Marketing Plan

Instructions

Develop the Financials and Controls of the Market Plan. At a minimum, the Financials and Controls include the following sections (complete), correctly numbered, and labeled. 

Sample Outline of the Marketing Plan (Part III):

4. Financials (This is the section heading, which includes an introductory paragraph)

4.1 Break-Even Analysis

4.2 Sales Forecast

4.3 Expense Forecast

5. Controls (This is the section heading, which includes an introductory paragraph.)

5.1 Implementation

5.2 Contingency Planning

· Instructions:

· Prepare the plan's cover page and a Table of Contents,

· Prepare the Marketing Plan’s Executive Summary (maximum one page),

· Place the cover page and Table of Contents before the Executive Summary.

· Should be  10-15 pages in length.

· Assignment must include 2 academic journal articles. Reference all sources using APA format. For guidance using APA format.