SMART CAPSTONE Final Report

SMART CAP 6

Mentor:

Team Lead:

Report by:

Week #: 4

Date: 11/21/2021

Company Name: Digitalics Innova

Weekly Report for Digitalics Innova, Week # 4

[Week # 4] Meetings: Monday & Tuesday

· SMART Team and Company Meetings:

· SMART Team Meeting with Client:

· Meeting Date: 11/16

· Everyone continually shared the research results of each of our assigned parts to our client in the meeting with Client this week.

· In the week 4, I made the research of the key factors for Health & Beauty industry, and generated sample survey questions based on the researched key factors. This week, I also chose one out of ten online survey tool which I researched last week based on the Client’s and Project’s needs.

· SMART Team Meeting with the Mentor:

· Meeting date: 11/15 & 11/16

· We had a regular meeting on Monday to went through each member’s research this week.

· For week 4, I mainly researched about the key factors that influence customer’s buying behavior for Health & Beauty industry, and I designed the survey questions based on the research results as the sample. This week, I also made the final selection on the online survey tool that I suggest for our client. Out of ten top online survey tool, I suggest to use SoGoSurvey because it is the most cost effective tool that could meet all of our Client’s and Application’s needs.

· SMART Team Meeting with Team members:

· Meeting date: 11/15 & 11/16

· Shared each of our research results and listened to the advice from team member and mentor.

· In the meeting on 11/16, we discussed about our direction towards the end of the project, and new job assignment for the next coming week with our mentor.

· From the meeting with my team member and tutor on week 4, we finally made the final choice on the industries that we are going to make research, and I finally got a clear picture of what I should do for the rest of the project, and the next steps. From now on, I will focus on doing the key driver analysis on the selected industries and find out the key factors.

Accomplishments/ Highlights: My accomplishment for week 4 was I finally got a clear picture of what I should do for the rest of the projects. I was also able to choose one out of ten online survey tool which could be the best fit for our client and project by comparing their price, feature, and capacity.

Next week plan: Finalize the Key Driver Analysis for all the selected industries and find out the key factors which could influence customer’s buying decision.

Risk: Time concerning on finishing Key Driver Analysis for all of 5 industries.

Challenges: As it is my first time learning Key Driver Analysis during this project, it will be challenge for me to self-learn the Key Driver Analysis and apply this technique into our project.

Limitation: Time concerning