Assignment 3 Part 2 Business Plan- Draft

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BUS599151MD004-1178-001 - Strategic Management

Week 8 Assignment 3 Part 2 - Submit Here

Millicent Prescott on Tue, Nov 28 2017, 3:40 PM 61% highest match Submission ID: 81b2f371-3b26-4ebb-bbdb-5242c3171129
  • Organic Smoothies Business Plan.docx

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Running head: ORGANIC SMOOTHIES BUSINESS PLAN 1 ORGANIC SMOOTHIES COMPANY BUSINESS PLAN 15 ORGANIC SMOOTHIES BUSINESS PLAN Millicent Prescott Dr. Henry Kenrich Strategic Management November 28, 2017 Company Description Organic Smoothies a NAB company that deals in frozen drinks specifically, smoothies, milkshakes which are made from organic ingredients obtained from the local farmers. The company also offers take-away frozen yoghurts and smoothie ingredients. The significance of this name is hinged on the word organic that makes it appeal to health conscious individuals that in this case are cancer patients. Mission statement 0Organic Smoothies is a hypothetical frozen beverage company that promotes healthy eating and lifestyles by producing beverages made of organic ingredients obtained locally from farmers. Our mission is to create a healthy environment by providing delicious beverages that promote healthy lifestyle to our customers. The purpose is to ensure our customers attain a balanced diet that is nourished with nutrients packed to satisfaction. The company appreciates ingredients obtained from local farmers as a way of giving back to the society and promoting local farming. We strive to make the lives of our customers better by providing products that improve their health. Trends in non-alcoholic beverage industry The choice to establish a company within the smoothie industry is based on three reasons. The first reason is the nature of products produced within the industry. The beverages are healthy and therefore meets the health requirements for my target market; cancer patients. Secondly, smoothies can be used as a substitute to meals and lastly they are easy and quick to make. Given the healthy and delicious nature of the product unlike other snacks, the market share is expected grow to about thirteen percent in the next five years. The snacks market is growing and the number of customers purchasing organic smoothies is going up. Research indicates that 56 percent of those who eat snack take smoothies. With the evolution of the snack industry, smoothies have created a split position within the industry to the extent of infiltrating the quick-service restaurants. Strategic position for Organic Smoothies Organic Smoothies is looking forward to being the leading beverage company in Washington, Virginia and Maryland. The achievement of this objective is based on the company’s strategic position that emphasizes on products whose ingredients are obtained from local farmers, individual specification and a professionally directed diet and menus. In this regard, Organic Smoothies position in the market is to evaluate the industry trends, target markets, the product environment, and the strength of the company. Overview of Organic Smoothies distribution channels Organic Smoothies uses a direct engagement with customers as the main distribution channel. The production is carried out within the selling stores and therefore no shipping of products to other stores for distribution. 1 The only products the company distributed out of its primary store are smoothie-to-go kits and ice cream. Close Panel Suspected Entry: 73% match Uploaded - Organic Smoothies Business Plan.docx The only products the company distributed out of its primary store are smoothie-to-go kits and ice cream Source - Another student's paper The products that are distributed are the smoothie to-go kits and the ice cream Online orders from customers are managed within the production facility. Organic Smoothies will use the Fed Ex that has temperature- controlled systems to ensure the products reach the customers in good condition for consumption. Risks faced by the company Organic Smoothies Company faces three fundamental risks. These include product, competitive and regulatory risks. The company depends on local products from farmers and most of these products are perishable. These products include vegetables, hone and milk and these products depend on the stability of the climate. Bees as well survive on a stable environment. The additionally product needed to make the smoothies etc. require a stable climate to meet the quality requirements for the company’s products. The regulatory risks are fundamental because the FDA must determine the quality of ingredients otherwise they may pose detrimental effects to the consumers. The company faces a competitive risk from the region. However, the level of competition is not high to the extent of a saturated market. In fact, there is an additional market for other companies to tap into. SWOT ANALYSIS Strengths The strength of the company lies on its use of organic ingredients, professionals, emphasis on healthy eating options, diverse menu choices, diverse target markets and a committed staff to achieving the goals and the objectives of the company. The above strengths place the company at the top of the Smoothies industry. Weaknesses The smoothie market is disintegrated and the Organic Company indicates no possibility of consolidating the market. The capability to compete effectively in then franchise business with established companies such as Jamba juice and Smoothie King. Unfortunately, the company lacks the knowledge of freezing procedures that are critical to the production of smoothies and milkshakes among other related products. Opportunities The company has opportunities such as the smoothie-to-go kits which is likely to result in significant revenues for the company. The market’s capital investment is low providing low barriers for the companies to expand (Kennedy, 2015). The company also has the opportunity to partner with other food stores to maximize its sales. Lastly, the opportunity to fully utilize online platforms for marketing and sales has not been fully exploited by the company. Threats The greatest threat to Organic Smoothies is competition. The proliferation of the smoothie market is significantly cutting down the company’s market share and the future is likely to be worse than it is now (Rush, 2015). Again, there is the threat of climate instability that affects the products’ ingredients and this may affect the company negatively. Target Market Identification of a target market is crucial to the any business since the business is developed to create a better focus in the market regarding energy drinks and thus the target market must be able to meet the specifications that have been outlined. 