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Stephanie Dilissio posted Aug 10, 2022 7:49 PM

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Hello All,

Two of today's social media marketing trends that organizations need to be aware of are the use of Instagram and using Instagram to support causes. Users rely on Instagram for their current events that are relevant to them. Most users learn about new products through the grapevine of Instagram Chang, J. (2022). This includes who is using what product, how they use them and what their reviews are. Don't forget the hashtag # when supporting your cause Chang, J. (2022). Remember the  ALS challenge  of dumping a bucket of ice over one's head? This was a key way for people and organizations to support the cause through Instagram. Organizations using Instagram can support their cause by posting  #(insertyourcause) to show their support and encourage followers to do the same and bring awareness. In today's social media outlets these are only two trends from an endless amount that organizations can choose from.

References

Chang, J. (2022, January 14). 15 current Instagram trends & forecasts for 2022/2023 according to experts. Financesonline.com.  https://financesonline.com/instagram-trends/