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SmallIndividProject-QsBASF.doc

Small Individual Project: Template

Case: We Create Chemistry: How Collaboration and Teams Changed BASF

Purpose of the project

To describe the planning and implementation of the large-scale organization change in the North American division of the German multinational company BASF, a world leader in the chemical industry.

Please, read the text of the case and the exhibits in the appendix to answer the questions.

Required format: bullet-pointed sentences and phrases

Seek for providing concise answers and explanations!

Questions

1. What is the purpose of the change in BASF North America?

2. Use the McKinsey 7S model of organization design to depict those components of the BASF (NA) design that have been changed. Please, find an excerpt of the original text of the 7S framework on iLearn to do the case analysis study. Provide one example for each element you have found described in the case.

Elements of organization design

Example

3. Describe the contribution of the two main teams that were committed to implementing the change.

(a) The NALT team

Purpose:

Activities:

(b) The Implementation team

Purpose:

Activities:

4. Exemplify the unique practices for involving and engaging the BASF NA employees in the change.

5. What approach to organization change was applied in BASF NA – diagnostic or dialogic? Explain your opinion.