Prepare a financial plan for the same Fortune 500 Company you selected in weeks two and four. This financial plan will be included in your final business plan in your capstone course. Describe the organization, including the type of business.

Introduction

Performing a stakeholder analysis is a great way to deliver a high-quality product. It helps in understanding various stakeholders of the product and to what extent they can affect the project. A stakeholder analysis uncovers and removes multiple barriers in understanding the project progression. The information provided below will illustrate Toyota’s shareholder analysis.

Economic Conditions

Toyota is a leading player in the global automotive industry. Toyota has exploited opportunities and addresses threats in its macro-environment. Toyota is subject to the effects of political conditions. Toyota enjoys political stability in significant markets. Moreover, the presence of free trade agreements and governmental support for eco-friendly products. These are opportunities that the corporation wants. Toyota has the opportunity to improve its exports from Japan based on the weaknesses of the Japanese Yen. Toyota has the opportunities to grow its businesses in the U.S., the firm’s second-biggest market after Japan. Additionally, the rapid growth of developing economies presents the opportunity for the firm to improve revenues based on the needs. The main economic factors create opportunities for business growth (Ferguson, 2017).

Toyota has the opportunity to provide more products that satisfy customers’ increasing interest in hybrid and electric vehicles. However, the company must consider the widening wealth gap, which is a threat as it corresponds to a declining middle class. The middle class is the primary revenue source of Toyota. The external social factor of the widening wealth gap is a significant concern. Toyota has the opportunity to improve its e-commerce capabilities or to exploit third-party e-commerce service providers for the sale of some of its products, such as spare parts. Moreover, Toyota has the opportunity to enhance its mobile apps to increase customer engagement and loyalty. However, the company must address the threat of cybercrime (Ferguson, 2017).

Toyota has the opportunity to grow with reduced concerns for infringement of its intellectual property rights because governments are working toward improving intellectual property protection. Toyota has the opportunity to provide higher quality products that satisfy or exceed requirements based on environmental laws. Additionally, the company can exploit the possibility of offering safer and more satisfactory products to fulfill consumer laws. Toyota has opportunities to provide environmentally friendly products such as cars with higher fuel efficiency. The company has the opportunity to increase its sustainability performance through improvements in business process efficiency (Macrotrends, n.d).

Although markets have progressed steadily for the automobile industry in the developed countries and expanded in China due to the effects of a sales tax on smaller cars, markets in countries rich in resources have slowed down. Meanwhile, efforts toward improvement across businesses in automated driving technology, connected vehicles, environmental technologies used in fuel cell vehicles, and ride-sharing have become active. Reviewing the general economic environment for the year 2017, concerning the world economy, the U.S economy has seen ongoing recovery due to increasing personal consumption owing to improvements in employment and income conditions, and the European economy has continued its moderate recovery. Meanwhile, weaknesses have been seen in some emerging countries. The Japanese economy has been on an average recovery due to improvements in employment and income conditions (Toyota Global 2017).

References