2 For the marketing and advertising strategies, a portion of the population of the business location Annapolis city will include individuals above the age of 10. Close Panel Suspected Entry: 92% match Uploaded - Organic Smoothies Business Plan.docx For the marketing and advertising strategies, a portion of the population of the business location Annapolis city will include individuals above the age of 10 Source - Another student's paper For the marketing and advertising strategies, a portion of the population of the business location Florida city will include individuals above the age of 10 3 Since the products sold are nonalcoholic beverages, the target audience is broader which means that the business will utilize various means of reaching all the age groups represented by the population segment. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Since the products sold are nonalcoholic beverages, the target audience is broader which means that the business will utilize various means of reaching all the age groups represented by the population segment Source - Another student's paper Since the products sold are nonalcoholic beverages, the target audience is broader which means that the business will utilize various means of reaching all the age groups represented by the population segment The town of Annapolis City is found in Maryland that has other smaller towns surrounding it and closer states such as Washington and Virginia that will provide a better market for the company product. Annapolis city has a population of about 38,841 people and the median age of the population is 37 years that is within the target population. 2 There are more females than male in the population with the male to female population ratio being 0.9:1. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx There are more females than male in the population with the male to female population ratio being 0.9:1 Source - Another student's paper There are more females than male in the population with the male to female population ratio being 0.9:1 According to a census reported by the Bureau of statistics and the city’s official website, Annapolis City is made up of the various ethnic group with each occupying a given percentage. Close Panel Suspected Entry: 94% match Uploaded - Organic Smoothies Business Plan.docx According to a census reported by the Bureau of statistics and the city’s official website, Annapolis City is made up of the various ethnic group with each occupying a given percentage Source - Another student's paper According to a census reported by the Bureau of statistics and the city’s official website, Florida City is made up of the various ethnic group with each occupying a given percentage Following the breakdown used by the report, there are 62.9% white people, 24.4% African American and 1.4% Asian. Close Panel Suspected Entry: 64% match Uploaded - Organic Smoothies Business Plan.docx Following the breakdown used by the report, there are 62.9% white people, 24.4% African American and 1.4% Asian Source - Another student's paper Following the breakdown used by the report, there are 5.6% non-Hispanic/white people, 42.4% Latinos and 52.4% African American people Moreover, the median household income per year is about 26, 539 dollars. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Moreover, the median household income per year is about 26, 539 dollars Source - Another student's paper Moreover, the median household income per year is about 26, 539 dollars 3 Considering the prices for our range of beverages the average income earner in Annapolis City will afford to make purchases regularly (Data Access and Dissemination Systems (DADS). Close Panel Suspected Entry: 80% match Uploaded - Organic Smoothies Business Plan.docx Considering the prices for our range of beverages the average income earner in Annapolis City will afford to make purchases regularly (Data Access and Dissemination Systems (DADS) Source - Another student's paper Considering the prices for our range of beverages the average income earner in Florida City will afford to make purchases regularly Consumer demographic information Age Range- 37 years Income range- $8, 426 Gender- male: female ratio of 0.9:1 Marital status- 36% Occupation- White collar jobs 15% and casual laborers 24% Family Size – Average of 4 per household Ethnic groups- 62.9% white people, 24.4% African American and 1.4% Asian. Level of education- High school level and above House ownership- 29.2% of the population Company information Industries- Retail Store Sector- Beverages Store Years in business- 6 months Company capital investment- $45, 240 Number of Employees- 15 Number of Branches- 1 Square Footage- 500 square foot Company Ownership- Private Corporation Target population age group – 10 years to 50 years 3 Company Competition Factor Maximum Points (1-10) Organic smoothies 7 Eleven Coca-Cola Close Panel Suspected Entry: 75% match Uploaded - Organic Smoothies Business Plan.docx Company Competition Factor Maximum Points (1-10) Organic smoothies 7 Eleven Coca-Cola Source - Another student's paper Company’s market competition Factor Maximum Points (1-10) Limitless Energy 7 Eleven Coca-Cola Product Features 3 8.0 8.1 8.4 Close Panel Suspected Entry: 82% match Uploaded - Organic Smoothies Business Plan.docx 8.0 8.1 8.4 Source - Another student's