Concept Map Assignment

Running Head: SCORECARD 1

SCORECARD 4

SCORECARD

Name: Suresh Babu chinnam

Institution: University of the Cumberland’s

Taking Microsoft Company to be my example and basing its information on balanced scorecard. These are the strategies that are to be put in place to improve the company’s target and are classified into balance, scorecard and dashboard.

Balance are the base factors that contain these strategies, these includes;

Financial factors - that deals with how to look for shareholders.

Customers - this involves how to value customers to meet the financial factor

Internal - this are measures to be put in in order to satisfy the customers so as to achieve financial factor (Bloomfield 2012).

People – these are skills and abilities that people have to be used internally to satisfy the customers so as to gain financial benefits (Wegmann 2017).

Scorecard

Goals	Measure	Target
Be able to solve 80% problems found in software.	How long will it take to be complete?	Solve 80% problems in the software.
To retain strong relationship with our customers.	Identifying the suitable program to put in the software.	To reduce complexity and also provide easy ways on how the customers will meet their desired solutions
To pull many customers to use this software.	Set up ways to market the software.	Get large number of users.
To introduce new skills that will make work easier for users.	Encourage new ideas and different abilities to be put to work.	Be able to compete with other software’s in the market.

Dashboard is the column that contains measures and target (Schneider & Vieira, R. (2010).

References

Bloomfield, C. (2012). Bringing the Balanced Scorecard to Life: The Microsoft Balanced Scorecard Framework. Microsoft Corporation White Paper.

Schneider, R., & Vieira, R. (2010). Insights from action research: implementing the balanced scorecard at a wind-farm company. International Journal of Productivity and Performance Management, 59(5), 493-507.

Wegmann, G. (2017). The balanced scorecard as a knowledge management tool: a French experience in a semi-public insurance company.