2 pages proposal due in 20 hours

Panda Party

Sponsorship Proposal

Chinese International Volunteer Organization (CIVO)

Who We Are

The Chinese International Volunteer Organization (CIVO) is a non-profit organization founded on October 5, 2016 by a passionate group of Chinese international students attending the Western University.

CIVO’s founding purpose was to assist international students in making the transition into Canadian culture. We hope to deliver superior volunteering experiences to both our members and community partners. By providing a professional platform for international students to engage in volunteering activities, we not only encourage these students to learn more about the local culture, but we also empower them to make a positive impact on society. Moreover, we seek to educate students on local Canadian cultural and social practices to bridge the gap between international and Canadian students. We aim to foster an environment in which youth are motivated to break down cultural barriers and tackle social issues.

Since its inception, CIVO has dedicated its efforts to bettering the lives of individuals in need. Its members believe in using pro-active and hands-on measures to engage community members and student leaders to effect change across the globe.

CIVO believes that youth should be encouraged to discuss social issues in their community and assume social responsibility in their daily lives. Above all, as an organization created by students, CIVO has unwavering support for and belief in youth who choose to pursue their dreams and passions.

Event Summary

Event Name: Panda Party Date: January 20th, 2018 Location: London Music Hall, 185 Queens Ave, London, ON N6A 1G7 Projected Number of Attendees: 600 Event Description

Canada is a multi-cultural country with individuals of many different racial backgrounds. Regardless of an individual’s country of birth or the languages they speak, their appreciation for music remains the same. CIVO hopes to connect different cultures and give individuals the opportunity to communicate with one another using music as their medium. Last year, CIVO held its first-ever CIVO Music Festival, attracting over 400 people in attendance. This year, CIVO wants to aim even higher and organize the event on a bigger scale. Panda Party will feature live DJ performances and a spacious dance floor for individuals to enjoy a rave-like experience. We chose the panda as our mascot for this event because it is not just an animal but also a symbol of Chinese culture. It will enable other cultures to gain a better understanding of the lively and spirited nature of the Chinese community.

This year, Panda Party features a more diverse line-up of performers, consisting of professional DJs and artists from various ethnic backgrounds. We hope to create a fun and relaxing environment for attendees to mingle, meet new people, and share their passion for music with one another. This event is open to individuals 18+ as alcoholic beverages will be made available for purchase. CIVO’s executive members are dedicated to creating a memorable and meaningful event for everyone.

Promotion Methods What We Can Offer - Company logo in event promotion video - Company logo will be presented on posters both physically and digitally - Advertise company to CIVO’s executive and general members - Promotion through “Panda Man”’s social media accounts - Have physical poster displays at the event site (London Music Hall) - Exclusive sponsorship within the company’s associated industry

This event aims to attract around 600 attendees, mainly consisting of university students. The promotion methods described above will be implemented in various ways, including but not limited to the placement of physical posters at high traffic locations on the Western University campus.

Promotional videos will be released through various social media platforms such as Facebook, Instagram, and WeChat. In addition, CIVO created a character named “Panda Man” to promote the event through his own social media accounts. Furthermore, “Panda Man” will be walking around campus to generate publicity for the event among our target audience.

Lastly, to ensure the quality of our event, we will be holding weekly meetings and budget reviews to track tasks and costs and to keep our sponsors up-to-date on the progress of Panda Party.

Event Budgeting Total Cost The total cost of Panda Party amounts to $11,520 CAD and sponsorship funds will mainly be used to fund the working capital needs of this event. The current ticket price is determined to be $25 CAD per person. CIVO is a non-profit organization built upon the belief of supporting the local community, and a portion of our proceeds from the event will be donated to charity.

Cost Breakdown

Terms Cost

Event Site

Panda Party will be held in London Music Hall (185 Queens Ave, London,

ON N6A 1G7).

$4,500.00

Security and Maintenance

The security and maintenance will be taken care of by professional

personnel.

$120.00

Insurance

A mandatory insurance is purchased as required.

$300.00

Performer Management

The majority of the cost will go towards the DJ and performers as they

play a major role in this event. Their fame and popularity will be able to

attract most of the events' attendees and help sponsors gain exposure

by displaying sponsor logos on promotional materials.

$5,000.00

Posters and Video Promotion

The methods of promotion for this event as well as the sponsors are

described in the previous section. These costs are mainly allocated to

professional video editing, poster design, and printing.

$1,000.00

Miscellaneous

Includes costs such as event lighting and t-shirt printing etc.

$600.00

Total $11,520.00