paper 8.2 8.0 8.4 Purchase Price 3 7.0 7.0 7.5 Close Panel Suspected Entry: 65% match Uploaded - Organic Smoothies Business Plan.docx 7.0 7.0 7.5 Source - Another student's paper 6.0 7.0 7.2 Indirect Costs 3 6.0 7.5 7.5 Close Panel Suspected Entry: 65% match Uploaded - Organic Smoothies Business Plan.docx 6.0 7.5 7.5 Source - Another student's paper 6.0 7.0 7.2 Quality 3 8.0 7.9 8.6 Close Panel Suspected Entry: 82% match Uploaded - Organic Smoothies Business Plan.docx 8.0 7.9 8.6 Source - Another student's paper 8.0 7.9 8.1 Durability/ Maintenance 3 7.2 7.5 9.0 Close Panel Suspected Entry: 65% match Uploaded - Organic Smoothies Business Plan.docx 7.2 7.5 9.0 Source - Another student's paper 6.0 7.0 7.2 Image/Style/Design Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Image/Style/Design Source - Another student's paper Image/Style/Design 7.0 7.3 8.5 Close Panel Suspected Entry: 82% match Uploaded - Organic Smoothies Business Plan.docx 7.0 7.3 8.5 Source - Another student's paper 7.3 8.5 9.0 Perceived Value 3 7.9 8.2 9.0 Close Panel Suspected Entry: 65% match Uploaded - Organic Smoothies Business Plan.docx 7.9 8.2 9.0 Source - Another student's paper 8.0 7.9 8.1 Brand Recognition 3 6.2 8.9 9.9 Close Panel Suspected Entry: 65% match Uploaded - Organic Smoothies Business Plan.docx 6.2 8.9 9.9 Source - Another student's paper 8.2 8.5 9.6 Location 3 8.2 8.7 9.0 Close Panel Suspected Entry: 82% match Uploaded - Organic Smoothies Business Plan.docx 8.2 8.7 9.0 Source - Another student's paper 8.0 7.9 8.1 Delivery Time 3 9.0 8.9 9.0 Close Panel Suspected Entry: 82% match Uploaded - Organic Smoothies Business Plan.docx 9.0 8.9 9.0 Source - Another student's paper 8.9 8.9 9.0 Convenience of Use Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Convenience of Use Source - Another student's paper Convenience of Use 9.7 10.0 10.0 Close Panel Suspected Entry: 82% match Uploaded - Organic Smoothies Business Plan.docx 9.7 10.0 10.0 Source - Another student's paper 10.0 9.9 10.0 Credit Policies 3 5.2 7.0 8.0 Close Panel Suspected Entry: 82% match Uploaded - Organic Smoothies Business Plan.docx 5.2 7.0 8.0 Source - Another student's paper 5.0 7.1 8.0 Customer Service 3 9.5 9.9 10.0 Close Panel Suspected Entry: 65% match Uploaded - Organic Smoothies Business Plan.docx 9.5 9.9 10.0 Source - Another student's paper 8.9 8.9 9.0 Social Conscious 3 8.5 7.9 7.5 Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx 8.5 7.9 7.5 Source - Another student's paper 8.5 7.9 7.5 Total 107.4 114.8 121.9 Comments 3 Progressively, customers recognize the differentiated features and the brand in general. Close Panel Suspected Entry: 73% match Uploaded - Organic Smoothies Business Plan.docx Progressively, customers recognize the differentiated features and the brand in general Source - Another student's paper Gradually, people recognize the differentiated features and the brand in general People in Annapolis City and the entire state seem to prefer the drink compared to other soft drinks. Close Panel Suspected Entry: 90% match Uploaded - Organic Smoothies Business Plan.docx People in Annapolis City and the entire state seem to prefer the drink compared to other soft drinks Source - Another student's paper People in Florida City and the entire state seem to prefer the drink compared to other soft drinks The company is recognized globally making it a tough competitor even in Annapolis city Close Panel Suspected Entry: 88% match Uploaded - Organic Smoothies Business Plan.docx The company is recognized globally making it a tough competitor even in Annapolis city Source - Another student's paper The company is recognized globally making it a tough competitor even in Florida city Based on the assessment presented above, the company has developed different strategies to help beat the local competitions and gain a reasonable market share. Close Panel Suspected Entry: 81% match Uploaded - Organic Smoothies Business Plan.docx Based on the assessment presented above, the company has developed different strategies to help beat the local competitions and gain a reasonable market share Source - Another student's paper Given the assessment tabulated above, the company has improvised different strategies to help beat the local competitions and gain a reasonable market share Since the two major competitors are rather intimidating to compete with since the company is still young, the company will attempt and create a niche in the market. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Since the two major competitors are rather intimidating to compete with since the company is still young, the company will attempt and create a niche in the market Source - Another student's paper Since the two major competitors are rather intimidating to compete with since the company is still young, the company will attempt and create a niche in the market Another strategy that will apply is the creation of new market categories in the Annapolis City. Close Panel Suspected Entry: 88% match Uploaded - Organic Smoothies Business Plan.docx Another strategy that will apply is the creation of new market categories in the Annapolis City Source - Another student's paper Another strategy that will apply is the creation of new market categories in the Florida City Position marketing will be cost effective which is another objective by the company in the marketing plan and will help in carving out a substantial number of loyal customers. Close Panel Suspected Entry: 94% match Uploaded - Organic Smoothies Business Plan.docx Position marketing will be cost effective which is another objective by the company in the marketing plan and will help in carving out a substantial number of loyal customers Source - Another student's paper Niche marketing will be cost effective which is another objective by the company in the marketing plan and will help in carving out a substantial number of loyal customers Since a big portion of the population is made of Whites and African Americans, the company will direct the marketing campaigns to the selected ethnic groups. Close Panel Suspected Entry: 93% match Uploaded - Organic Smoothies Business Plan.docx Since a big portion of the population is made of Whites and African Americans, the company will direct the marketing campaigns to the selected ethnic groups Source - Another student's paper Since a big portion of the population is made of Hispanics and African Americans the company will direct the marketing campaigns to the selected ethnic groups For instance, running the ads in the ethnic radio stations. