MGMT402 paper&presentation

Introduction

- This section introduces your company/industry of choice – background, what are the changes, when did they take place? Thus, the introduction puts your paper within a context.

· Google to Waymo and history

· Why driverless vehicles

· Competition – briefly touch

· Change socially ready to trust in computers?

Body - This section details the application of relevant topics to your company/industry of your choice. You are encouraged to use examples to illustrate your points.

Strategies used for

1. Four Markets for Waymo- internal and external concerns

· Ride sharing/taxi hailing

· Trucking/logistics

· Municipalities ensuring "last mile" transportation.

· Personal use cars

2. Collaboration with service and technology

· Avis and rental cars

· Intel and computer technology

3. Competition

· Tesla what they do different

· Uber- stolen technology will get you sued

· The other companies

Conclusion

 

- Based on what you have in the body of your paper, what are your views on the change management process and outcomes in the company/industry? What recommendations would you make to address the issues you identified? Thus, in this section you are answering the question so what? How does the information help anyone?