Week7 assign 801
Discussant Note – Oberoi Hotel
Main Problems:
• Location of hotel causes light sleeping guests to be unsatisfied with their stay due
to a distant train whistle at odd hours of the night
• Current Oberoi standards of customer service were executed, but still did not
satisfy the guest completely
Solutions to main problems
Oberoi wants to be the standard for excellence within the hotel industry. This mindset of being
the best is prevalent throughout the culture created at Oberoi hotels, but there can always be
room for improvement. In this instance, a train whistle approximately one mile away from an
Oberoi hotel caused a light-sleeping guest the inability to rest and prompted the guest to
terminate his stay early. While the staff and management went to great lengths to accommodate
the guest, the result was unchanged and the customer was ultimately unsatisfied with the stay.
Knowing that A.) The hotel location cannot be moved without significant cost, B.) The train
cannot be avoided or rerouted in any way, and C.) Similar guests who are light sleepers, or want
to ensure they get a peaceful night of rest, may wish to stay at this Oberoi hotel location in the
future, Oberoi should immediately invest in better soundproofing the rooms at this location. The
lower cost option here would be to soundproof a handful of rooms currently available and create
a service check for guests upon arrival; guests can note if they are a known light sleeper and
book those soundproofed rooms straightaway, or the staff can offer these rooms to guests if the
guest finds they cannot remain asleep due to the train. Alternatively, and for greater cost, would
be to soundproof the entirety of the rooms at this Oberoi hotel location. This solution would
prevent future guests from having this sleeping complaint and ensure a more comfortable stay at
this location. This solution would also negate any changes needed to be made to the customer
service from the staff at this hotel, since this prevention will be in place from the start. Guests
will not have to worry about a distant train whistle and Oberoi can worry about the possibility of
this issue arising never again.
Recommended Solution:
Oberoi is a very successful, international hotel chain, meaning their high-end hotels and top-
notch service for guests drive in affluent guests from all over the world. Costs for renovating one
hotel would not be a problem for a company so focused on giving the highest customer
satisfaction possible. I recommend Oberoi soundproof all of the rooms at this location,
preventing further complaints of the distant train whistle from light-sleeping customers. This
prevention will not require any changes to Oberoi’s customer service and will prevent similar
complaints/termination of stay at this location going forward. The best possible stay that a guest
can have at an Oberoi hotel means going to greater expectations and quality, including solving
problems before they arise.
Outcome Expectation:
I expect guests will not complain about the train whistle ever again, if Oberoi follows the
suggested solution. All types of sleeping guests will be able to rest comfortably. This mitigation
of a problem will allow the staff to focus on the guest(s) better and maintain the high standard of
customer service. Oberoi will see an increase in customer satisfaction and fulfillment of stay if
all guests can rest without distraction. If used as a marketing point as well, this hotel location
may even see an increase in bookings going forward. After Oberoi takes these strides, they will
be viewed as a company determined to give the guest the best possible stay, going above and
beyond expectations, and as a company committed to guest satisfaction.
Discussant Note – Amazon in 2019
Main Problems:
• Amazon continues to face scrutiny over employee pay, management, and working
conditions. While minimum wage was raised for some employees in late 2018,
many employees are overworked and underpaid, despite years of record profits
for Amazon.
• Government officials are actively targeting Amazon for not paying enough taxes,
if any at all are being collected. Calls for heavier taxation on the company are
growing.
Solutions to Main Problems:
Amazon has seen substantial growth in its revenues over the past five years, despite criticisms
and set-backs. Now that the spotlight of public opinion is upon them, Amazon can do a few
things. First, securing a livable wage for all of its employees would immediately remediate
public outcry of inhumane labor practices. Payment can differ based on location of employment,
since Amazon plants/warehouses are located in many different places. Offering payment like this
will also drive more available employees willing to work for Amazon, thus improving the
company’s public opinion and workforce in one. Secondly, Amazon could pay its taxes just like
every other company does in America. Since more and more government officials are calling for
a great amount of taxation on the giant, Amazon could avoid being in the spotlight by simply
paying its fair share in this regard, especially since it continues to be a successful company year-
by-year. Finally, in the conversation of taxation, Amazon could setup/fund a charitable
foundation to benefit the community while also being tax exempt, or giving to charities would be
fine as well. All of this would greatly improve public opinion and less government conversation
towards Amazon’s financials.
Recommended Solutions:
I recommend Amazon do two things: pay it working the living wage needed to survive within
normal working hours, and pay the necessary federal income taxes. For employee payment, this
may be a different amount depending on the location of the workplace, but ensuring the
employees are taken care of in a fast-paced environment will reduce public outcry and improve
employee loyalty and moral. For taxation, the biggest complaint is ‘Amazon not paying their fair
share’ by government officials. Paying what is due will negate all of this conversation, decrease
the chance of government regulation of Amazon specifically, and avoid any kind of tax
exemption cost/loophole by creating a charity fund or donation fund. These two things would
allow for Amazon to continue being the successful tech giant outside of heavy public scrutiny.
Solution Expectations:
I expect Amazon to be the continuous tech giant through the years, paying its numerous
employees enough and paying taxes just like any other business in America would. Public outcry
would be stifled, government officials would turn their attention away from this business, and
Amazon can move forward. The cost to do these things may appear high from where Amazon
currently is, but taking these measures will ensure company longevity and Amazon will be held
in higher regard from the public.