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx For instance, running the ads in the ethnic radio stations Source - Another student's paper For instance, running the ads in the ethnic radio stations In the creation of the niche in the two ethnic groups, the product will be improved to appeal to unique needs of both groups (Teitelbaum Michael, 2012). Close Panel Suspected Entry: 89% match Uploaded - Organic Smoothies Business Plan.docx In the creation of the niche in the two ethnic groups, the product will be improved to appeal to unique needs of both groups (Teitelbaum Michael, 2012) Source - Another student's paper In the creation of the niche in the two ethnic groups, the product will be improved to appeal to unique needs of both groups Historically, the market leader has been Coca-Cola and 7 Eleven. Close Panel Suspected Entry: 99% match Uploaded - Organic Smoothies Business Plan.docx Historically, the market leader has been Coca-Cola and 7 Eleven Source - Another student's paper Historically, the market leader has been Coca-Cola and 7 Eleven However, the latter is steady in terms of its market share while Coca-Cola is slowly losing its market share in Florida City. Close Panel Suspected Entry: 99% match Uploaded - Organic Smoothies Business Plan.docx However, the latter is steady in terms of its market share while Coca-Cola is slowly losing its market share in Florida City Source - Another student's paper However, the latter is steady in terms of its market share while Coca-Cola is slowly losing its market share in Florida City 2 In the last three, the companies that have substantially increased their market share in Florida City include 7 Eleven and Pepsi. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx In the last three, the companies that have substantially increased their market share in Florida City include 7 Eleven and Pepsi Source - Another student's paper In the last three, the companies that have substantially increased their market share in Florida City include 7 Eleven and Pepsi The competition is increasing with different companies implementing different strategies and marketing techniques to gain more market share and eventually dominate the market. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx The competition is increasing with different companies implementing different strategies and marketing techniques to gain more market share and eventually dominate the market Source - Another student's paper The competition is increasing with different companies implementing different strategies and marketing techniques to gain more market share and eventually dominate the market 3 Some of the distinct characteristics of the market leader now, 7 Eleven, includes the affordability of products, improved quality of the soft drink, design of the bottle and brand recognition due to frequent advertising (Luke, 2013). Close Panel Suspected Entry: 95% match Uploaded - Organic Smoothies Business Plan.docx Some of the distinct characteristics of the market leader now, 7 Eleven, includes the affordability of products, improved quality of the soft drink, design of the bottle and brand recognition due to frequent advertising (Luke, 2013) Source - Another student's paper Some of the distinct characteristics of the market leader now, 7 Eleven, includes the affordability of products, improved quality of the soft drink, design of the bottle and brand recognition due to frequent advertising Company Message The company message will be highly engaged through the company slogan “Service at your pleasure.� This will create a better setting where the company will be able to market its services effectively. 3 Based on the five Fs for marketing and conveyance of messages to the target audience, the company will focus on finances. Close Panel Suspected Entry: 85% match Uploaded - Organic Smoothies Business Plan.docx Based on the five Fs for marketing and conveyance of messages to the target audience, the company will focus on finances Source - Another student's paper Company’s message Using the five Fs for marketing and conveyance of messages to the target audience, the company will focus on finances The key reason for this is that a significant population of the market segment income moderate-income earners who have other needs. Close Panel Suspected Entry: 64% match Uploaded - Organic Smoothies Business Plan.docx The key reason for this is that a significant population of the market segment income moderate-income earners who have other needs Source - Another student's paper The primary reason for this is that a significant population of the market segment is casual laborers/ Blue collar employees who have other needs Affordability is one of the main objectives while purchasing products. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Affordability is one of the main objectives while purchasing products Source - Another student's paper Affordability is one of the main objectives while purchasing products Marketing vehicles Building a brand requires crucial focus on key underlying elements that can help in advancing the business development. 3 Some of the marketing tactics that beverage companies use include exhibition at various chain stores, offering sampling of the product for a week or so at various points in the city and building of a large social following on different social media platforms such as Twitter, Facebook and Instagram. