Production 1,346 Over Capacity Charge (mill.) $335   Est. Plant Cost for Add'l 100k Mill. $ $724 Capacity Change (000's) 0

Manufacturing

Est. Plant Cost Mill. $ n/a Est. Plant Sale Price Mill. $ n/a   Book Value Mill. $ n/a   Loss on Sale of Plant Mill. $ n/a

Current Cash Balance $9,138M Purchase 1 Year CD @ 3.0% $0M

Finance / Cash

Current Stock Price $50.60 Current Shares Outstanding 365M Current Market Value $18,469M Issue Stock (Negative value is repurchasing.) $0M Dividends Paid $100M

Finance / Stock

Short-Term Debt

Finance / Debt

Showroom

StratSimManagement Past Start 1 Year 2 4

Stock Price: $50.60Introduction Company Market Competition Tools Decisions

Firm A

4/6/22, 11:51 AM StratSimManagement @ Interpretive Simulations

https://app5.interpretive.com/ss7s22/index.php 3/3

  Loan Balance @ 7.5% $10,539M   Loan Repayment $0M   Long-Term Debt   Current Bond Rating B   Issue Bonds @ 5.5% $0M   Total Debt $10,539M

There is no special decision this period.

Special Decisions

Showroom

StratSimManagement Past Start 1 Year 2 4

Stock Price: $50.60Introduction Company Market Competition Tools Decisions

Firm A