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During the developmental stage of the company and the product, the market must be examined the market with an environmental scan and swot analysis to ensure the company will be profitable and successful. The environmental scan and swot analysis does a comprehensive assessment of each factor. This tool gives the company better knowledge on how to conduct their business in the market.

Virtual child care bodyguard security has five external factors to deliberate before and during the company enters the market, legal and regulatory, economics, innovation, and Technological. The external factors are events that affect the company from the outside, both positive and negative, hence the title “external” The external factors are discovered during the environmental scan.

• Legal & Regulatory

· Strength- The primary concern is privacy for the employees, children, and parents. If a waiver is signed, making them aware that they will relinquish a certain level of privacy when entering the building. If no waiver is signed, the company will be violating the intrusion of solitude of Privacy act of 1974. “Boring v. Google, Inc., No. 09-2350, 2010 U.S. App. LEXIS 1891 (3rd Cir., Jan. 25, 2010). The Borings sued Google for an invasion of privacy and trespass after Google's Street View car drove down their private road and captured the Boring's house and pool on its camera, which was then displayed in Google's Street View feature. Id. at *3. In dismissing the Borings' intrusion upon seclusion and publicity given to private life claims, the court found that no reasonable person would find a car driving down a driveway and taking a picture "highly offensive," pointing out that salespersons or delivery persons would make the same trip, and the picture did not actually display the Borings. Id. at *10-11. However, the Third Circuit reversed the District Court on the trespass claim and allowed it to stand, holding that because physical trespass is a strict liability tort and the complaint did allege that Google's car entered onto the Borings' private land, the Borings could be entitled to nominal damages. Id. at *13-14.” (Efforg, 2017)

The results of case found Google guilty, it results was minimum fees. It could be viewed as a strength cause of the precedent case, illustrating it not from a serious violation of privacy.

• Economics

· Opportunity- A lowered unemployment rate can a have a positive effect on the company, increasing levels of new jobs affect the company financially. The more people are working, the more need for child care.

• Innovation

· Weakness- Innovation is the tool the company used to build their foundation upon. Though, this company was the first to design Virtual Child Care Bodyguard security, they will not be the last. All it takes, is an innovator determines the weakness in the product to create a product improving the faults.

• Technological

· Threat- The evolution of technology, it can become quickly outdated. Sometimes the technology may be ahead of the market. The newer technology can offer modern features that are more cost-efficient, effective, convenient. Instead of offering device and the streaming service, they can offer actual virtual daycare.

The type of industry allows them to feel change later than everyone. Due to red tape. change does not occur overnight. Whether it's legal, economic, technological, innovation. Every company in the technology industry are always reconnoitering for the latest technological advancement. Let’s take Atari, for instance, it was the first form video entertainment because they did not have a competitive advantage in their industry, Therefore, the competitors emerged making Atari obsolete. On the other hand, look at Nintendo, it the primary competitor that made Atari withdraw from the market, it is still in the market, using the latest technology to adapt to change. The amendment of laws requires a great deal of dedication and resources. When the privacy laws were written, the kind of technology now was not available back then. So, the laws did no induct the technology into the act. To alter the act, every case must be trialed in the court system if it was unprecedented.

The supply chain of the company manages the streaming services of the virtual reality system to a remote site. Once the software initiates, it must upload a live feed from the device to the site. The supply chain managers must monitor four points of transfer, device to Wi-Fi network, Wi-Fi network to the company server, server to a remote site. Since the company offers a product and service, they must monitor both goods in transportation. The streaming services do not offer much difficulty to manage. The shipping logistics are devised of multiple components, once its leaves the manufacturer's facility, it shipped to the wholesaler than the retail stores, the retail store is the final customers. There so many different challenges can occur when transporting the product. The weather is the most uncontrollable factor in this equation, but another variable affects the customer receiving their product, equipment failure, labor issues. The company uses these core competencies to certify the stakeholder and customers will be gratified with the level customer service the company offers.

• Creating and communicating a vision

• Promoting and bringing about change

• Building partnerships

• Capturing and acting on insightful information

• Seizing and creating opportunity at the right place and time

• Consistently modeling honorable behavior and best practices

• Serving the best interests of the organization without being self-serving.

(Cipsorg, 2017)

These seven philosophies are sanctioned by the APICS Supply Chain Council to be a most successful concept among supply chain. Each ideology represents why and how the customer is getting remarkable service. The customer is not viewed as a monetary transaction, but as a partner. Both companies will work together to ensure they are aligned with the same goals.

The internal forces are the primary gears that keep the business in motion. These forces regulate and observe how the company is reacting as if they are following the process, procedures, and checklist. The culture of children's safety enables the company to prosper in their sector. The service the company offers is unlike non-other, therefore the company is only applying market development strategy. Later, once the product has established their base, they could transcend into another strategy to conform to social needs. The advantage of the market development strategy is the first mover benefits, hence the first one in the market. Virtual child security bodyguard can control the supply of the product. The environmental scan exhausted all the negative outcomes of the being a first mover. The entire Privacy Act of 1974 has been integrated into the software program, this integration will prohibit the software from violating the federal laws. Staying up to date on federal law and amendments is a significant task that must be incorporated into the company internal audit. Technology has its flaws, sometimes those same flaws can be the catalyst that changes everyone's life involved, therefore internal audit must be performed. These audits will discover glitches, outdated software, firewall security threats, and viruses that need to be repaired. These internal trends are all pivotal points the company needs for their strategic plan to be successful. The workplace culture is like gears inside of the clock. Employing people who share the same beliefs as the company will position the company to be more cohesive as a unit. Every gear is needed to aid the next gear to complete a resolution. Treating the workers as a person, not as a number, data have shown when the worker is valued in the workplace, it will encourage them to work harder for the organization. The patent for the virtual child care security bodyguard is a very highly valued asset. The property alone increases the company financial resources so it can improve their performance if needed.

The swot analysis revealed in the environmental scan that the economy, legal & regulatory law, technological has a significant ability to affect the business, subsequently, they are viewed with high regards. The legal & regulatory factor can make or break the company, at the current moment, the laws that are in place coincide with the company legal limitation. If federal laws were to be amended, it would considerably affect the company operations immediately. If the company does not cease and desist abruptly, they would be exposed to major legal ramification for violating tort laws. Thus, the company to have recognized this matter with the utmost respect and attention. The fluctuation of the economy controls the demand of the product. If the economy is the surplus, meaning more jobs have been created and more money is spent into the economy. Jobs creation means working parents who need childcare, therefore they can attend work. If jobs are being shipped overseas, parents are out of work, they will have no need for child care. Technology made it possible for the Virtual Childcare bodyguard to exist and fill the market gap, contrast to that, another business can use to make an improvement in the business model to become a competitor. Furthermore, Virtual child care bodyguard will lose their competitive advantage in the market. In short, Technology can be classified as a threat in swot analysis

Reference

Justicegov. (2017). Justicegov. Retrieved 8 October 2017, from

https://www.justice.gov/opcl/overview-privacy-act-1974-2015-edition

Efforg. (2017). Efforg. Retrieved 8 October, 2017, from https://ilt.eff.org/index.php/Privacy:_Key_Cases

Cipsorg. (2017). Cipsorg. Retrieved 8 October, 2017, from https://www.cips.org/supply-

management/news/2015/august/seven-core-competencies-of-successful-supply-chain-

leaders-highlighted/