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Some of the marketing tactics that beverage companies use include exhibition at various chain stores, offering sampling of the product for a week or so at various points in the city and building of a large social following on different social media platforms such as Twitter, Facebook and Instagram Source - Another student's paper Some of the marketing tactics that beverage companies use include exhibition at various chain stores, offering sampling of the product for a week or so at various points in the city and building of a large social following on different social media platforms such as Twitter, Facebook and Instagram Giving of branded products such as pens and key holders will also be included in the promotional campaign for the product. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Giving of branded products such as pens and key holders will also be included in the promotional campaign for the product Source - Another student's paper Giving of branded products such as pens and key holders will also be included in the promotional campaign for the product The website will also be used as an avenue and it will contain an easy interface (ELLIS, 2013). Close Panel Suspected Entry: 90% match Uploaded - Organic Smoothies Business Plan.docx The website will also be used as an avenue and it will contain an easy interface (ELLIS, 2013) Source - Another student's paper The website will also be used as an avenue and it will contain an easy interface Ethics and Social Responsibility The company is highly engaged in incorporating positive focus within the industry as well as the social environment in which the company is operating. Ethic and social responsibility incorporates moral and positive focus on organizational wellbeing in ensuring that there exists a better working environment. 2 It also focuses on creating a positive relation with all the stakeholders who play a very crucial role in the overall organizational performance and development. Close Panel Suspected Entry: 94% match Uploaded - Organic Smoothies Business Plan.docx It also focuses on creating a positive relation with all the stakeholders who play a very crucial role in the overall organizational performance and development Source - Another student's paper It also focuses on creating a positive relationship with all the stakeholders who play a very crucial role in the overall organizational performance and development Corporate social responsibility involves a number of key aspects that a company engages in in order to create a good working relationship within the government, society and its employees. Close Panel Suspected Entry: 87% match Uploaded - Organic Smoothies Business Plan.docx Corporate social responsibility involves a number of key aspects that a company engages in in order to create a good working relationship within the government, society and its employees Source - Another student's paper Corporate social responsibility involves some key aspects that a company engages in to create a good working relationship with the government, society and its employees The company will focus on a number of social responsibilities to ensure that it is highly engaged within the market as well as the industry. Job creation Creation of equal employment opportunities for all will be a key focus by the company. 2 The company will provide equal opportunities for all in ensuring that it embraces diversity, which is a significant aspect of business development in recent years. Close Panel Suspected Entry: 92% match Uploaded - Organic Smoothies Business Plan.docx The company will provide equal opportunities for all in ensuring that it embraces diversity, which is a significant aspect of business development in recent years Source - Another student's paper CREATING EMPLOYMENT OPPORTUNITIES The company will provide equal opportunities for all in ensuring that it embraces diversity, which is a significant aspect of business development in recent years Creating employment opportunities for the members of the communities will create a very significant environment where better focus on organizational development will be based. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Creating employment opportunities for the members of the communities will create a very significant environment where better focus on organizational development will be based Source - Another student's paper Creating employment opportunities for the members of the communities will create a very significant environment where the better focus on organizational development will be based The selection of employees who will be working within the company production and operational processes will offer the community priority in empowering members of the community so that they can benefit from the strategic location of the company within their environment. Close Panel Suspected Entry: 97% match Uploaded - Organic Smoothies Business Plan.docx The selection of employees who will be working within the company production and operational processes will offer the community priority in empowering members of the community so that they can benefit from the strategic location of the company within their environment Source - Another student's paper The selection of employees who will be working on the company production and operational processes will offer the community priority in empowering members of the community so that they can benefit from the strategic location of the company within their environment Employment opportunities will be diversified to ensure that different individuals within the society have part to play within organizational environment (Byrd & Scott, 2014). Close Panel Suspected Entry: 83% match Uploaded - Organic Smoothies Business Plan.docx Employment opportunities will be diversified to ensure that different individuals within the society have part to play within organizational environment (Byrd & Scott, 2014) Source - Another student's paper Employment opportunities will be diversified to ensure that different individuals within the society have a part to play within the organizational environment (Bucciarelli, 2015) Fair and honest treatment of employees The company will seek to have high level of employee focus within organizational environment in promoting positive development and wellbeing among employees. 