DISCUSSION

SECTION B Answer the following questions (Write the answer at least half page for each question)

1. Newspaper revenue is generated from four adver�sing sources. Explain. (5 Marks) 2. What is clu�er and how can it be a disadvantage to television as an adver�sing medium? (5

Marks)

3. Explain the difference between consumer promotions and trade promotions. (5 Marks)

GOOD LUCK!