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Strategic Management – Task Description - Assignment 01 (Written Assignment Structure)

1. Company and the SBU Background Statement. (Task - 01)

1.1 Company and the SBU overview should brief about your company’s history so far; especially industry and the company, the business and the opportunity your business is/will be capitalizing on, your progress to date, products or services and how is your business organized and what is unique about your business, products and services and what makes them qualified to succeed. (Please select the most appropriate 2 or 3 from the above criteria for your discussion)

1.2 Analysis of the company’s macro environment and industry attractiveness.

- PESTLE

- Porter’s 5 Forces

Construct an argument, fully grounded in a detailed analysis of the company's macro environment (PESTLE) and industry attractiveness (Porter’s 5 Forces).

(500 words approximately)

2. Evaluation of the Strategic Position of the Company. (Task - 02)

Evaluate the strategic position of the organisation with respect to the environment.

- SWOT

Critical discussion of the company’s competitive advantage among its direct

Competitors and strategic capability analysis.

(500 words approximately)

3. Identify the Strategic Direction of the Company. (Task - 03)

Critically discuss how the chosen company or the SBU can identify the best external growth strategy as a future strategic direction.

-ANSOF Matrix

(500 words approximately)

4. Objectives for the company to be met within next five years’ time. (Task - 04)

Set 3-4 quantitative and qualitative objectives and those objectives must be SMART.

(100 words approximately)

Strategic Management - Assignment 01 (Written Assignment Layout: Length 1600 Words)

1. Assignment Cove page

2. Executive Summary

3. Table of Contents

4. List of Tables, list of Figures and list of Abbreviations

5. Task 01

6. Task 02

7. Task 03

8. Task 04

9. References

10. Bibliography

11. Appendices

Strategic Management – Task Description - Assignment 02 (Presentation Paper Structure)

Presentation on “Strategic Choice” for the selected Company or SBU.

1. Evaluation criteria of the strategic option to achieve the objectives suggested in the assignment - 01 using Suitability, Acceptability and Feasibility criteria. (Task - 01)

-SAF Model

2. Explanation of potential strategic fit of the chosen option with the existing business activities to gain synergy effect. (Task - 02)

- Porter’s Value Chain Analysis

3. Identifying and the expectations of the key stakeholders in implementing the chosen strategic option. (Task - 03)

- Mendelow’s Power Interest Grid

4. Analyse and evaluate the Resources required to implement the chosen strategic option successfully. (Task - 04)

-Financial

-Physical

-Technology

5. Potential ways to make the project greener and socially acceptable. (Task - 05)

-Consider about the impact of the project on environment and society and you should find the ways to increase positive impacts or reduce negative impacts.

Strategic Management - Assignment 02 (Presentation Paper Layout: Length 2400 words (12 slides)

Slide 1 - Assignment Cove page

Slide 2 - Executive Summary

Slide 3 - Table of Contents

Slide4 -

Slide 5 - Task - 01

Slide 6 -

Slide 7 - Task - 02

Slide 8 - Task - 03

Slide 9 - Task - 04

Slide 10 - Task - 05

Slide 11 - Conclusion and Recommendations

Slide 12 - References and Bibliography

SUBMIT YOUR ASSIGNMENTS (BOTH WRITTEN ASSIGNMENT AND THE PRESENTATION) ONLINE VIA TURNITIN ON 29th August 2019 BEFORE 11.59PM LOCAL TIME!