2 The company will put in place specific policies that will focus on ensuring that employees within the company are treated equally and that no form of prejudice will be tolerated by the company management. Close Panel Suspected Entry: 89% match Uploaded - Organic Smoothies Business Plan.docx The company will put in place specific policies that will focus on ensuring that employees within the company are treated equally and that no form of prejudice will be tolerated by the company management Source - Another student's paper FAIR AND HONEST TREATMENT OF EMPLOYEES The company will put in place specific policies, which will focus on ensuring that employees within the company are treated equally and that no form of prejudice will be tolerated by the company management The equal treatment of employee policy will apply to all employees and significant punitive measures will be put in place to ensure that any employee who treats another unfairly or incidences of dishonesty within the company are punished. Close Panel Suspected Entry: 89% match Uploaded - Organic Smoothies Business Plan.docx The equal treatment of employee policy will apply to all employees and significant punitive measures will be put in place to ensure that any employee who treats another unfairly or incidences of dishonesty within the company are punished Source - Another student's paper apply to all employees, and significant punitive measures will be put in place to ensure that any employee who treats another unfairly or incidences of dishonesty within the company is punished This consideration will ensure that the organization is developed based on the understanding of its core values, which include honesty integrity and equality. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx This consideration will ensure that the organization is developed based on the understanding of its core values, which include honesty integrity and equality Source - Another student's paper This consideration will ensure that the organization is developed based on the understanding of its core values, which include honesty integrity and equality All employees will be treated equally and expected to treat each other equally as well (Barak, 2013). Close Panel Suspected Entry: 89% match Uploaded - Organic Smoothies Business Plan.docx All employees will be treated equally and expected to treat each other equally as well (Barak, 2013) Source - Another student's paper All employees will be treated equally and expected to treat each other equally as well Compliance Compliance is a crucial aspect in business development and the company will maintain high-level focus in terms of compliance with the underlying issues in business. 2 Understanding the underlying issues within legal context is important in ensuring that the company complies with various developments in the industry. Close Panel Suspected Entry: 96% match Uploaded - Organic Smoothies Business Plan.docx Understanding the underlying issues within legal context is important in ensuring that the company complies with various developments in the industry Source - Another student's paper Compliance Understanding the underlying issues within legal context is important in ensuring that the company complies with various developments in the industry There are basic considerations that have not been focused and thus in order to protect the company and ensure that it is able to realize its long-term strategy, there is need to put in place various policies, which are likely to protect the company. Close Panel Suspected Entry: 94% match Uploaded - Organic Smoothies Business Plan.docx There are basic considerations that have not been focused and thus in order to protect the company and ensure that it is able to realize its long-term strategy, there is need to put in place various policies, which are likely to protect the company Source - Another student's paper There are basic considerations that have not been focused and thus to protect the company and ensure that it can realize its long-term strategy, there is need to put in place various policies, which are likely to protect the company The company will significantly focus on ensuring that it complies with significant federal laws that involve operational and employee engagement in order to create a much-enabled environment where the organization will be able to operate with significant ease since compliance will ensure that there is a better operational environment (Harper, 2017). Close Panel Suspected Entry: 97% match Uploaded - Organic Smoothies Business Plan.docx The company will significantly focus on ensuring that it complies with significant federal laws that involve operational and employee engagement in order to create a much-enabled environment where the organization will be able to operate with significant ease since compliance will ensure that there is a better operational environment (Harper, 2017) Source - Another student's paper The company will significantly focus on ensuring that it complies with significant federal laws, which involve operational and employee engagement to create a much-enabled environment where the organization will be able to operate with significant ease since compliance will ensure that there is a better operational environment (Harper, 2017) Some of the laws that will provide significant guidance to the company operations will include Sex Discrimination Act 1984. