final

SCS 100 Module Three Ac1vity Template

Replace the bracketed text below with your responses. Support your responses with specific details and examples from your adver<sements. You do not need to conduct outside research, but if you use sources, cite them using APA style.

Describe how groups and/or cultures are presented in all your adver<sements. • 1. Empowering Idents

o In this adver<sement I see a group of women embracing their differences. • 2. Created in Countryman

o In this adver<sement I see two characters seemingly male and female swimming. • 3. Reduced Methane Whoppers

o In this adver<sement I hear and see a group of young adults singing about methane emissions.

• 4. A Climate Change Promise from Apple o In this adver<sement I see an infant sleeping and I hear a narrator discussing the

importance of carbon-neutral technology.

Describe the representa<on of stereotypes in all your adver<sements. • 1. Empowering Idents

o In this adver<sement the group of women are stereotyped by the way they looked from taOoos, skin color, and even disabili<es.

• 2. Created in Countryman o In this adver<sement the stereotype of women being more gentle than men is

presented. In the ad you see the women caress the fish while the man watches. • 3. Reduced Methane Whoppers

o This adver<sement has stereotypes of farmers. By making them wear cowboy hats, boot, and flannel.

• 4. A Climate Change Promise from Apple o In this ad I don’t believe any stereotypes are present. The adver<sement discusses the

promise to only u<lize carbon-neutral technology by the infant Edan’s tenth birthday.

Discuss how your beliefs, assump<ons, and/or values may have influenced how you analyzed your adver<sements.

• As I’ve been analyzing these adver<sements, both my beliefs and values have influenced my analysis. I’ve personally always advocated for the underdog thus influencing my aUtude towards Empowering Idents and Created in Countryman adver<sements. As for Reduced Methane Whoppers and A Climate Change Promise from Apple ads. The decline of our planet should speak for itself and we as a society do more to contribute to its resilience. Although, these adver<sements have a specific purpose to sell products and gain profit they also send a message to our society.

1