business survey with suggested implementation

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sample_survey.docx

ANALYTICS SURVEY

ANALYTICS COMPONENTS

Totally disagree

1

2

3

4

Totally agree

5

CULTURE

Integration of information management and business analytics into strategy

Promotion of analytics best practices

Collaborative use of data across company lines

Planned investments in analytics technology, new talent and training

Pressure from senior management to become more data-driven and analytical

Data is treated as a core asset

Analytics is a top-down mandate

Analytical insights guide future strategy

Data analysis outweighs management experience when addressing key business issues

Organizational openness to new ideas and approaches that challenge current practices

Analytics changes the way business is conducted

Analytics causes a power shift in the organization

DATA MANAGEMENT

Managers have all the data they need to make key business decisions

Customer-facing employees have access to insights to help drive sales and productivity

Access to useful data has improved during the past year

The organization is effective at capturing data, cleaning data, aggregating/integrating data and visualizing data

Data is shared across functional silos and/or business units.

The organization uses a great deal of the data it generates or collects.

Functional areas are planning to make investments in analytics technology in the next 12months, and/or have already made investments in the past 12 months.

Analytics is being applied to key business issues by the organization as a whole.

SKILLS

The organization as a whole is effective at analyzing information and disseminating data insights

The organization has the appropriate analytical talent to make good use of analytics

Executives are effective at balancing analytics and intuition

Individual managers feel adequately prepared to use the organization’s data to address business issues

Functional areas have made investments in the past 12 months and are planning to make Investments in the next 12 months in analytics-related human resources (hiring analytics talent such as data scientists or analysts) and training (expanding analytical skill sets of current employees)

Washington Bancard Analytics Survey

Weaknesses and strengths found in your company given by the analytics components covered by the survey.

Strengths

Washington Bancard is proactive at integrating data analytics in management

Analytical insights guide future strategy

The organization is proactive at analyzing data and sharing data insights

Data is deemed as a vital asset

Weaknesses

Analytics is largely a top-down approach and this can limit creativity among junior employees

Executives are not adept at balancing analytics and intuition

A key weakness identified from the analytics survey is the inability of executives at the company to balance between analytics and intuition. Executives at the company increasingly rely on analytics at the expense of intuition and this and this can impede creativity and decision making.

Education and Training

To address this weakness, the company has decided to offer training to key stakeholders including. The training is largely aimed at educating managers on how to be adept at balancing analytics and intuition in decision-making.

Managers will attend a one-week training program aimed at teaching them how to balance between intuition and analytics and decision making. Training posters will be displayed within the organization informing executives of the impending training.

Follow up and Evaluation

Training will be preceded by an evaluation program which will be conducted every two months. The evaluation process will be used to access the manager's ability to balance between intuition and analytics in decision making.