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Some of the laws that will provide significant guidance to the company operations will include Sex Discrimination Act 1984 Source - Another student's paper Some of the laws that will provide significant guidance to the company operations will include Sex Discrimination Act 1984 No. 2 4, 1984 as amended, The Equal Pay Act of 1963, Disability Discrimination Act 1995 as amended. Close Panel Suspected Entry: 99% match Uploaded - Organic Smoothies Business Plan.docx 4, 1984 as amended, The Equal Pay Act of 1963, Disability Discrimination Act 1995 as amended Source - Another student's paper 4, 1984 as amended, The Equal Pay Act of 1963, Disability Discrimination Act 1995 as amended Others include Equal Employment Opportunity Act of 1972, Fair Labor Standards Act (FLSA) of 1938. Close Panel Suspected Entry: 99% match Uploaded - Organic Smoothies Business Plan.docx Others include Equal Employment Opportunity Act of 1972, Fair Labor Standards Act (FLSA) of 1938 Source - Another student's paper Others include Equal Employment Opportunity Act of 1972, Fair Labor Standards Act (FLSA) of 1938 The consideration of this laws within organizational environment will be crucial in creating better interaction platform among employees and the management since they will have a higher level focus on what needs to be done and how they should operate within organizational context as well as being company ambassadors in maintaining high level focus. 2 This laws focus on protecting employees within an organization and thus the company will ensure total compliance (Byrd & Scott, 2014). Close Panel Suspected Entry: 84% match Uploaded - Organic Smoothies Business Plan.docx This laws focus on protecting employees within an organization and thus the company will ensure total compliance (Byrd & Scott, 2014) Source - Another student's paper These laws focus on protecting employees within an organization, and thus the company will ensure total compliance Nondiscrimination and increasing diversity in workforce The organization will incorporate specific policy, which will focus on a wide range of discrimination within the organization. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Nondiscrimination and increasing diversity in workforce The organization will incorporate specific policy, which will focus on a wide range of discrimination within the organization Source - Another student's paper NONDISCRIMINATION AND INCREASING DIVERSITY IN WORKFORCE The organization will incorporate specific policy, which will focus on a wide range of discrimination within the organization Positive values will form the key basis on which the company will be engaged in order to ensure that there is any form of discrimination. Close Panel Suspected Entry: 96% match Uploaded - Organic Smoothies Business Plan.docx Positive values will form the key basis on which the company will be engaged in order to ensure that there is any form of discrimination Source - Another student's paper Positive values will form the key basis on which the company will be engaged to ensure that there is any form of discrimination The compliance with various legal consideration will be critical in ensuring that any level of discrimination within the organization is punished. Close Panel Suspected Entry: 89% match Uploaded - Organic Smoothies Business Plan.docx The compliance with various legal consideration will be critical in ensuring that any level of discrimination within the organization is punished Source - Another student's paper The compliance with various legal consideration will be critical in ensuring that any level of discrimination within the organization is punished (Byrd & Scott, 2014) Diversity will provide a clear operational environment within the organization. Close Panel Suspected Entry: 87% match Uploaded - Organic Smoothies Business Plan.docx Diversity will provide a clear operational environment within the organization Source - Another student's paper Diversity will provide a clean operational environment within the organization Therefore, managing diversity is very important in the workplace since it creates a very enabling environment where employees can easily interact and socialize with an aim of increasing organizational performance. Close Panel Suspected Entry: 98% match Uploaded - Organic Smoothies Business Plan.docx Therefore, managing diversity is very important in the workplace since it creates a very enabling environment where employees can easily interact and socialize with an aim of increasing organizational performance Source - Another student's paper Therefore, managing diversity is very important in the workplace since it creates a very enabling environment where employees can easily interact and socialize with the aim of increasing organizational performance Therefore promoting better diversity within an organization is important in promoting an organization image. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Therefore promoting better diversity within an organization is important in promoting an organization image Source - Another student's paper Therefore promoting better diversity within an organization is important in promoting an organization image A well-engaged organization should be inclusive of better inclusion strategies where no one employee feels left out of the organizational wellbeing. Close Panel Suspected Entry: 92% match Uploaded - Organic Smoothies Business Plan.docx A well-engaged organization should be inclusive of better inclusion strategies where no one employee feels left out of the organizational wellbeing Source - Another student's paper A well-engaged organization should be inclusive of better inclusion strategies where no one employee feels left out of the organizational well-being The company is very much committed to realize the diversity agenda, which is top of its wish list in its focus on increasing service delivery to its wide range of customers (Barak, 2013). Close Panel Suspected Entry: 90% match Uploaded - Organic Smoothies Business Plan.docx The company is very much committed to realize the diversity agenda, which is top of its wish list in its focus on increasing service delivery to its wide range of customers (Barak, 2013) Source - Another student's paper The company is very much committed to realizing the diversity agenda, which is top of its wish list in its focus on increasing service delivery to its wide range of customers References Barak, M. