Soc1301Chpater2PPT2020-2021.pptx

Chapter 2 Sociological Research

Learning Objectives

Approaches to Sociological Research

Research Methods

Ethical Concerns

Chapter 2

Sociological Research

The Scientific Method Ask a Question Research Existing Sources Formulate a Hypothesis Design and Conduct a Study Draw Conclusions Report Results

The Diagram to the right is from another

Textbook. Even though they are worded

Differently the bottom line is that they

Are both correct.

Major Research Designs

Research design: detailed plan or method for obtaining data

scientifically

Surveys

Field Research (Ethnography, participant observation)

Experiments

Existing sources

4

Survey

Let’s Talk

Field Research

Ethnography: study of an entire social setting through extended systematic fieldwork

Observation: the basic technique of ethnography; direct participation in closely watching a group or organization

Ethnographic research also includes collecting historical information and conducting in-person interviews

Participant observation: method in which the sociologist joins a group for a period to get an accurate sense of how it operates

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Participant Observation

Experiments

Experiment: artificially created situation that allows a researcher to manipulate variables

Milgram Experiment Henrietta Lacks( HeLa cells)

Prison Inmates in Pa. Tuskegee Syphilis Study

Stanford Prison Experiment

https://www.youtube.com/watch?v=y38pgPY6Zq0

https://www.youtube.com/watch?v=oAX9b7agT9o

Experimental group: exposed to an independent variable

Control group: not exposed to the independent variable

Hawthorne effect: unintended influence of the observers of experiments on the subjects

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Ethics of Research

Code of ethics: the standards of acceptable behavior developed by and for members of a profession

ASA’s Code of Ethics (1997)

Maintain objectivity and integrity in research

Respect the subject’s right to privacy and dignity

Protect subjects from personal harm

Preserve confidentiality

Seek informed consent when data are collected from research participants or when behavior occurs in a private context

Acknowledge research collaboration and assistance

Disclose all sources of financial support (1999)

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