Crisis Speech

· Data breaches (Target, Macy’s, Adidas, Sears, Kmart, etc.)

· Salmonella outbreak (various examples in recent news)

· Samsung exploding phones

· Exxon Valdez oil spill

· Killing of Harambe at Cincinnati Zoo

· BP Deepwater Horizon oil spill

· Head of Papa John’s fired for racial slurs

· Obamacare

· Johnson & Johnson Tylenol laced with cyanide

· Facebook

· Sony North Korea hack