SrBus

Social Enterprise Pitch Overview

The goal of the social enterprise pitch is to increase student’s awareness of the process of becoming a business entrepreneur. Learning how to communicate to potential investors how the social venture addresses a humanitarian issue by providing an innovative service is critical in cooperatively solving pressing social problems.

Winning pitches is vital to the success of any start-up business seeking capital. Yet all too often the process is rushed, the presenters lack impact and the outcome is unsatisfactory. It’s often not the best company or proposal that wins – it’s the ones that are most effectively presented. The difference between winning and losing a pitch can be marginal so it’s essential – with large amounts of money at stake and many days of work involved – that your pitch is presented with maximum impact. The basic elements of a successful social enterprise business pitch are:

• Know how to create a powerful audience experience in pitches and presentations

• Be able to adjust their message and style to suit their audience and the context

• Have received feedback on several occasions • Be able to structure their pitch to communicate a compelling investment story • Have received challenging yet supportive feedback on the business model

Activity Begin by watching the videos below to become familiar with Social Enterprise "Pitches" taking place at various yearly competition venues. This will give you an idea of the brevity but also the specificity of the "pitch". While in this course I am only asking you to write your pitch. Keep in mind if you are an entrepreneur, social or otherwise, a pitch is fundamental in soliciting investment capital. 11 Inspiring Examples of Social Entrepreneurs Pitching their Social Ventures 2016 Great Social Enterprise Pitch (be sure to scroll down for 7 additional Pitch videos). Social Entrepreneur Sessions at SOCAP

Assignment Instructions and save the details to include in your final PowerPoint presentation. Keep in mind a pitch is a brief 2-minute presentation that covers very specific points of your social enterprise.