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx References Barak, M Source - Another student's paper References Barak, M E. M. (2013). Managing diversity: 2 Toward a globally inclusive workplace. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Toward a globally inclusive workplace Source - Another student's paper Toward a globally inclusive workplace Sage Publications. Byrd, M. 2 Y., & Scott, C. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Y., & Scott, C Source - Another student's paper Y., & Scott, C L. (Eds.). (2014). 2 Diversity in the workforce: Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Diversity in the workforce Source - Another student's paper Diversity in the workforce Current issues and emerging trends. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Current issues and emerging trends Source - Another student's paper Current issues and emerging trends Routledge. Data Access and Dissemination Systems (DADS). (2010, October 05). American FactFinder - Community Facts. Retrieved November 24, 2017, from https://factfinder.census.gov/faces/nav/jsf/pages/community_facts.xhtml ELLIS, R. K. Action Plan for Sales Success. 67T+D 20–22 (2013). 4 Freeing Up Frozen Beverages. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Freeing Up Frozen Beverages Source - Another student's paper Freeing Up Frozen Beverages (2015). 1 Convenience Store Decisions, 26(9), 46-50. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Convenience Store Decisions, 26(9), 46-50 Source - Another student's paper Convenience Store Decisions, 26(9), 46-50 4 Global Smoothies Market to Reach $9.0 Billion by 2015, According to New Report by Global Industry Analysts, Inc. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Global Smoothies Market to Reach $9.0 Billion by 2015, According to New Report by Global Industry Analysts, Inc Source - Another student's paper Global Smoothies Market to Reach $9.0 Billion by 2015, According to New Report by Global Industry Analysts, Inc (2010). 5 Retrieved from http://www.prweb.com/releases/smoothies_market/frozen_mix_smoothie/prweb3808804.htm on 10/19/2017 Harper, J. Close Panel Suspected Entry: 80% match Uploaded - Organic Smoothies Business Plan.docx Retrieved from http://www.prweb.com/releases/smoothies_market/frozen_mix_smoothie/prweb3808804.htm on 10/19/2017 Harper, J Source - Another student's paper Retrieved from http://www.prweb.com/releases/smoothies_market/frozen_mix_smoothie/prweb3808804.htm Kennedy, S (2017). 2 Real Solutions Workshop: Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Real Solutions Workshop Source - Another student's paper Real Solutions Workshop Developing a Diversity & Inclusion Strategy for Sustainable Cultural Change—Toronto. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Developing a Diversity & Inclusion Strategy for Sustainable Cultural Change—Toronto Source - Another student's paper Developing a Diversity & Inclusion Strategy for Sustainable Cultural Change—Toronto Catalyst. Kennedy, S. (2015). 1 Sales rise for veggie juices, juice smoothies. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Sales rise for veggie juices, juice smoothies Source - Another student's paper Sales rise for veggie juices, juice smoothies Dairy Foods, 116(6), 20. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Dairy Foods, 116(6), 20 Source - Another student's paper Dairy Foods, 116(6), 20 Luke, K. (2013). 5 Steps to a New Marketing Plan. Journal of Financial Planning, 26(12), 20–21. McCarthy, N. (2015). 4 The World’s largest markets for organic products. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx The World’s largest markets for organic products Source - Another student's paper The World’s largest markets for organic products 5 Retrieved from http://www.statista.com/chart/3681/organic-retail-sales-value-by-country/ on 10/19/2017 Rush, S. Close Panel Suspected Entry: 88% match Uploaded - Organic Smoothies Business Plan.docx Retrieved from http://www.statista.com/chart/3681/organic-retail-sales-value-by-country/ on 10/19/2017 Rush, S Source - Another student's paper Retrieved from http://www.statista.com/chart/3681/organic-retail-sales-value-by-country/ Rush, S (2015). 1 Smoothies on the Rise. Close Panel Suspected Entry: 99% match Uploaded - Organic Smoothies Business Plan.docx Smoothies on the Rise Source - Another student's paper Smoothies on the Rise Restaurant Business, 80. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Restaurant Business, 80 Source - Another student's paper Restaurant Business, 80 Statistics and facts on the juice and smoothie market in the U.S. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Statistics and facts on the juice and smoothie market in the U.S Source - Another student's paper Statistics and facts on the juice and smoothie market in the U.S (2015) Retrieved from http://www.statista.com/topics/1896/juice-and-smoothie-market/ on 10/19/2017 Teitelbaum Michael. Close Panel Suspected Entry: 80% match Uploaded - Organic Smoothies Business Plan.docx (2015) Retrieved from http://www.statista.com/topics/1896/juice-and-smoothie-market/ on 10/19/2017 Teitelbaum Michael Source - Another student's paper (2015) Retrieved from http://www.statista.com/topics/1896/juice-and-smoothie-market/ (2012). Digital Marketing Self-Checkup: 10 Best Practices | Marketing Trenches. 1 US Smoothies Market: Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx US Smoothies Market Source - Another student's paper US Smoothies Market 4 Trends and Opportunities. Close Panel Suspected Entry: 100% match Uploaded - Organic Smoothies Business Plan.docx Trends and Opportunities Source - Another student's paper Trends and Opportunities (2007). 4 Retrieved from http://www.researchandmarkets.com/reports/564552/us_smoothies_market_trends_and_opportunities on 10/19/2017 Close Panel Suspected Entry: 86% match Uploaded - Organic Smoothies Business Plan.docx Retrieved from http://www.researchandmarkets.com/reports/564552/us_smoothies_market_trends_and_opportunities on 10/19/2017 Source - Another student's paper Retrieved from http://www.researchandmarkets.com/reports/564552/us_smoothies_market_trends_and_opportunities