Small Business Management

COURSE CODE BCO314 COURSE NAME Small Business Management Mid-Term Task brief & rubrics

Task

• This is an individual task, requiring you to address all questions, individually and clearly numbered, in a clear manner, giving supporting, relevant

examples wherever possible.

• Answer all questions. The questions are equally weighted

• The task focuses on areas studied to date, requiring you to show knowledge and application in the parts stated.

• You should upload a single, correctly formatted document which may also include any relevant tables and diagrams

1. Explain key factors which distinguish a Small Business, including characteristics and competences needed to manage it.

2. Identify and evaluate the role of Small Business in the economy

3. Explain in depth the different reasons for and ways of growing a Small Business

4. Identify and describe the impact of internationalization on Small Business

Explain in depth the different reasons for and ways of growing a Small Business

Formalities:

• Wordcount: 1400-2000 (350-500 per question)

• Cover, Table of Contents, References and Appendix are excluded from the total wordcount.

• Font: Arial 12,5 pts.

• Harvard style in-text citations and bibliography

Submission: Week 4 – Via Moodle (Turnitin). Sunday, June 20th by 23.59 CEST

Weight: This task is a 40% of your total grade for this subject.

It assesses the following learning outcomes: Students will be able to

Distinguish the characteristics, competences and contributions of small businesses, as well as their challenges.

Explain key components of the strategic management of growth to small business contexts.

Critically assess and apply suitable marketing and financing strategies to small businesses.

Conduct a small business using the strategic elements.

Rubrics: It is understood that the rubrics apply to Small Business Management knowledge, application and evaluation at this level of study

Excellent 90-100%

Good 80-89%

Fair 70-79%

Marginal fail 60-69%

Fail <60%

Knowledge (30%)

Demonstrates

excellent

knowledge and

understanding of

small business

management

concepts covered.

Demonstrates

good knowledge

and

understanding of

small business

management

concepts covered.

Demonstrates a

satisfactory level of

knowledge and

understanding of

small business

management

concepts covered.

Demonstrates

limited knowledge

and understanding

of the key small

business

management

concepts covered.

Demonstrates

extremely poor

knowledge and

lack of

understanding of

the small business

management

concepts covered.

Application (30%)

All analytical tools

studied are

applied very well

and relevant

insight is drawn

from them.

Most analytical

studied tools are

applied well and

relevant insight is

drawn from

them.

Some analytical

tools studied are

applied although

there may be some

minor

misunderstandings.

Some relevant

insight is be drawn.

Some

misunderstandings

are in evidence

Limited insight is

drawn from

analysis.

There is almost

no attempt to

apply tools.

Evaluation (30%)

There is excellent

evidence of

evaluation and

justification

There is some

good evidence of

evaluation of

concepts and

justification

There is some

evidence of

evaluation of

concepts and

justification

There is little

evidence of

evaluation of

concepts and

justification

There is virtually

no evidence of

evaluation of

concepts and

justification

Communication (10%)

The task is

communicated

extremely

coherently, and

referencing is

accurate

throughout

The task is

communicated

quite clearly, and

referencing is

fairly accurate but

there are some

issues in terms of

spelling and

structure

The task is

communicated the

ideas in a mostly

coherent way but

there are some

errors and some

errors in

referencing which

are not accurate

The task is

understandable

but is

communicated

poorly and

referencing is

inaccurate

The task is

communicated

extremely poor in

terms of

referencing

(inaccurate or

absent) and tends

to be incoherent

or insufficient

(length) in terms

of conveying

ideas